Of course, as a game show, in addition to entertainment stars, eye-catching shogirls, events and peripherals, there is always a place to focus on games.

This year's Stone City announced that it would invite four major game producers to gather at Huangpu CGS before the show began, and they did not break their promise. On August 29th, the five major game producers gathered at the Shicheng booth and held a forum on game production directly on the booth.

Belch? How did you become one of the top five producers?

Stone City just set up their own R&D center in July this year, known as China's first online game R&D center, but it is true, other companies are generally R&D departments, or studios and the like, and Shicheng named after the "Development Center" R&D center is still the first, and the concept of play is still this kind of operation of the company will play.

The entire R&D center has more than 200 people, vertically divided into five departments: planning, programming, art, testing and multimedia sound effects, and horizontally composed of technical support and project management.

Chen Lin, the product director of his own R&D center, attended the forum on behalf of Shicheng, his representative work was the first self-developed "Happy Journey to the West" in Shicheng three years ago, and now he has also started the development of another "Miracle Legend", this game was announced for the first time in CGS, and Shicheng is going to hold on to the big IP of "Miracle".

Chen Lin talked and laughed with Alex Mayberry (Alex Mayberry) in "Warcraft", Kim Hak-gyu in "Blade of Excellence", Kim Tae-kun in "World of Kings", and Hong In-kyun in "World of Miracles".

Alex Mayberry is the senior producer of Wrath of the Lich King, the massive expansion for Warcraft, which will be launched in North America and Europe in November, and the national server does not know when it will be, and the renewal negotiations between Stone City and Glass Slag on "Warcraft" are still ongoing.

And "Blade of Excellence", "World of Kings" and "World of Miracles" are all agents of Shicheng, so I invited these Korean R&D bigwigs, who are indeed the top figures in the Korean game industry.

Among them, it is worth mentioning that Kim Hak-gyu is known as the "father of RO", and "Blade of Excellence" was also highly anticipated when it first came out, but now the results are not satisfactory, it has been operating in South Korea for three years, and in South Korea's Internet café game list in July this year, the top 20 have not been squeezed in.

Anyway, Shicheng just felt like he was putting gold on his face, and he was in the limelight for a while.

Because some people in the domestic game industry are slowly discovering that it seems that game producers are also like film directors, and producers can be like stars, just relying on this person's name, they have a certain appeal in the market.

This appeal does not mean that those well-known IPs that have been handed down from the last mature stand-alone game era, that are mainly for the feelings of the past, but in the context of the online game era.

Many players didn't really pay attention to who developed the game before, and the producer's R&D team mainly looked at the company and publicity, but now it seems that there are games that will choose the producers they trust to experience, just like Pasca of the herring fish network.

It's a bit like watching a movie and choosing Zhang Yimou's big production, Wu Yusen's violent aesthetics, or Feng Xiaogang's Chinese New Year comedy, the game producers themselves have begun to have a certain influence on the player's choice.

Chen Xiaowei believes that in addition to the popularity of the game itself, there are still a lot of packaging promotions and media rendering components.

After studying Ye Shenxi's history of fame, she found that Ye Shenxi had her own blog during the "Eternal" period, and then occasionally published some blog posts, and communicated with players who left messages below the blog posts, and some even became netizens.

However, at that time, Ye Shenxi's social popularity was not obvious, and it was limited to the player group of "Eternal".

What really made this person start to become an Internet celebrity was after entering the herring network and the game "Eternal War" was launched.

Last year, Ye Shenxi participated in Jinyou's promotional activities about "Immortal Dao", and in Yangcheng, many media began to report on him at that time, and as a game producer, more players began to discuss him.

Later, "Eternal War" was launched, and less than a month after the game was launched, the official launched a teaching program such as "Eternal War from Beginner to Mastery", and the guests and hosts of the first episode of the program are the two bosses of Qingyu Network.

That was the first time Pasca appeared on a TV screen.

Then his relationship with Xia Qingyu was exposed, and it was actively exposed, at that time, these two people began to have a trend of developing towards Internet celebrities, and became a fairy couple in the minds of the majority of players, which is enviable. When she chatted with other game company bigwigs, she occasionally talked about the golden boy and girl in the game circle, and everyone always had to "tsk" a few times.

At the end of June, he also participated in the recording of a new variety show "Everyday Upward" on Fulan Mango Satellite TV, and did a special session on the Internet industry, and the news had already spread on the Internet on the day of the recording.

This program has now been broadcast for four episodes, and once it was broadcast, it gained a good reputation because of its novel program perspective, which caused a good response among the audience, and now the ratings have also risen steadily, and it is obvious that it will become a signature program of Mango Satellite TV.

I don't know why Ye Shenxi's Internet special broadcast time was postponed for half a month, and it will be broadcast next Friday, probably because of the impact of the Olympic Games, interspersed with two episodes about sports.

But the trailer has already been released, and now many viewers who don't care about the game and are not limited to young people have begun to search on the Internet to learn about Ye Shenxi's resume.

This is an era when all industries are easy for handsome or beautiful people to become popular, and all kinds of grassroots Internet celebrities have sprung up one by one, let alone the boss of such a successful company.

"Have you seen the preview of the next issue of "Everyday Upward", what is the next issue of the Internet special."

"Look, look. The boss named Ye Shenxi is so young and handsome. ”

"Are programmers so handsome?"

"He's not a programmer, he's the boss."

"Are all the game bosses so handsome?"

"How do I know?"

At this time, the game producer, or the industry, is still a relatively unfamiliar field among the masses, full of unknowns, and of course, full of curiosity.

Chen Xiaowei came to the conclusion that this was clearly a premeditated, purposeful, and successful personal marketing and star-making campaign.

Qingyu Network wants to make Ye Shenxi the first producer of domestic games, if such a name becomes the mainstream argument, even if Ye Shenxi makes a pot of stir-fried cabbage in the future, everyone will think that it is a delicacies of the mountains and seas.

Chen Xiaowei naturally had her own ideas.

Now that the negotiations with the glass slag have been frustrated and the process is slow, she deeply realizes that as an online game company, it should still have its own strong R&D department.

Among the current game producers in Shicheng, Chen Lin is the most capable in terms of appearance, and his own ability is not bad, he will be the star producer that Shicheng will focus on building next, not to mention competing with Ye Shenxi, at least he can't be allowed to specialize in beauty.

Of course, the best way to market him is to put him together with several other internationally renowned game producers and set up a forum to discuss together, so that at least in the eyes of public opinion, he is on the same level as those others.

In the future, the marketing department has prepared a press release to be issued during CGS, with the headline "Do you only know the top international game producers? China also has an introduction to excellent producers of domestic games. 》

The advertorial comments in detail on the five major producers of domestic games, including their past projects and personal characteristics.

Of course, these five producers are all in the field of online games, one company at a time, and they pay attention to the fact that one is evenly wet, fair and fair.

Among them, Ye Shenxi naturally has, several games of Qingyu Network are now in the limelight, as well as Ding Yicheng of Huang Yi's "Dream Qiankun" series, Ji Feng of Titan's "Journey", and Wang Tao of Meihu "Tianlong", and finally Chen Lin of his own company accompanied the last seat.

Chen Lin does seem to have a little lack of confidence among these people...... However, it is enough for most of the onlookers who do not know the truth, and the other few people will not be unhappy, everyone is a peer and praises each other, and the sedan chair carries people more and more kindly. This article Chen Xiaowei is planning to push it well.

……

……

During the summit forum of the world's top five producers, Ye Shenxi didn't know about it at all, and at the invitation of Ji Qinlin, he went to the ME club in the south of Huangpu City.

This is the second time he has gone to the club base, and there was also a Yangcheng S club before, although it is also a villa, but the gap is too big.

First of all, Ji Qinlin himself is richer than Boss S, much richer, and Ji Qinlin's love for the game itself is unquestionable.

Last time, the herring cup must have lost money in general, although it found a good sponsorship, the sponsorship fee herring fish network originally planned not to do it at all, all to the modern torch, after all, people contributed money and efforts in those two months.

Ji Qinlin is not the owner who cares about this little money, and insists on splitting the two companies fifty-fifty, saying that the real big league is running and popular, which is good for everyone. The last company has more than one million (of course, the total investment in the event is the money given by the herring network...... After deducting the departmental bonuses, taxes and the like, there are still hundreds of thousands left, and Ji Qinlin will use them to improve the training environment of the players.

This villa is located in the south of the city but not remote, unlike S to the urban-rural junction, the surrounding life is also very convenient, shopping malls, entertainment squares, cinemas, commercial streets and other supporting facilities are very perfect, the community environment is also very good, strict security, quiet environment, it is really a good place to concentrate on cultivation.

Ye Shenxi drove by himself and drove the Cayenne that Xia Qingyu left in Huangpu...... How he has been using the car left by Xia Qingyu.

In addition to inviting Ye Shenxi today, Ji Qinlin also invited the owners of several other clubs, including SOX, Na, A, etc., plus his own ME, that is, the top eight clubs in the first season of the OCL league that he himself judged to be in terms of comprehensive strength.

After a series of consultations, rules and regulations, and management plan discussions, several clubs have officially established the "China E-sports Club Alliance" today, and they are not called "associations" or anything like that, and they are not yet qualified to do so.

This alliance does not have the force of law in the strict sense, at most it is a non-governmental organization that is an alliance of interests of several large clubs, and is responsible for the registration, management, transfer, and supervision of domestic professional e-sports teams.

Today, the first version of the "Measures for the Management of Professional League Participating Clubs" and the "Code of Conduct for Professional Players" will be promulgated, aiming to regulate the entire e-sports industry and make the industry sustainable and healthy.

It's pretty democratic to say...... Through the election, Comrade Ji Qinlin of the ME Club was elected to the post of Secretary-General of the Alliance, and SOX and Na became two Deputy Secretary-Generals, and the other five were members of the Alliance.

And Ye Shenxi was invited to become a senior consultant of the e-sports league, of course, Xia Qingyu was also invited, but this girl can't help it if she is still in South Korea.

It was just a simple gathering, and then a few people signed the documents drafted by Ji Qinlin, so it was done, and the press conference was scheduled for the day after tomorrow, so that Ye Shenxi would not have to attend at that time, lest the media think that e-sports had become a family affair of "Eternal War......

At that time, several clubs will also jointly call on other clubs to abide by these regulations issued by the league, and if they do not obey them, of course, they will not care, but you can be restricted in many places...... For example, you are not allowed to participate in tournaments hosted or hosted by league members, and your team will not be recognized for professional competitions.

How can a good alliance, a very positive thing, make it like the underworld......

Ye Shenxi chatted with the owners of several clubs for a while, and then prepared to visit Ji Qinlin's villa, which no longer looked like a villa, it was similar to a small building.

There are four floors, a living room on the first floor, a training room on the second floor, a lounge restaurant on the third floor, and a dormitory on the fourth floor......

When several bosses were chatting downstairs, the players on the second floor were in intense training, and there was always an impassioned exchange in the game, which had no impact on the downstairs, and the sound insulation effect was very significant.

Ye Shenxi followed Ji Qinlin to the second floor, and as soon as he went up the stairs, he felt that the painting style had changed abruptly, which was completely different from the decoration on the first floor, and going upstairs was like entering a game world.

Not only are the walls full of original murals of various characters from "Eternal War", but also the logo of the ME Club and the game logo of Qingyu Network and "Eternal War", as if you are in the eternal battlefield. The training room for the players is also arranged in the shape of a battlefield high ground, a circular soundproof glass room, and there are two sculptures of defense towers almost as tall as themselves at the door, and I don't know what texture it is.

"Our company doesn't seem to have such a periphery?" Ye Shen Creek Road.

"I found someone to do it myself." Ji Qinlin was not ashamed.

It's pirated.

In the glass room, five players sat in three rows and threw themselves into the intense training match.

"Fighting?" It's half past seven in the evening, and the players are really diligent, most of them he has seen, and he even shook hands when the herring cup awards were presented before.

"Training matches, now that there are more teams, it's easy to make appointments for training matches."

At this time, Tracy, who had just finished a team battle inside, suddenly felt something in her heart, and looked up to see Ye Shenxi standing outside the glass room.