Shuchuan Province has never been a big sports province, although there have been some sports celebrities and Olympic champions in recent years, such as Zhang Rongfang, Liang Yan, Zhu Ling of the women's volleyball team, Li Tao of track and field and Gao Minmin of diving, etc., but the overall sports level is at most ranked about ten in the country.

Just like this Universiade, although there are two heavyweight gold medals of Guo Zizhao, the overall performance ranking is only at the middle level in China. Therefore, Uncle Li hopes that Guo Zizhao can become a leading figure in the sports world, so as to stimulate the enthusiasm of the whole people for sports training, so as to discover more reserve talents.

"There is one more thing that called you over this time," Uncle Li continued, "The head coach of the national track and field team, Zhang Peng, called and asked to recruit you into the national team again." It seems that Coach Zhang is really in a hurry this time. ”

"Oh? Or was it the World Championships last month? Guo Zizhao said noncommittally.

"yes. Lao Zhang's life has not been easy recently. Uncle Li sighed, "If you can't get results, everything will be empty talk." ”

"Well, sports games. Everything depends on the results. ”

"So what did you think about? When to go to the national team? ”

"Wait, wait until the National Games are over next month." Guo Zizhao thought for a while, "It's not that I deliberately lost people's appetite, the main thing is that I have to discuss the signing of commercial endorsements with others." I don't think the negotiations with the national team will be so smooth, after all, the national team has no precedent like me. So I'd like to get some results first. ”

"Well, that's what you're talking about. Then I'll go back for you first, and if you can't negotiate the conditions with the national team, I'll help you reflect it upwards. I still have a bit of a relationship with the National Sports Commission. Uncle Li also said comfortingly.

"Okay, then thank you Uncle Li in advance."

"Thank you, we're all our own people, we should be, haha......"

……

Guo Zizhao, who returned home, was not idle, because soon the representatives of the three companies he endorsed came to the door. Why? Of course, it's an advertisement...... Taking advantage of Guo Zizhao's popularity when he just won the championship, the effect of shooting advertisements is just right. In particular, representatives of telecommunications were the most anxious, as the opening of the International Panda Festival was less than a week away. Now all the panda IC phone cards have been distributed, and they can be sold as soon as the International Panda Festival opens. Therefore, now this version of the advertisement must be filmed immediately.

Guo Zizhao is also anxious, now there are only more than 20 days left before the National Games in October, and he still has to hurry up training and integrate attribute points. However, these advertisers are their first commercial endorsements, and if they mess up, it will not have a good impact.

In the end, after negotiation, Guo Zizhao went to shoot telecom advertisements every morning for the next week, and returned to school for training in the afternoon. Strive to train with all your strength after filming within a week to prepare for the National Games. As for the advertisements for Shuchuan Changhong and Jialin Motorcycle, they can only be filmed after Guo Zizhao participates in the National Games.

Although the representatives of Shuchuan Changhong and Jialin Motorcycle were a little unhappy, Guo Zizhao also said that according to the provisions of the contract, it is now the preparation period, and Guo Zizhao has the right to refuse to shoot. Besides, if you wait until the National Games, if you win two more championships before shooting, wouldn't the effect be better? Seeing this, the two representatives knew that Guo Zizhao really didn't have time, so they had no choice but to agree.

On September 24, with the theme of "Life. Environment. The China International Panda Festival with the theme of "development" has finally officially opened in Rongcheng, Shuchuan. More than 6,000 people from more than 100 teams from more than 20 countries, Hong Kong, Macao and Taiwan, as well as representatives from brother provinces and cities, gathered in Chengdu. Ms. Bonia, Special Envoy of the United Nations Under-Secretary-General and Executive Chair of the United Nations Environment Programme Elizabeth, attended the opening ceremony and made a philosophical and passionate speech.

After the opening ceremony, a series of cultural performances and exhibitions were held in Chengdu. A series of activities such as panda photography exhibition, art exhibition, folk art performances, concerts, Chengdu lantern festival and flower festival have all achieved complete success.

Of course, none of this has anything to do with Guo Zizhao. Guo Zizhao, who spent three mornings to complete the advertising shooting, plunged into the training ground and was busy with the training of increasing the amount of training. Strive to be able to fully integrate the increased attribute points before the start of the National Games.

In order to ensure the quality and intensity of his training, Guo Zizhao also continued to adhere to the crazy training mode of participating in the indoor track and field championships in the first half of this year. The intensity and duration of the daily training meet or even exceed the standard of advanced intensity prescribed by the system. For this reason, Guo Zizhao also had to consume 10 experience points every day to use the "Primary Repair Potion" or "Primary State Potion" to repair his muscle fatigue and maintain his physical state.

Of course, this kind of training intensity made my father tremble, for fear that Guo Zizhao would hurt himself if he was not careful. However, I saw that Guo Zizhao practiced every day until he was dead and alive before going to sleep, but when he woke up the next day, he immediately looked like he was resurrected with full blood. Dad was also puzzled, and in the end he had to attribute it to his good genes and successfully passed it on to Guo Zizhao.

During the International Panda Festival, Guo Zizhao promoted the advertisement of Panda IC calling card for Telecom, which was finally completed in a hurry. It was broadcast for the first time on Shuchuan TV, and the response was very good.

In the advertisement, a baby panda was born with difficulty, and then a little boy was born with a twist of the camera. Then the baby panda gradually grew up under the care of the panda mother, first naughtily climbing around the panda mother, and finally grew into a strong panda running in the mountains and forests; The little boy who turned to the camera also learned to walk and run under the care of his mother, and then participated in track and field training. Finally, it is the picture of Guo Zizhao participating in the Universiade competition and winning the championship. After winning the championship, Guo Zizhao took out the panda phone IC card and excitedly called his mother in the distance to report the good news. While the mother is happy, she is still concerned about her son's health and health.

At this time, the voiceover sounded, "Whether you grow up or are far away, you will always be the most important national treasure in your mother's heart!" ”

Finally, the logo of China Telecom and a line of slogans appeared on the screen, "Huaxia Telecom, communication starts from the heart"

……

Well, Guo Zizhao admits that this kind of advertising creativity is the best in the current advertising in the 90s. Hey...... Of course, such advertising ideas are also from Guo Zizhao's hands.

After Guo Zizhao signed the contract with Telecom, Telecom sent a script of the advertising content to Guo Zizhao, meaning that Guo Zizhao would prepare it first. Unexpectedly, Guo Zizhao denied it when he saw it. In the advertisement, I was holding an IC card, and I was talking about how good this card was. He also said that it was too cheap, too cost-effective, and he used this card to call home after he won the championship.

This advertisement is too earthy, not only does it not have a bit of fashion, but it is also completely inconsistent with the corporate culture positioning of Telecom. So Guo Zizhao called the director of the telecommunications department in charge of publicity, and it was a lesson for a while, what kind of corporate culture, humanistic feelings, social responsibility, etc., and the director was dizzy. In the end, Guo Zizhao pondered for a while, and then gave the current version of the advertising plan. Of course, it is indispensable to learn from the creativity and advertising words of some later advertisements.

Especially the last sentence of plagiarism, the classic advertising slogan of "Huaxia Telecom, communication starts from the heart". Guo Zizhao had no choice but to silently talk to Huaxia Mobile, which had not yet appeared, in his heart, and said that he was sorry.

Sure enough, as soon as Guo Zizhao's advertising plan was presented, it immediately won unanimous praise from the senior management of Shuchuan Branch. The general manager of the company immediately decided on this set of advertising plans, and specially asked someone to send an advertising planning fee of 10,000 yuan. State-owned enterprises, not bad money!

Guo Zizhao saw that this manager was very good at being a man, and it was not in vain that I racked my brains to come up with such a good plan, so I smiled happily. Of course, Guo Zizhao's first purpose was just not to shoot such a low advertisement and affect his image.

With the broadcast of this advertisement, Guo Zizhao's popularity further spread in Shuchuan Province. In particular, this advertisement not only closely fits the theme of this panda festival, but also is full of deep humanistic feelings. Especially the last sentence of the advertising slogan, which is even more meaningful and evocative. Everyone not only remembered the Panda phone IC card, but also knew that the fiery science champion some time ago won two national championships again.

Guo Zizhao is on fire again this time.