The propaganda department of yige group has made great efforts to promote, not only on yige browser, yigeTV and other its own resources to place advertisements, but also spend huge promotion fees on major video websites, Weibo, Moments, buses, cinemas, subway stations to place advertisements.

Cao Tao is an otaku, and his biggest pleasure after work is to buy a bunch of drinks and snacks and watch movies in the dormitory.

He unscrewed a bottle of soda, then tore open a packet of potato chips, and clicked on a drama that he had been chasing for a long time, and the advertisement came.

The first 15 seconds is an advertisement for potato chips, which is exactly the same as the one in Cao Tao's hand, and it is obvious that he often watches this advertisement before buying it.

The second 15 seconds is a soda commercial, which is cool and makes you cool off in the summer.

Seeing this, Cao Tao muttered: "It's almost winter, and the advertising words are especially summer, so it's really insincere!" ”

When the third advertisement came out, first of all, it was a boy, very obese, holding a bunch of snacks and eating wildly, next to it, there were notes, weight loss, going to bed early and getting up early, exercising, etc., all of which were beaten by him with his hands, this is a line sounded: "I don't necessarily have self-discipline!" ”

Next, it was this fat man who participated in an outdoor show, and the appearance of the fat man gave people a feeling that he was very lo, timid, withdrawn, and couldn't even stand up when he stepped on the turntable of the first level.

Seeing this, Cao Tao thought to himself: Does the meaning of this advertisement tell us that if we are not self-disciplined in our daily life, it will bring bad consequences and be a necessary factor for failure?

At this time, in the picture, on the big turntable, the fat man who fell stood up when the countdown was about to end!

At this moment, Cao Tao felt his blood boiling, although it was only a small step and could not change the ending, but the shock to his heart was incomparable.

The second one to appear is a student, completely public-faced, and her talent to perform is singing, but she kneels.

However, unlike ordinary people, although she sang very poorly, she didn't care about the eyes of the audience, and insisted on finishing singing, and the narrator appeared: I won't necessarily sing.

The third appearance is a seventeen or eighteen-year-old boy, who is in a martial arts hall, punching and kicking around, the boy goes against the flow of people, walks outside, and a voice-over sounds: "I don't have to be brave!" ”

The fourth to appear was an athlete......

Theme appearance: "Wisdom and Courage Chongguan", belong to your stage, live your true self!

The most popular programs in the world are only three basic models: singing, dancing, and idols. Among them, the audience of music is the widest, this kind of civilian selection can be closer to public life, and the success of grassroots stars can arouse the resonance of ordinary people who want to succeed, so they may not necessarily sing, even if the five tones are incomplete, you can also come to participate in this variety show called 'Zhiyong Da Chongguan' to be confident.

When this advertisement ended, Cao Tao was a little eager to watch this variety show of "Zhiyong Da Chongguan", and even, he had an impulse in his heart to participate in this variety show himself!

Many people who pay attention to Universal Satellite TV on the Internet have seen this advertisement on various websites and can't help but be attracted.

"Well done this ad!"

"Not to mention, after watching this advertisement, I also want to watch this "Zhiyong Da Chong Guan"!"

There are also people who don't know this show, so they took out their mobile phones and started searching: "This show looks a little interesting!" ”

Pictures were imprinted in my mind, and then an exciting advertising slogan sounded:

I

Not necessarily a star

Not necessarily sung

Not necessarily self-disciplined

Not necessarily brave

It doesn't have to be a win game

But here

I challenge myself!

Many company bosses watched the advertisements of Universal Satellite TV and began to inquire.

"Which advertising company was invited to design the advertisement of Universal Satellite TV?"

"I also want to know this, the shortcomings are said to be advantages, and this is the effect I want!"

Huanyu Satellite TV's promotional slogan of "Zhiyong Da Chongguan" quickly became popular in the advertising media industry!

The person in charge of a media company called a meeting of his employees: "See! That's what advertising is all about! ”

"Let you advertise, all of them will rely on the stars, without a budget of several millions, you can't get it at all!"

"Look at this advertisement, there are no stars, no special effects, and the effect is so good! Originality! Originality! You know the importance of creativity now, right? ”

Even, CCTV Weibo praised Huanyu Satellite TV by name for its good design, which is to guide the healthy and green development of advertising, and is the first step to promote positive energy.

In response to CCTV's call, many Weibo big Vs also began to post on Weibo to praise "Zhiyong Da Chongguan" to subvert the traditional variety show, on this stage, I saw the sanitation worker, which has never been seen in previous programs!

Lin Qingyi watched the reaction on the Internet, and looked forward to the broadcast of "Zhiyong Da Chongguan".

Because, she just checked the number of links on Universal Satellite TV, which has tripled compared to before the advertisement!

Obviously, these new potential viewers watched the ad and searched for the link on their phone.

At the same time, some people also inquired online about where the smart rice cookers and yige mobile phones rewarded by Universal Satellite TV were customized.

Yige mobile phone is okay, this technology is similar to the current mobile phone of three or four thousand yuan.

However, this smart rice cooker is particularly advanced, and someone has posted a special review post on the Internet.

This smart rice cooker can be said to have the advantages of traditional rice cookers and pressure cookers, and at the same time, it can also be heated in all directions, three-dimensional heat preservation, heat preservation and reheating, reservation, universal stewing, and automatic steam to keep it moist through steam for a certain period of time, so that the rice can always maintain its original taste.

These advantages are very attractive to high-end customers.

At the same time, there are also industry experts who quote after evaluating the function: this smart rice cooker is worth at least 2,000 Huaxia coins or more!

Even Qin Guoqing asked Lin Qingyi: "Qingyi, is this rice cooker a new patent from the United States or Europe and the United States?" ”

He had a lot of trade with Japan, and even stole a lot of technology, so he naturally knew that Japan did not have such technology at present.

Lin Qingyi said half-truthfully: "Sort of! It was researched by a laboratory in the United States, and our Yige Group purchased all the patents, but it is not yet possible to produce them on a large scale. ”

Qin Guoqing was silent for a while, and then said: "Qingyi, you have to grasp a degree of cooperation with Western countries. ”

Obviously, he believed it, after all, the Yige Group was the first private company in China to launch a satellite, and it obviously had in-depth cooperation with some large companies in the United States.

It is even possible that Western countries have investments in the Yige Group.

Remember the mobile version URL: m.