Chapter 482: The Real Invisible Big Money
Regarding the question of Guo Zizhao's net worth as the "first brother" in the sports world, in fact, all the media have been tirelessly pursuing the answer a few years ago.
As early as after Guo Zizhao became the "world's No. 1 flyer" and won 4 gold medals at the Sydney Olympics, many media were analyzing how much Guo Zizhao's commercial endorsement fee would be.
After all, Guo Zizhao's achievements in track and field are unique in both domestic and world athletics. And Guo Zizhao's endorsement is an international or domestic first-line brand, which makes everyone very curious!
However, Guo Zizhao's selection of endorsement companies is completely a seller's market, and the strength of the endorsement of cooperative enterprises is very demanding, and many companies that want to apply for commercial cooperation are not even qualified to be selected, let alone raise any price.
Moreover, because Guo Zizhao is an athlete outside the system, whether it is Guo Zizhao himself or the company he endorses, they are very secretive about Guo Zizhao's endorsement fee. And the General Administration of Sports is even more silent about this. This makes the majority of media reporters helpless.
Taking Kong Linghui, a famous domestic table tennis player at that time, as an example, Kong Tianwang is the earliest and most famous male athlete among domestic athletes in addition to Guo Zizhao.
As early as 1999, Kong Tianwang signed with Anta with an endorsement fee of 800,000 yuan. After winning the Sydney Olympics, Kong Tianwang not only increased his value a lot, but also signed commercial endorsements such as Conway, Sanjing and Lehaha.
According to the information released by the General Administration and the speculation of the media, Kong Tianwang's income from commercial endorsements should be more than 5 million per year.
Among the female athletes, the advertising star of the national team is the retired "diving queen" Fu Minxia!
After winning the championship again in the Sydney Olympics, Fu Minxia also became the darling of advertisers, and endorsements such as Sprite, Amway and Capital Mobile Phone also once made her total commercial endorsement income reach tens of millions.
But none of these can be compared with Guo Zizhao!
Guo Zizhao is a world-class men's sprinter! The world's No. 1 flyer and the first person to win a domestic Olympic gold medal!
According to the scale and number of enterprises endorsed by Guo Zizhao, the media estimate that Guo Zizhao's endorsement income is at least more than 50 million. However, this estimate has not been responded to by Guo Zizhao himself and the General Administration.
……
After Guo Zizhao achieved the "King of Sprinting", "Super Grand Slam" and led the Chinese team to win the first men's World Championships sprint relay gold medal, all the media's expectations for Guo Zizhao's commercial endorsement income are also increasing year by year.
After the Athens Olympics, the media generally believed that Guo Zizhao's annual commercial endorsement income should be at least more than 100 million.
Because since the Athens Olympics, the advertising value of the popular Olympic champions has risen significantly.
Tian Liang, Guo Jinjin and other golden boys and girls of the national diving team, in the exposure of the media, the income of commercial endorsements is no less than 10 million per year.
Liu Feifei, who was strongly supported by the Tianguan Center, has also appeared frequently in major media in recent months. As the second Chinese men's track and field Olympic gold medalist, coupled with the support of the national team, Liu Feifei's current advertising revenue is close to 50 million.
Especially Yao Giant, who is still working hard in the NBA, is said to have nearly 10 million US dollars in advertising revenue every year.
Everyone else is like this, so Guo Zizhao, as the "first brother" in the Chinese sports world, the advertising revenue should be even more amazing!
And this time, the media also seemed to confirm this speculation by discovering the existence of Guo Zizhao's Shuguang Investment Company.
If he doesn't have a net worth of hundreds of millions, where does Guo Zizhao have the money to invest in Bona Films? If he doesn't have a net worth of hundreds of millions, where would Guo Zizhao have the money to build his own private track and field training camp?
According to the news revealed by the Hongguang Town Government, Guo Zizhao spent about 100 million yuan just to win that piece of land! If you count the construction of the training camp in the later stage, you will have to spend at least one or two hundred million!
Big money!
It's not that I don't know, but I know that Guo Zizhao is the real invisible big man in the sports world!
Other sports stars have so much commercial income, and they just buy a house and a car. But what about Guo Zizhao? Your Sister's ...... directly invested in Bona Film and Television, and became a boss in the entertainment industry, not to mention, now he actually bought a piece of land directly by himself and built a private training camp by himself!
That's the gap!
……
But all the media didn't expect that their calculations still greatly underestimated Guo Zizhao's commercial endorsement income.
After the Sydney Olympics, Guo Zizhao's advertising endorsement income officially exceeded 100 million. After signing the contract last year, Guo Zizhao's annual advertising revenue reached 200 million. And, crucially, this is actually after-tax income! If it is calculated as pre-tax income, 300 million can't be stopped......
However, after the Athens Olympics, Guo Zizhao did not mean to take the opportunity to raise prices. Everyone has been old friends who have cooperated for many years, and over the years, the relationship between them has been good, and Guo Zizhao has no need to stiffen the relationship for this little money!
This little bit of money?
All right...... It is estimated that if other celebrities knew, they would have cried and fainted in the toilet. But compared to the future investment company controlled by Guo Zizhao, this amount of money is indeed a small amount of money!
However, because Guo Zizhao will not show up the shares in the future investment company in a short period of time, the annual advertising endorsement income of 200 million yuan will also be Guo Zizhao's main source of income in the past ten years.
Fortunately, apart from the private track and field training camp under construction and the annual investment of about 20 million yuan in charitable education funds, Guo Zizhao did not spend much. The prize money and appearance fee for participating in international competitions every year alone exceed tens of millions, and Guo Zizhao and his entire coaching team can't even spend one-third!
Just when the media was guessing Guo Zizhao's net worth, another annual award was won by Guo Zizhao.
At the just-announced Laureus World Sports Awards, Guo Zizhao defeated the newly rising "tennis king" Roger with his strong performance in "Guo Zizhao Year" last year. Federer, winner of the Laureus Best Male Athlete Award for the second consecutive year!
This is the third time that Guo Zizhao has won this world-class top award!
……
Tut-tut...... Fei Tianwang! After Guo Zizhao learned the news, he couldn't help but YY. You must know that in the history of his previous life, Fei Tianwang won the Best Male Athlete Award for four consecutive years in one go!
From 2005 to 2008, Fei Tianwang was the darling of the Laureus World Sports Awards, and winning the Best Male Athlete Award was as easy as playing! It's just that I didn't expect that in this life, Fei Tianwang was unfavorable, and he lost in his own hands in the first selection.
However, Guo Zizhao estimates that it will be difficult for him to win this award in the future. After all, this is still a white supremacy society, and he was able to win the best male athlete award three times in the six Laureus Awards, which probably has made many Westerners dissatisfied.
In the next few years, Guo Zizhao estimates that if nothing else, it will still fall into the hands of Fei Tianwang, a Caucasia.
However, what Guo Zizhao didn't expect was that this year's Laureus Best Newcomer Award was still awarded to Liu Feifei just like in his previous life! And Guo Zizhao thought that the best team award would be awarded to the Chinese Olympic team, but there is still no trace of it.
No way...... Guo Zizhao remembers that in the Beijing Olympics in his last life, after the Chinese team won the first place in the gold medal list, the Laureus Best Team Award was awarded to the Chinese Olympic team!
I didn't expect that in this life, we won the first place in the gold medal list one year ahead of schedule, but this award was missed. It seems that if you want to win this best team award, you will have to wait another four years......
Just when Guo Zizhao was still sighing, Old Man Song Ping walked over with a smile, "Don't be stinky and beautiful there, it's already the third time to win this award, what's so new?" Okay, come over here, let's talk about your tasks this year! The schedule is still relatively dense......"
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