Chapter 448: Forbidden Sneakers
Voyage means "journey" in Chinese. The Voyage shoe is a change from the look of the Reebok sneaker, but a combination of the best of each family, and we can almost find many of Reebok's excellent designs in the past on the Voyage shoe: the triangular support at the outside of the Ankle that Reebok is used to rely on is a design that Yao Ming relies on very much, and from the actual effect, this design has a very significant protection effect on the ankle. Perhaps it was because of this that Voyage Mid boldly abandoned the "Pump Inflatable Technology", which could make the shoes lighter and help Yao Ming achieve some speed and bounce.
In terms of appearance, Voyage gets rid of the common style of Reebok shoes in recent years, and the design of the different styles on both sides of the Voyage shoes presents an asymmetrical beauty, it is no longer a hidden midsole and grenade style that emphasizes simplicity, but a complex shoe body structure composed of high-elastic fibers, TPU thermoplastic strips and patent leather, and the inner styling design is easily reminiscent of RBK's Jay-series basketball shoes, in addition to retro, yage The front end of the Mid shoe is embroidered with the classic RBK logo, which also makes people feel a little nostalgic for the long-lost "little antelope", and the RBK logo of the player's version of the Voyage Mid worn by Yao Ming in the game has become larger and more conspicuous.
Compared to the innovative shape, the most commendable thing about the Voyage Mid is its midsole technology. From the outside, the Voyage's midsole features a mid-palm cut-out design that Reebok has made good of, and the visible DMX MEGA is HI-TECH-style. Not only has the midsole been changed to a flat-bottomed structure, but the DMX MEGA heel has also been deliberately wrapped, and even the iconic TPU support strip has been replaced with the same shape of patent leather. The different styles on the inside and outside also provide different positioning for the Voyage, from the outside it can be a pair of fast and avant-garde outside shoes, and from the inside it is a stable and simple inside boot, and the concept of RBK's "all-position" sneaker is fully reflected in the Voyage.
During the NBA All-Star Game, sports manufacturers want to show off their players with the latest products. As one of the top centers in the NBA, Yao Ming has been criticized for his boots. That's why Reebok designed a new sneaker, the Atr Elite KFS-Dragon, for him.
This sneaker gets rid of the rigid rough lines of Yao Ming's sneakers in the past, and the biggest highlight is that Yao Ming personally participated in the design and production. The design of the dragon motif was inspired by Yao Ming, because the dragon means China, honor and glory to Yao Ming. And as a Chinese working hard in the NBA, he also hopes that his signature sneakers can incorporate more fashionable Chinese elements. The pure white upper is laser-treated to depict a dragon that is ready to fly, with a domineering dragon head and a tail that cleverly disappears into the heel of the sneaker, in line with the proverb that a dragon sees no end in sight.
Reebok has added KFS, which is actually Reebok's latest special material, which is said to be more advanced than Pump technology, which allows the upper to be "automated". During exercise, the upper can be deformed according to the change of footsteps, which not only makes the athlete feel more comfortable, but also helps the athlete adjust the running position. At the same time, KFS material also increases the flexibility and support of the shoe, which can effectively reduce injuries caused by exercise.
At the same time, the Reebok Atr Elite KFS-Dragon also applies other technologies, such as DMXFoam cushioning technology on the back of the sole, which instantly releases pressure on the sole of the foot, which can instantly absorb the pressure on the foot during exercise and convert it into recovery force; The inner boot uses Playdry sweat-wicking technology to effectively reduce the load of players during exercise, etc.
The Reebok Pump Omni Hexride is a shoe in gold and Chinese red, which are the colors of the Forbidden City and the Olympic rings. The upper is heavily golden, with a bright gold dragon with Chinese red running through the side of the shoe, and the inner boot is based on red and embroidered with a golden dragon, showing the Chinese style inside and out.
The biggest highlight of the whole shoe is a coiled dragon on the side of the shoe, which is connected end to end at the toe. The dragon head at the toe is slightly raised, and the dragon's mouth is half open, a kind of self-confidence and noble confession, which not only reflects the self-confidence of China's "little giant" Yao Ming and the Chinese team, but also expresses the passion, hard work and pride of the Chinese nation, because of Yao Ming, because of the Beijing Olympics and proud. This limited edition Pump Omni Hexride was released nationwide in June 2008 with a limited edition of 2008 pairs. Each pair of shoes is numbered with "X of 2008", and the numbers with special meaning such as "1 of 2008", "11 of 2008", and "2008 of 2008" will be exclusive to "Yao Min" (Yao Ming Fan Group).
Looking back at the 72-year history of the NBA, there have been a series of strict restrictions on the shoes worn by athletes. Historically, depending on the home and away games, all boots have to be 51% white or black, along with a few team colours. It wasn't until the early 21st century that the ban on team-based sneakers was lifted league-wide. According to ESPN's David Depra last week, the NBA will have the most lenient shoe color policy in history.
Perhaps many fans do not have any practical concept of the implementation of this policy, we might as well use this article to see what kind of sneakers will be banned or fined under the old policy.
Michael Jordan – Nike Air Ship and Air Jordan 1
After 35 years, this black and red "forbidden wear" is still the most famous banned sneaker in NBA history. During the preseason of that year, Jordan once wore the Air Ship in black and red, and when the first generation of AJ's signature shoes was officially launched, Mr. Joe stepped on this epoch-making product and stepped on the NBA arena. At the time, the league issued a $5,000 ticket per game for the shoes that violated the color rules.
Athletic Propulsion Labs Concept 1
Created by former AND1 designer Tuan Le, the sneaker has the ability to improve a player's bouncing quality, and according to its promotional materials, the combination of Load'N Launch technology, EVA and high-elastic carbon increases the vertical elasticity of the shoe's midsole. While the exact effect is yet to be demonstrated, the NBA is not willing to risk the fairness of the game and let the sneakers go viral.
Anthony – Jordan Melo M10
Although the NBA has opened up restrictions on the color of the sneaker, among the few remaining rules, the treaty banning luminous objects is prominently listed. In the 2013-14 season, Anthony's M10 was the most typical example of this. At the time, Jordan Brand had a chrome reflective strip attached to the heel of the sneaker. The reflective strip would refract the lights on the court, potentially distracting players and spectators, and was eventually banned by the NBA. Jordan also offered an alternative heel in the second half of the season.