Chapter 30: The Signature of the Champion
With the end of the game between UCLA and USC, Li Mojie's outstanding performance was also truthfully presented in front of hundreds of millions of viewers through this game, and no one questioned whether Li Mojie could play in the NBA, but the fans of various NBA teams in the United States, as well as the fans who cared about the NBA in China, were arguing about which team Li Mojie would join.
On February 22, 2013, with the victory of the last regular season, Li Mojie's NCAA regular season part has ended, leading the Trojans to a 27-4 record, in the Pacific 12 League, a powerful league with 20.9 points, 8.7 assists, 7.4 rebounds, 1.1 blocks and 0.8 steals, attracting the attention of all NBA scouts.
"The second Chinese champion: Mo Jie Lee!" The headline of the New York Times.
"Magic Johnson speaks: The title of new magician, Marc Marc deserves it!" This is the Los Angeles Sports Newspaper.
"James speaks: Li Mojie is indeed very much like me when I was a student!"
"The 2013 Top Show is already booked"
Suddenly, countless newspapers and tabloids that were originally not optimistic about the Chinese rising star began to blow up this Chinese rising star, and people of insight have seen the attitude of the NBA league behind this.
Various NBA executives have also focused their eyes on this Yao Ming, who is most likely to become the second Chinese champion genius. In particular, the Kings, Magic, Cavaliers, Wizards, and Suns, who are out of the playoffs, have sent special scouts to follow Li Mojie's game.
At the NBA's headquarters in New York and the president's office, at 5 o'clock in the afternoon, two people had such a conversation.
"Adam, have you heard? Another Chinese is ready to join the NBA. A spirited white-haired old man with rimless glasses sat on a chair and said slowly and carefully to a tall, bald middle-aged man with a cup of coffee.
The bald middle-aged man nodded, originally to report on his work, but since the big guy cares so much about this Chinese, it naturally can't be said that there is none.
"What do you think?" Stern straightened his back, blew on his coffee, and took a sip of his mouth.
"It does have great potential, this Mojie Lee was born in a middle-class family in California, USA, his father is a first-generation Chinese immigrant, his mother is a mixed black and white race, and judging from Mojie's interview with Huaxia, this Li Mojie can speak Chinese and speaks it very well." Adam can become the helm of the NBA in the future, naturally he has a few brushes, and the information about Li Mojie will come as soon as he opens his mouth.
"Hmm." Stern nodded, he still had an idea of the work strength of his intended successor, put the cup of coffee on the desk, crossed his hands on the table and asked, "Do you have any opinions?" β
"Since Yao Ming quit the NBA in 11, we have been looking for the next Yao Ming, last year we tried to push Jeremy Millin out of the foreground, but Jeremy Millin only tore the meniscus after seven league games, and the season was reimbursed, according to our scouting predictions, it is difficult for Jeremy Millin to reach the influence of Yao Ming back then, and it is not even ruled out that he will continue to retire from the league due to injury." Adam spoke eloquently. How could a man who has been in the limelight for seven games be so well-known overnight if it weren't for the league's push? How many role players or even half a season of amazing strength go unnoticed.
Adam paused for a while and said: "This Li Mojie is different, his appearance is in line with the aesthetics of the two countries in China and the United States, and he has also successfully attracted the attention of the media in Huaxia, if you need it, I will send you some of his data later." Secondly, he is very suitable for American style of play, and his physical potential is not comparable to Jeremy, according to the prediction of our scouts, his ceiling is even higher than that of Yao Ming at the beginning! β
"yes, I think so too!" Stern said with a deep sigh.
"Do you have anything to sigh about?" Adam Silva was puzzled, there is such a Chinese star, shouldn't the boss be very excited, right? Stern's emphasis on the Chinese market is a well-known thing.
NBA Global Strategy is one of the most important of several major strategies in Stern's 30-year tenure. China is a very suitable country for NBA promotion because there is a huge market here. At the same time, China's basketball tradition is very good, China is the second country in the world to start playing basketball besides the United States, only two or three years later than the United States, so China has a very good basketball base. In fact, the promotion of the NBA in Europe has also put a lot of effort, including the NBA has put the regular season in some venues in Europe, but the market response in Europe is not as good as in China, one is because of the time difference, the NBA time in Europe is in the middle of the night, and the other is because the mass base of basketball in Europe is obviously much worse than football.
Stern came to China to promote the N.B.A. not because he has feelings for China, but because it's part of his global strategy. China has the largest population in the world, and China's changes over the years will bring a lot of business opportunities, and the market purchasing power and mass base are not comparable with other countries, and it is very natural to open up the Chinese market.
What makes Stern special is patience, and generally speaking, a business organization that comes to China to promote, market, and make money does not have such a lot of patience. Although he had never been to China before, he knew very well that it would take very, very good patience to sell his products in China and form a real continuity in the market. This is why he provided CCTV content for free at the beginning, to the free live broadcast rights in the later stage, and then to charge some symbolic fees, his patience continued for 18 years, from 1984 to 2002, until Yao Ming went to the NBA and opened the door to the NBA.
Now, the NBA has become an indispensable product of the media and the Internet in China, and now a sports channel of a TV station is unimaginable without the NBA, and the video website will not be without the NBA, and it will not be possible to watch it. Not everyone has the patience to wait 18 years.
"You know what? In fact, this year's champion signed my agreement! Stern stood up and looked at the traffic outside in front of the skylight, and suddenly broke out a news that could blow the attention of the media!
"Ah, what, is itβa knight?" Adam Silva opened his mouth wide and was shocked by the news, there are still nearly four months before the draft, and the top pick has already been decided?
"yes, I thought this year was just a draft year, and Gilbert helped me a lot back then, and recently the Cavaliers did fall to the bottom after James left, so ......" Stern turned his head and smiled wryly at Adam.
"So, what can I do for you?" Adam frowned and pondered for a moment, staring into Stern's eyes and saying.
"I don't want Lee Mojie to go to the Cavaliers, there's already Irving there, and Richie. Paul told me that the Heat won't be the city James has struggled with throughout his career! Stern was silent for a moment before releasing a bombshell again!
"What, what does that mean?" Adam was also stunned by this continuous message, but he immediately reacted as well-informed: "Then I understand, if Mo Jie is selected by the Cavaliers, it will be quite unfavorable for him, so ......"
"Hmm," Stern nodded.
"The NBA is a league that needs to compete, and the Cavaliers already have Irving as the champion, and then he needs to compete with the Magic, Suns, Kings, and other teams that are also rotten! I'll go to Cleveland tomorrow and talk to Gilbert about this; Then have a video conference with Rick DeVos, Gilbert, and Ted Leonses and tell them about the attitude of the Alliance. Adam looked down and pondered for a moment, then raised his head and said firmly to Stern.
"Hmm!" The corners of Stern's mouth went up, and he picked up the glass, toasted Adam as a wine glass, and smiled.