Chapter 74: Diligent English Ye Shenxi
"When did you like me?" Xia Qingyu asked expectantly, she also wanted to know.
"It's in the Huangpu CGS Pavilion."
"Huh? I thought it would be earlier......" Xia Qingyu was a little aggrieved.
"Then you can't let me say that when I first saw you, I was deeply attracted by your beauty, how superficial ......"
Ye Shenxi continued: "That's when you said that if we can't find an agent, we will publish and operate it ourselves, and then advertise and promote it everywhere. At that time, you had already thought about the plan we were promoting, which was originally the first part of the plan and then used to develop the second and third paragraphs, but you believed that I would succeed. ”
"This girl gave me unreserved trust and a sense of belonging."
Xia Qingyu said: "You hugged me at that time." Xuan pouted again: "You treat me as a fan......"
Ye Shenxi was amused by the change in her expression, and said with a smile: "Actually, earlier, when this girl put on my hat, I deeply felt the sensitivity and stubbornness in her heart. She was working hard in the direction of a gamer with me as her goal, making efforts that others couldn't see, and she was a little unconvinced, so she taught me a lesson on the basketball court......"
"She is smart and beautiful, with a good family background, and she has been the object of envy and the target of others since she was a child, until she met another producer who has been making games for many years and made her feel frustrated, but she has been gritting her teeth and chasing in her heart, holding the persistence of not admitting defeat, occasionally playing a little petty, and also likes to complain to me, so that you can finally be conquered by her strength."
What could be better than two people getting to know each other?
"Are you praising yourself......" Xia Qingyu was satisfied and said arrogantly.
Find a time to talk to each other about when the other person liked you, which is also a little fun between couples.
A little warm, but fortunately, Xia Qingyu didn't forget his business, ran back to his room, and after a while, walked down with a few books, and put them in front of Ye Shenxi.
"College English", "New Concept English - Small Trouble", "Cambridge Business English", "One Sentence a Day", ......
"What, it's all ......"
"Learn English."
"I don't take exams, so I'll teach me oral language for daily communication, as well as professional vocabulary for game business and so on."
"Business? Communicate with Doug? ”
"Not exactly, after this MOBA game is finished, I don't just want to operate it in China, and I may have to seek agents or promotion in some overseas places when the time comes."
Xia Qingyu didn't know that he had such an idea about the MOBA project, and wondered: "Why don't we run it ourselves?" ”
Ye Shenxi said: "I have also considered it before, but the cost is a bit high for us, and it takes a lot of manpower, financial and material resources, and it is also a problem in communication. And there are also local policies, payment channels, these things that we don't know. If it is an agent of a large local company, the promotion and operation are also more secure. ”
Xia Qingyu closed his eyes: "Wait, I'll think about this thing first, I haven't had time to think about the MOBA project in the past two days." I originally thought about the direction of the company's internationalization in the future, and wanted to use a phenomenal work to break the ice of the overseas market, but I didn't expect your second product to plan to do this, so you asked me to take a look at it first. ”
There are three main ways for domestic companies to operate a game overseas: authorize overseas local operators to operate as agents; Authorize domestic companies to entrust agents for overseas operations; and autonomous operations. The choice of these methods is usually limited by the size and financial resources of the manufacturer.
The first two have low costs, but the benefits will also be shared by the agents, the latter has high returns, but the corresponding costs are also high, and it is necessary to establish companies and offices locally, and hire overseas operation specialists to handle operational affairs, which is difficult for small companies to have.
After a while, Xia Qingyu probably clarified his thoughts: "Our game should have been operating in China at the beginning, right?" ”
Ye Shenxi nodded: "Yes." ”
Xia Qingyu continued: "We decided to set up our own platform to operate the next three web games, accumulate independent traffic, and then import them into MOBA games as the first batch of test users. ”
"After optimizing the project based on the test results and player feedback, we will import players through third-party channels and attract more follow-up users through its own word-of-mouth fermentation, so I am very confident in its operation and promotion in China."
"After it has accumulated a certain reputation in China, we can apply to join some international e-sports competitions, and then I will talk to the organizing committee, like ESCL, even if it is only in China at the beginning, when the number of players is enough, we will slowly join the world offline finals, even if it is just a performance competition, but it can also let players around the world recognize our game with both casual and competitive nature."
"Promote ...... through e-sports competitions" Ye Shenxi didn't expect Xia Qingyu to come up with such a promotion idea so quickly.
"Of course, playing other people's tournaments is only the first step, and when we have enough players of our own, we will also run our own tournaments. I still remember the last ESCL offline finals held in Funan, China's e-sports market has a certain scale, and we will not just hold these annual cups, but a real professional e-sports league, from the beginning of the year to the end of the year, there are regular seasons, playoffs, and off-seasons, just like other sports professional event leagues. ”
"I thought that ESCL's hodgepodge competition might slowly withdraw from history, because it is relying on Sansang behind it, and the competition itself is not profitable, just corporate publicity, and the company's strategy is the main direction, once Sansang's core business deviates from video games, then this kind of competition will not be able to continue."
"The game itself is still a product, only the product operator does it himself, and the competition only focuses on this product to promote, the effect is direct, and the profit point is clear, I think this is the development direction of e-sports competitions in the future."
"For us, the national service is the base camp, and we don't have to be a big fat man in one bite, based on the gradually maturing Chinese e-sports market, and then step by step to promote our e-sports events overseas."
"The most important thing, of course, is not to promote the game, but to promote our e-sports concept and competition, and there will also be high competition bonuses as a gimmick, one by one to open overseas servers, Hanbok, European services, and American servers, to attract overseas players and gather popularity."
"As for the size of the company, you don't have to worry, according to the company's current development speed, I estimate that the office building in the software park will not be able to accommodate us at the beginning of next year. If all of the company's projects are running well, we will be able to set up a branch in Korea by the end of next year or sooner. ”
"I'll just think about it temporarily, it's a bit messy, I haven't thought more about it in detail, and then I'll write a detailed outline, what do you think?"
Ye Shenxi looked at Xia Qingyu and was speechless.
"Why did you think of so many things at once...... he had also thought about these things, but it was the precipitation of foresight and years of experience, and Xia Qingyu thought of it with him in a very short time.
"I'm amazing."
Ye Shenxi pretended to be very sad and angry: "I won't talk to you about these things in the future, it's too shocking......"
Xia Qingyu was overjoyed when he was praised, but his face was disdainful and arrogant, and he dragged Ye Shenxi up again: "Then let's start learning English, let's take the first lesson now." ”