Chapter 127: Continuing to heat up

Pengcheng, Tenghua headquarters, Ren Yueqin is holding a notebook and looking at a hot post on the Internet, which is the article "Employee Encourager".

Next to him was Lai Mingzhi, general manager of the cooperative product department under the Interactive Entertainment Division, who closed his eyes and recuperated, but his eyebrows were wrinkled and relaxed, obviously thinking about something.

"It's kind of interesting, they did this planning." Ren Yueqin said with a smile: "Mingzhi, don't admit it, in terms of thinking, they are more advanced than us in some places." ”

Lai Mingzhi said disdainfully: "KitKat's lewd skills are just tricks." ”

Ren Yueqin patted him on the shoulder and said: "Look at you, if people don't accept our investment, you have an opinion, where is the pattern of doing big things." Look at things objectively, learn advanced things from others, and don't rest on your laurels. ”

Lai Mingzhi didn't speak, and nodded perfunctorily.

Ren Yueqin laughed at Lai Mingzhi's temper, and continued to read the post happily: "You see this dog is quite beautiful, I also want to raise one, what is this kind of dog called?" ”

Ren Yueqin is the general manager of Tenghua's interactive entertainment division, responsible for all of Tenghua's game business, and later this business group has successively set foot in the fields of literature, animation, brand licensing (IP) and even film and television.

He joined Tenghua in 2000 and was the head of the web development team at the beginning, but at that time he had no interest in management.

At that time, he wanted to give up the position of team leader to join Tenghua's core and most challenging QQ server team, and submitted a request to join Zhang Zhidong, the CTO (chief technology officer) at the time, three times within half a year, but was rejected by the other party three times.

Zhang Zhidong deeply believes that if Yue Qin is just a programmer, it is overkill and a loss for the whole company, and he should take on a more important position.

In 03, Ren Yueqin entered the game industry and led Tenghua's game business to find direction.

In 04, Tenghua's first medium and large-scale online game (except for board and card games) "QQ Sugar" was launched, and Ren Yueqin personally served as the product director;

In 05, "QQ Kai Brigade" and "QQ Fantasy" were launched, "QQ SuperSound" in 06, "QQ Warring States" and "QQ Yanhuang" in 07, and then "Beyond the Line of Fire" and "Dungeon Warriors", which are about to be launched now, Tenghua slowly walked out of their game road.

On this road, Tenghua Games has been unknown from the beginning, ranking last in the industry, ranking eighth in the industry in 05, step by step until it became the sixth in the country at the end of last year, and now it is now attacking the position of the Big Three with two new products.

They have been on this road for five years.

And the founder of this road is the man who now goes to the forum during working hours and reads the posts with relish, Ren Yueqin.

"Do you know anything about Eternal War?" Put down the computer, Ren Yue asked diligently.

"There are some, but there is not much news about them, and they should want to seize the market of "RotA". Lai Mingzhi replied.

Ren Yueqin lifted his glasses and said, "Pasca, I've invited him before." "His face is oily and his glasses are always slipping down.

"You knew each other before?" Lai Mingzhi didn't know about this.

"It's strange that I've seen one or two sides in this circle...... You're thinking of him too simply, he's no ordinary game producer. Ren Yueqin shook his head: "Every time he makes something, it can bring new ideas to this industry, and he sees farther than others." ”

"Mr. Ren, this evaluation is a little higher."

"Maybe, you look at his "Eternity", which created a precedent for domestic turn-based systems; As soon as "The Way of the Immortals" came out, how many RPG page games followed; Even "Proud Sword", "Dandantang" and "Seven Heroes", which he did not personally serve as producers, can all be worthy of titles such as "the first one". ”

The products of the two companies are about to engage in hand-to-hand combat, but the boss's words don't boost morale much, fortunately...... I didn't hear any concern.

"I'm confident in both of our projects." Lai Mingzhi said.

"Me too." Ren Yueqin said: "Anyway, after the launch of "Eternal War", you will study and study it carefully, and his eyes will definitely not be limited to the market of "RotA". ”

"Okay, I got it."

……

……

On the morning of February 22nd, several major game portal media published a news at the same time, the first "Blue Fish Cup" e-sports competition of the MOBA game "Eternal War" will be on March 17th, at ten o'clock in the morning, the game will be launched and the registration channel will be opened at the same time.

This year, it is also the first "Qingyu Cup" hosted by Qingyu Network Co., Ltd. and exclusively organized by Huangpu Modern Torch Culture Development Co., Ltd., the total competition will last for 3 months, including a two-and-a-half-month online Shanghai selection, and five days of offline knockout and finals.

This event aims to provide a fair, just and open competition platform for international e-sports players, promote e-sports to all walks of life, and spread the positive energy of e-sports. (ClichΓ©s are still needed...... οΌ‰

The most important thing is that the total prize money is as high as 1 million yuan, including 300,000 yuan for the champion, 200,000 yuan for the second place, 100,000 yuan for the third place, 80,000 yuan for the third place, 40,000 yuan for the 5th to 8th place, and 20,000 yuan for the 9th to 16th place.

What is this concept?

Taking the 07 ESCL China offline finals as an example, the "Counter-Terrorism Heroes" project, which is also a five-person team, has 50,000 champions, 40,000 runners-up, 25,000 third runners-up, and a total prize of 115,000.

This is the largest, most formal, most authoritative, and most sacred ESCL in the minds of players!

And now the "Blue Fish Cup" shot is 1 million, and as long as you enter the offline competition, 20,000 will be in the account, which is a bit exaggerated.

……

On February 23rd, six stations of Huangpu Metro Line 1 replaced their billboards, and the two representative characters on the promotional posters, the sharp-eyed Monkey King and the giant gun Lori's Shadow Gun Trissy, have become the iconic heroes of "Eternal War" after two months of Qingyu Network's own publicity.

And at the bottom of the poster is a striking "bonus 1000000" red number, of course, "1000000" instead of "1 million", this long list of "0" brings passers-by much more impact, what does it matter if you can't count? All he needs to know is that there are so many zeros!

There is also a promotional slogan "The strongest king!" You also don't need to understand what the word means, it's pretty dick anyway. You have to admit that this is a very communicative word, a typical success story in copywriting.

On February 24th, TV media, e-sports channels, and CCTV network channels also broadcast news or discussed the first e-sports tournament hosted by the game manufacturer itself.

With the spread of the promotion of the event, the discussion between Qingyu Network and "Eternal War" among players began to heat up.

PS. It seems that many book friends haven't seen the "author's words", put it in the text and say it again, this book is on the shelves on 9.15, I hope everyone will support it then, don't raise it.