Chapter 59: Second Consecutive Launches and Preparations for Playback
In August, Hatsune's PV began to change the genre, and the previous songs had a heavy moe style, while the new songs were a slight shift from the previous "cute style" to the love department, and the purpose of this change was to summarize, overdo and foreshadow.
This month's new song is "εθ²γ«ζγΎγ".
ListenNepster's website will go live in mid-December, and Black Rock's anime is expected to be broadcast in November, so there has to be a timing dislocation and continuity in the whole publicity plan.
As far as Hatsune is concerned, after the foreshadowing and transition in the past few months, Hatsune will also explode as a "virtual singer" in the future.
Although there are no digital sources or CDs, the character of "Hatsune Miku" has gathered a group of "listeners" in the past few months with a few popular songs that please young people, and then a core group of fans will be generated in this group, and then the ideal audience will spread quickly...... The advantage of extending the propaganda period lies in this, after having a "foundation", the so-called "breaking point" can really break out.
Previously, due to the change of tuning method and details, after this song, the voice with a difference in the first tone will be finally fixed...... So in September and October, Hatsune was finally able to sing her own songs.
And these two songs are naturally the most explosive songs that need VOCALOID, so the next ones to appear are the palace-level "Her Royal Highness the World's First Princess" and the mythical "Senbon Sakura".
On the whole, in the six months after Hatsune Miku's "birth", the popularity of this virtual character has shown an upward trend...... And after the release of these two representative songs, there is no doubt that this popularity curve instantly steepened.
It is a good idea to put these two most popular and well-known tunes on this critical moment...... In terms of publicity or marketing strategy, in essence, this publicity is already a bit of a hunger marketing at this time, because ListenNepster only does pv promotion, but it just holds back and does not release songs.
Want to listen to a song? You can only watch the TV, and no one can buy a CD.
According to the special agreement signed between ListenNepster and Gong Dai, these songs will be released in a limited way after the launch of the ListenNepster website...... In other words, they will only offer online paid downloads and will not sell physical CDs.
At least not for the time being.
For websites that do online music services, especially in this stage of user accumulation, the "exclusive" method is definitely the most effective market entry point. Of course, the key point for them to do this is that Miyadai, who is the "original songwriter", agrees to this method...... The reason for this was that ListenNepster offered a royalty share that he couldn't possibly refuse.
ListenNepster is about quickly increasing users, and Miyadai is about money, and the two hit it off again - this is one of the prerequisites for them to adopt such a large-scale publicity method in advance.
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After returning from Aomori, the focus of the production has shifted to the new work "The Flying Witch", after all, he is responsible for the overall coordination of the "Black Rock Archer", and there is no need to meddle in anything specific at this time.
Of course, in terms of urgency and importance, Mad Poihat's main focus is naturally on the Black Rock shooter.
And while Miyadai and Iwami Mai Rinka were on their way to Aomori, the key figure from Ryuno Ko, the director of photography, Seo Munekin, was finally in place.
According to the pre-schedule, Mad Poihat completed the production of the first and second episodes of Black Rock Shooter in August, the third and fourth episodes from September to October, the fifth episode at the beginning of November, and the sixth episode at the end of November...... Not to mention that the work intensity itself is high, it must be gradually improved.
On October 23rd, the Black Rock Shooter carried out the third and final recording work, although at this time the final sixth episode of the picture was not all completed, and even many shots were still used line drafts, but in order to try to get out of the production cycle, the recording work was still completed one step ahead of schedule.
According to the "tradition", or arguably the rules of the industry, after the recording is completed, the production team holds a simple "celebration party" to thank the voice actors and all the other staff for their hard work.
Of course, this is not mandatory, and the principle of participation takes precedence over voluntary.
However, since "Black Rock Shooter" is the first stand-alone animation to be a monumental piece of Mad Poihat.Works...... Although it is more like instant noodles in terms of total duration, this is not contradictory to the great efforts of the entire production staff on this work.
So for this reason, Gong Daizu also attended on this occasion.
However, in terms of identity, he is more involved as the original author than a more serious role like the president.
The "Black Rock Shooter" anime itself has a very limited number of characters.,There's only eleven voice actors used in total.,Since the last episode is a big assembly.,Basically, the voice actors are concentrated here.γ
In addition, Kaoru Tokizaki who is in charge of music production and her trio who sing songs, the manager of certain voice actors, the representative of ListenNepster, the supervisor of Kuroiwa Shooter, Kishi Seiji, the production director Kawaranai, and the most important and belated producer, Maika Iwami.
Basically, the producer is there for this kind of occasion, and she is mainly responsible for liaising with the people on the ListenNepster side.
After this casual gathering, nearly 30 people attended the meeting. The meeting place is at a well-known local sushi restaurant...... Strictly speaking, this is another unnecessary expense for Mad Poihat, and eating and drinking is indeed a cancer in all walks of life.
Of course, this kind of gathering and eating has never been the point, it is just a formality, and the important exchanges and even transactions that take place on such occasions...... At this time, Miyadai and Kishi Seiji sat together, and they were communicating with Kana Hanazawa, who was the main voice actor, and her agent Fujiwara.
"Superintendent Kishisei, Mr. Gong, thank you for your care of us. It was the first time for Hanazawa to play such an important role, and it was inevitable that there would be mistakes in the recording process, so ...... Thank you for your forgiveness, and I hope that you will have the opportunity to continue to cooperate with your company in the future. Fujiwara said.
Hanazawa is only a high school student now, and this kind of occasion mainly depends on the agent's speech.
Of course, the role of an agent has always required a delicate attitude, coupled with oriental humility...... In short, how to say it well.
If he really wants to judge Miyadai, he doesn't think the other party will necessarily pay much attention to Mad Poihat, God knows that after this cooperation, this kind of small company will only receive the next job?
But politeness is necessary, and everyone needs to smile and welcome people on this occasion.
"Fujiwara-san is too polite, Hanazawa-kun performed very well in the recording, not like a newcomer at all, especially the undulating voice matches the protagonist of the work very well, I am quite satisfied with it personally, as for the matter of continuing to cooperate...... Of course, this is more up to President Gong to make a decision. Kishi Chengji responded with a smile, and at the same time, he also praised Gong Daisuo casually.
But what he said is also the truth, where did he make the decision to cooperate or something, after all, it is still unknown what he will do after Kuroiwa's work is completed.
"If we have the chance, of course we look forward to Hanazawa-kun...... To be honest, I personally like this voice, and I even have a hunch that Miss Hanazawa Coriander will definitely become popular in the future. β
"Actually, we've already started to do next year's animation project, and we'll definitely send an audition invitation to your office and Hanazawa-kun when the time comes."
Miyadai took it up as he said it.
"Is Mad Poihat already working on a new animation project?" This was really unexpected, so he spat out this sentence, but he immediately noticed that his tone was a little wrong, "Sorry, I was a little rude, I mean...... When will the audition take place? β
"The funding for the new project is already in place, but the timing of the audition has not yet been decided, as for the more specific ...... We'll have to wait until Black Rock Shooter finishes playing, and now we're going to focus on that. Miyadai said.
But since he said that the funds are in place, it means that the new animation must be a certainty, and Fujiwara naturally understands this kind of thing.
"Yes, yes, I'm a little anxious, the Black Rock Shooter is the most important thing."
It's the animation that is about to play that is more important...... Although Fujiwara has already begun to think about whether he can get a new role for Hanazawa in the new work.
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Note: εθ²γ«ζγΎγ (dye your color) - GUMI