Chapter 21: Overlord Domineering
The final score of the game was won by Xia Qingyu 11:2, Ye Shenxi claimed that he was not convinced and came to another game, and the score was 11:4 and he lost another game, but the score doubled, and the progress was obvious.
The two of them threw the ball casually for a while, sweating profusely, and then went back with dumplings and laughing.
It was already nine o'clock after taking a shower, and after eating Grandma Yao's lobster pizza, the two of them nestled on the sofa in the living room and chatted without a word. Ye Shenxi watched the TV with the remote control, changed the channel very rhythmically, and finally stopped in the final round of the 07 Asian Cup group stage that was being broadcast on the sports channel, the life-and-death battle between the Chinese team and Uzbekistan.
Ye Shenxi is not a fan, he usually doesn't play football or watch football, but like this kind of life-and-death battle of the national football team, the atmosphere alone makes people feel enthusiastic.
It's just that during the game, Ye Shenxi could only keep sighing, and then heard the commentator say: "There is not much time left for the Chinese team......
Remember if it was the same plot in another world? Although there was a slight difference in time, the results did not appear to be different. In the end, in the case of a draw to qualify, the Chinese team's defense made frequent mistakes and lost to Uzbekistan with a score of 0:3 cleanly, missing the rematch, is it a coincidence......
And Xia Qingyu is holding a notebook and is playing a domestic stand-alone game called "Tuba 2", at a glance the name knows that it is a sequel, a well-known stand-alone game company refers to the star studio this year's star product.
As soon as the game was released in May, it received unanimous praise from the media and players, and "Video Game" magazine also gave a high score of 9, that is, Xia Qingyu has been too busy recently, otherwise as she is a hardcore game enthusiast, I am afraid that she would have cleared the customs long ago.
"It's fun, the gameplay, the picture, the operation, the music, and the plot can be regarded as the best in domestic games." Xia Qingyu expressed his opinion. She has now slowly changed her mindset from a simple gamer to a game practitioner, and she always experiences the game with a critical and critical eye, and even so, she still gives the game a good score.
Ye Shenxi has also heard of this game: "I heard that it sells well, and it is a good team." There was a lot of regret in his tone.
Since the release of "Tuba 2", because of the golden sign of the star studio, the large number of fans precipitated by the previous work, and the good reputation among players, it has quickly reached a very considerable sales volume for various reasons, and has sold 150,000 sets in two months.
According to industry estimates, its final sales should be around 400,000 units, but that naturally requires a long time to accumulate, if only this year is considered, it should reach 250,000 units. In this era of rampant piracy and rampant cracking, there are very few vendors who can achieve this data.
But so what?
250,000 sets, according to its selling price of 39 yuan per set, in addition to the cost of transportation, pressure plates, and retailers, it is optimistic that the developer can get about 25 yuan per set, which is a total income of 6.25 million yuan.
Let's count the company's investment.
According to the salary level of the first-tier city in Huangpu, where the star studio is located, the average salary of the team should be 5,000. The company also needs to pay social security, provident fund, etc. for employees, so the company's actual expenditure for each employee is at least 7,000 yuan.
"Tuba 2" is a large-scale stand-alone game, and the team has at least 30 employees, which is not counting the turnover of personnel, and the actual number of people is only a lot more. The development cycle is two years, that is, 24 months, and in these 24 months, the company needs to spend about 5 million yuan on the salary of these 30 employees alone.
And the remaining 1.25 million will also bear all the expenses of the company's employees in addition to their salaries, including office rent, computer hardware equipment, tables, chairs and benches, water and electricity properties! There may even be some team-building activities, afternoon tea, shuttle buses...... Two years!
In Huangpu, is this 1.25 million enough?
That is to say, the average salary of the team may be less than 5,000, or there is no year-end bonus, no project dividends, and the boss himself, eat the soil.
This is also a star product this year.
Stand-alone games can't make money, which has become the consensus of insiders, and online games have begun to make a lot of money, which is why domestic stand-alone game studios are gradually withering, and the distribution of stand-alone games is decreasing year by year.
Xia Qingyu also said leisurely: "Yes, it's a pity." "It's a pity that the team that yearns for single-player games, that group of talented and capable young people.
Suddenly, he raised his eyebrows, put down his notebook, sat up straight, and said, "Eh, you said that when we make money, we should also make a stand-alone game." ”
Perhaps every game developer has a heartfelt yearning for single-player games, and it may be that the first happiness they feel in the game comes from single-player games.
Just like movies, popcorn movies are commercial blockbusters that sell well at the box office, and independent manufacturers of literary and artistic films are struggling, but when people talk about art films, although they can't understand them, they just think they are very powerful.
Ye Shenxi was no longer surprised by her jumping thinking: "You really think far enough, our first page game has just started." But you're the boss, you have the final say. ”
Xia Qingyu said with a smile: "This doesn't give you confidence." When the time comes, I will make a 3A masterpiece, the engine is self-developed, the plot is grand, the gameplay is innovative, in short, regardless of the cost, specializing in word-of-mouth, not asking for returns, as long as it is forced. ”
This kind of goal may also require the accumulation of several successful projects for the herring network.
Ye Shenxi thought about it for a while, and admired Xia Qingyu's keen business acumen, she just said it in a joking tone, but Ye Shenxi understood the potential meaning of what she expressed.
In fact, many giant companies and large enterprises have also done this, and in addition to the core money-making business, they will also invest heavily in many projects that seem unlikely to be profitable after internal discussions. The results of these projects may not directly bring economic benefits, but more importantly, it is more important to show everyone the company's strong independent research and development strength, find a possibility that may change people's lifestyles in the future, and establish a good corporate image in the minds of the majority of users.
In short, tall.
In many cases, this is the key to whether a company can become a true industry giant and leader, which is the embodiment of the core values of an enterprise.
It's like Google and Baidu in another world.
The world is changing fast, and dwelling on the small profits in the short term may make you a good profit in the short term, but in the long run, Google will get better returns.
These things may not have been carefully sorted out by Xia Qingyu, and she has not yet formed a set of her own logical theories and codes of conduct, but she feels that Ye Shenxi is talented, and she has a natural sensitivity to the operation of the enterprise.
How to say it, it's like a bully domineering...... Innate qualifications.
When she grows up...... Terrible.
Ye Shenxi said with a smile: "Then we will work hard to save the capital, and let you squander it when the time comes." ”
Xia Qingyu also smiled: "Maybe at that time, the player's genuine consciousness will awaken, the industry will be more standardized, and the relevant laws and regulations will be more perfect, so you will definitely lose money." ”
Ye Shenxi continued: "Yes, no matter how bad anti-piracy technology is, it is changing with each passing day, such as the whole process of networking." ”
Xia Qingyu's eyes lit up: "Eh, this is also a good way!" ”
Ye Shenxi stopped the topic: "By the way, there will be CGS (China Game Show) next month, you know." ”
Xia Qingyu was puzzled: "What's the matter?" Is our company still going to set up a booth? ”
Ye Shenxi shook his head: "No, when the time comes, we will go to Huangpu on a business trip, talk to some agents, and try the water first." ”
Xia Qingyu understood in seconds: "Well, we can determine the specific operation mode of the project after we have finished talking." ”
Ye Shenxi shrugged and said, "It depends on the situation......
He is not very clear about the qualifications of the current domestic web game operation platform.