Hugo listened carefully to the opinions of the senior management of the sports communication company at the meeting, and also looked at their planning arrangements in detail, and it should be said that they have done a good job.

Their idea is also very good, at this stage they are not going to directly buy the broadcast rights of a certain event, but to buy some broadcast rights and then distribute them to various Italian TV stations.

The new sports communication company will not set up its own TV station, they will only win the broadcast rights of certain events, and then cooperate with Italian domestic TV stations, there are many Italian TV stations, the company's policy is to make small profits but quick turnover, first establish a good cooperative relationship with everyone, and the two sides will form a bond first.

Cultivating sports fans, focusing on promotion in the country, any event is like this, it is possible to make money with a mass base, and without a mass base, who will come to see it?! Who's giving you advertising revenue?!

However, when it comes to the future situation of Serie A, the company's top management obviously does not have Hugo's intentions, and they advocate continuing to adopt a policy of small profits and quick sales in Italy, while domestically dominating several large countries, such as the United States, such as China.

To put it bluntly, those who make money have to profit from these big countries with rich TV stations, but Hugo is against it.

"You look at things too one-sidedly! You overestimate the impact of Serie A, in fact you should know that the Premier League is the most influential league abroad! They do a better job than us in marketing, and to put it bluntly, we are now in a weak position! Hugo said.

This group of people is indeed a bit simplistic, and Hugo suspects that they have not made an analysis report of foreign fans at all, and made such a conclusion.

Regardless of whether others agree with him or not, Hugo continued, "We are not arguing about who has the most influence in the league now, you have to remember that our league has always been in a weak position in the international influence, and if we want to make money, we must reverse this situation, to say that the current momentum of Serie A is just right, it is an opportunity to establish a good image, but the promotion of national television is too poor, haven't you learned a lesson?!" ”

"If you win the broadcast rights of Serie A, implement small profits in China, and promote it on hundreds of TV stations, this is right, it is no problem to focus on the development of local fans! But in the international arena, should we slaughter the big ones?! ”

"I can say that we still focus on promotion rather than making money for a long time, and I know some of you will object, saying that if we promote it after the three-year contract period, the broadcast rights will change hands, and we will be empty! But the problem should be seen in the long run, what are you afraid of, when the price goes up, we will also follow the price increase, that is, in the face of malicious price increases, it doesn't matter who is bullish and who will do it! I'm going to see who dares to take this risk?! ”

The fundamental reason for the establishment of this sports communication company Hugo thought very clearly, its purpose is a bit complicated, and there are people who want to make money, but the real original reason is that Hugo feels that the interests of the existing national television station are unbalanced for everyone, Trapani has been hurt, and the meaning of this company's participation in competition and price increase is also obvious.

The price has risen, and the sports communication company can do it without doing it, as long as it does not lose money.

Such a starting point is inherently contrary to the top management, and it is also contrary to management, but who can object to Hugo's words, anyway, he is the majority shareholder, and he is right in everything he says, as long as the Agnelli family and the Moratti family do not object.

"Maybe next year, maybe the year after next we can sign a deal for the broadcasting rights of Serie A, I hope we can prepare early! The selection of foreign broadcasters, the media with wide influence, and the media that promote the heart of Italian football, it doesn't matter if the price is lower, which is conducive to our promotion! One day we will slowly surpass the influence of the Premier League, and it is not too late to raise the price, and now your assumptions will only make the influence of Italian football decline, and it will become less and less valuable in the future! Hugo spoke his mind.

The meeting adjourned, Julia. Bonaparte and Hugo had dinner, and Julia said that at today's meeting, she meant that a company that does not make money will not last long, and may not have the support of other shareholders at all.

"Afraid of what?! They can not support my decision! But there are not many ways left for them, there are only two, the first is that the new media group reduces its equity, they buy, and then they call the shots, we exit, and I don't want to participate in such a risky move! The second is to be obedient and obedient, let me toss! Hugo sneered.

"You're cheating!" Julia couldn't help but laugh.

It's not a lie, Julia knows that the original intention of Hugo's idea of establishing this company was to win over several giants to stand together and agree to the collective package sale plan, and now Hugo said that he wanted to reduce his shareholding and not call the shots, but it was not a trick!

"It's okay to say cheating, anyway, it's like this, they can't agree to it, they can quit now, I'll give them a chance!" Hugo laughed.

"You're going to take the risk on your own?!" Julia didn't believe it.

"Why not, behind the risk may also be profit, who can see through the future!" Hugo said confidently.

In fact, the new media also has a major shareholder, FeinningWest, but the earlier agreement decided that Feningwest had no say at all in this regard and had a low status, so Hugo never considered Feinningwest's feelings.

Serie A and Serie B's package sale plan has been signed, now even if they want to regret it, it's too late, and when the agreed period of the plan has passed, it is difficult to unite everyone to oppose this plan, there are so many vested interests, no one will give up the meat to the mouth, and the giants may also profit from it, which is not bad.

"You're so real!" Julia's comment is not a good thing, he said that Hugo threw it away after using others, which is a bit shameless and untrustworthy at all.

"It's because they don't trust me that this happens, and if they ask me to preside over such a job, they should give me absolute power, if they trust me, then nothing will happen!" Hugo shrugged.

After dinner, Hugo sent Julia back and came to Julia's residence in Rome, Hugo asked with a hippie smile, "Can I stay here tonight?!" ”

"What do you want to do?!" Julia was wary.

"Hey, don't look like that! Well, now we all know that I have a boyfriend and girlfriend relationship with you! It's not a problem for me to come to your house! Hugo said.

"You still say to stay in a hotel, you know our relationship is fake!" Julia. Bonaparte joked that she was actually starting to get some feelings for Hugo, although they didn't see each other very often.

"That's a shame!" Hugo pretended to be disappointed, and then opened the door to get into the car, but Julia stopped talking.

"Oh, for you!" Hugo somehow took out a handful of bright red roses and handed them to Julia.

Hugo explained embarrassedly: "Speaking of which, although we are in name, in order to hide from Bastien, but as a boyfriend, I even forgot to send you a bouquet of flowers, which is really a sin, and today I apologize to you!" ”

"Thank you!" Julia reached out and took it, smiling beautifully.

"No thanks!" Hugo had already returned to the cab when he answered this, and then started the car and drove away.

Does he like me?! The question swirled around Julia's mind.

Do I like her or not?! This question also circled in Hugo's mind, but he soon remembered the senior sister in his previous life, but unfortunately there was no senior sister in this life, alas, maybe I subconsciously wanted to find someone like the senior sister.

When I returned to the hotel, I saw Lu Fan as soon as I entered the hall, Lu Fan would be by his side when he was on a business trip, uh, it was natural for Lu Fan to spend a good day with a beautiful woman at night, Lu Fan was talking to a certain beauty at this time.

Hugo didn't bother him, and went straight to the guest room, Brother Fan also began to feel in turmoil, shouldn't we also find a serious girlfriend, Damico is not a girlfriend after all, and the two of them seem to be so quietly forgotten, it is said that now Damico has a team of suitors, Lazio's striker Corradi is one of them.

The decision of the sports communication company did not suffer from the opposition of the other major shareholders, Hugo did not know what they thought, and did not want to know what they thought, anyway, it took a few days of hard work, everyone reached a consensus on the plan, how dare Hugo will not do it himself, the executives have their own ideas, and the company has hired a dedicated CEO Lucas. Ferguri, who previously worked for a television station owned by Feningwest, was hired by the new media group to be the leader, and he is experienced and in the prime of life, and should be able to do this job well.

Hugo has been on a business trip for a long time, all for business, speeches, forums, TV interviews, etc., he is a living advertisement, constantly using his own popularity, and the effect is really good.

He is now particularly keen to give lectures at universities, he likes to drink university students, and when he gave a speech at the University of Turin, he paraphrased the chairman's phrase, "We are like the rising sun, we are the future of Italy!" ”

This sentence has caused a great response, and everyone regards this sentence as a classic celebrity quote.