Wow!

It's such a big thing?

Several directors, the director just heard Ye Shenxi scolding Fang Xuan, and the more he listened, the more serious his face became, thinking that he was really a R&D talent in a large company, emphasizing efficiency and talking about the key points.

But when Ye Shenxi said such a sentence, it was too important, and he was stunned all of a sudden.

Director Chen reacted first and said with a smile: "I feel that Mr. Cai should invite comrades from the Ministry of Education over today, haha." ”

Hearing him say this, several people also looked at Cai Lao together, wanting to see Cai Lao's reaction and attitude. Ye Shenxi had been paying attention to the elder just now, and he was still squinting at the clouds, as if he was really gossiping about the family.

Give up, I really can't see the attitude. He wanted to say to a few bigwigs.

Director Han of the GX Department shook his head and said, "Mr. Ye's suggestion is unexpected, unexpected." ”

Everyone knows very well that the game is too sensitive, and the ban is still there, although it has been relaxed a little now, there are many support policies, famous game projects, etc., but in general, it can only be described as vague, and it is still sensitive...... If it is said to be put into the education cause of the century-old plan, it does seem a little whimsical.

Ye Shenxi continued: "This is all a step-by-step thing, and this major does not need to enter a school like 211,985 at the beginning, you can choose some ordinary universities as a pilot first." Game development is currently one of the highest paying professions in the world, and the demand for related talents is also huge. ”

He also made a haha by the way, and he also knew that it was a little shocking.

Director Lu of the GD General Administration said: "This matter is not so simple, the school is ready-made, but what courses should be taught, where to find teachers, and how can parents of students rest assured that their children will be put into such a major." We don't advocate prejudice, but prejudice exists objectively. ”

Ye Shenxi shook his head: "Director Lu, our Qingyu Network established a branch in Seoul, South Korea last year, and I also went to the branch there when "Eternal War" was promoted in South Korea, and then experienced their game education on the spot. ”

"The Institute of Cultural Promotion has been aware of the cultivation of related professionals since the 90s, and has gradually formalized it since the new century, and now several of the top universities in Korea have game development-related majors, including art, programming, and planning. For example, Seomyeong, Dongguk, Konkuck, Dongui, and Gongju National University are all well-known schools in South Korea, and they also offer related game majors. ”

"And they have a complete multi-level talent training system not only in college, but even from high school to graduate school, and continue to provide talents for the entire game industry."

"I don't know if you still remember the online games that were popular in our mainland market earlier, most of them were imported from South Korea, and now we have some domestic products that have risen, but if you talk about the overall level of the industry, the average level, we still have a gap with South Korea."

"Then I went to the United States ......"

Director Chen said: "Mr. Ye also has a branch in the United States. ”

It's like checking out the well-known branches and traveling around......

Ye Shenxi nodded: "Yes, Director Chen...... Some well-known universities in the United States have also begun to add game-related majors, such as their University of Southern California. ”

Director Zhao of the edition agency interjected: "There are many famous film directors. ”

Indeed, the most famous of this university is its film school, which is ranked first in the United States and has produced many great directors, such as Spielberg, George? Lucas, Robert of Forrest Gump? Zemeckis, Clint from Million Dollar Baby? Eastwood and so on, it's just too much.

"Now the University of Southern California also offers a major in interactive entertainment, offering both bachelor's and master's degrees. There is also the University of Michigan, which also offers two majors, game media and game information, and even has its own game lab. There is also New York University, which is more comprehensive, with both liberal arts majors such as media and other majors that we think are, as well as science majors such as specific design and code. ”

"More and more schools are offering game-related majors, and of course, many schools have maintained long-term and stable cooperation with some world-renowned game manufacturers, sending talents, providing research results, and game companies will also provide financial support."

……

These are all things that the bigwigs don't know, and their knowledge of the game industry has not yet extended to the scope of schools.

"Is that ......?"

In the days of closure, the world has changed dramatically, and if you don't look outside, how can you know where people have come now.

Ye Shenxi knew that he was not here to convince them today, he could just elaborate his arguments and arguments, and the final decision was of course discussed by them in a meeting slowly when he was not an outsider.

"And then there's the second point, about the market users."

"Ah, Mr. Ye, you continue." Director Chen stopped thinking, and then motioned for everyone to continue listening to Ye Shenxi's speech.

"In direct proportion to the young practitioners, our market is also very young, and this youth also includes players, those who have just come into contact with the game and become players."

"The number of game users in China increased from 43 million last year to 83 million last year, and is expected to reach 153 million this year, with the number nearly doubling every year. There are some extra people, they may have been exposed to few games before, and they don't know how to distinguish between good and bad, in most cases, they will follow the promotion of the business, or play it with high online popularity. ”

"This is going on for years, knowing that the player population is saturated, and before that there is a huge influx of new players every year, it will be difficult for them to identify what kind of game is going to be a good game."

Director Chen asked: "So how can we improve the aesthetic ability of players?" ”

"There are two steps, the first is that we need to provide good games, and the other is that we develop them ourselves, and we also have excellent foreign counterparts to make them. On this basis, they can have enough choices to get in touch with excellent games, because whether they are good or good is relative. Only after they are exposed to better games can they compare them with those they have played before, and have their own criteria for judging. ”

"Of course, the word good or bad is not only relative, but also varies from person to person, and what we usually call good or bad is nothing more than whether it is more well-made, attentive, rich in content, and profound."

"But first of all, our domestic players have almost no access to those well-made, intentional, rich content, and profound foreign games, and yes, most of these games currently exist abroad...... In addition to the aforementioned practitioners, it is also because in most cases this kind of game will not be an online game, and the role of online games is more social, and it is difficult to compete with single-player games at these levels. ”

"As for foreign single-price games, home game console platforms are still the mainstream ......"

"Mr. Ye, what is your opinion?" Director Chen didn't quite understand the meaning of this detour.

"I want to say that we may be able to open up game consoles to enter the domestic market, otherwise it will still be difficult for our players to access a large number of excellent games and improve their aesthetics."

Well, it's another bomb, but the talk of a play school just now has been said, so it's nothing.

And they themselves have discussed it themselves, but at that time they felt that maybe it was not the right time, and they also lacked an opportunity.

When foreign game consoles enter China, they must set up a company in China, or they will be represented by Chinese companies, and there are all kinds of tax relations, which is difficult to hear, it must be profitable...... It can indeed drive the development of the market.

In June 2000, the "Opinions on Carrying out Special Governance of Electronic Game Business Venues" clearly pointed out that "from the date of the issuance of these Opinions, the production and sale of electronic game equipment and its parts and accessories for domestic use shall be immediately suspended. No enterprise or individual shall engage in the production or sale of electronic game equipment and its parts and accessories for domestic use. "Nine years have passed.

Over the years, this market has not been completely prohibited, but many players can only buy parallel goods, or some imitation copycat machines secretly produced in some small factories in Pengcheng, which have flowed into the hands of players through various ways to play side balls, and can only play some inferior games that have been configured by manufacturers.

The bigwigs also know that large foreign companies, Soni, Juhard, Ren Jile They have been crazy iterating their products, so that the global game console market has entered a golden age, PS3, XBOX360, ii These consoles have sold shocking sales all over the world.

"I think it's time to lift the ban, and if you don't do it now, it's going to be too late......"

"Why is it so late after that?" Director Chen asked again.

"Because the habits of players have been cultivated by the PC, the opportunity left for the console will become smaller and smaller, and in a few years, by the time the next generation, players have become accustomed to the mouse and keyboard, and even the carrier of the mobile phone, and then the ban will be lifted, and it will be difficult for the players themselves to change."

There was grimness on everyone's faces, which they had indeed thought about, but not so deeply.

Ye Shenxi continued: "We are not saying that single-player games or even console games are necessarily superior to online games, everyone's needs are different, some people themselves just want to participate in socializing in the online world and make friends with others, but we may be able to provide players with a fair opportunity and let them choose ...... freely."

Director Chen thought for a moment and asked, "Mr. Ye, how many of the 15 million copies of your "The Origin of Everything" are on the console platform?" ”

Ye Shenxi was also helpless, he knew what the other party meant, they didn't want to just lift the ban, and they wanted to see the sales immediately, the sales of the console and the sales of the games in it immediately after the ban was lifted.

Ye Shenxi wanted to complain...... Am I not the businessman......

"There are eight million."

"Can you estimate how many PS3s or XBOX360 they will sell in China, and how many console versions of The Origin of Everything will be?"

"It's hard, and I guess it's extremely irresponsible...... But we do have a lot of players who have been waiting for many years, and as you probably know, and with the popularity of FG and the recovery of single-player games, there are now many players who don't just play online games, they should be interested in consoles. ”

"But we also need to consider the formation of players' habits, in addition to the sales that can be seen in the short term, this can also increase the copyright awareness of players, in addition to the identity of players they are still the people, the improvement of copyright awareness is not only a problem faced by the game industry."