Chapter 47: This September and October

In the first week of the service, with only 5 sets of servers, the turnover reached 2.57 million.

Cai Ping directly released this data without "hiding", and editors on the "Video Game" forum, the largest player exchange community, and GameRose, the most professional portal for game practitioners, have specially posted articles about "Immortal Dao" and its first week data.

For Cai Ping, the release of such terrifying data is not for game manufacturers, but for players.

Players have a herd mentality, when they choose to try a new game, they often first choose what game to play with more people, popularity, what criteria to judge what game to play the most, propaganda advertorials can not be trusted, the number of posts and forum mentions can be used as a reference, but the most convincing is the game data.

A game has a turnover of 2.57 million in the first week of service, so terrifying, even curiosity will drive him to find the official website of the game to register an account, and then enter the game to have a look.

At the same time, Qingyu Network is also intensively developing the National Day game event on October 1st, which is the first large-scale festival since the launch of "Immortal Dao", which has a far-reaching impact on the game.

During the deletion period, the team has completed the game content before level 60, but for the upgrade speed of page game players, this level can only support a month at most, according to Ye Shenxi's player upgrade experience planning table, the extreme player VIP12 has bought up the number of physical purchases per day, and then all of them are used to brush the copy to get experience upgrades, this number will be reduced to 23 days, which is still the result of Ye Shenxi adjusting the algorithm to suppress the super R upgrade speed in order to avoid opening too big a gap with ordinary players.

In other words, if new levels and content are not released at the beginning of October, the player's level up and growth will be cut off at that time.

Therefore, in addition to the festival activities, there are also gameplay content from levels 61 to 90 being developed at the same time, and the pressure on the team is no less than before the deletion test.

Fortunately, the game performance is competitive enough, Xia Qingyu will send the previous day's revenue data to the team every day, this most intuitive and naked stimulation, so that the project team is like being stimulated, full of confidence and high morale every day.

In the second week, the revenue of old clothes began to decline naturally, but the new services that continued to open performed well, with a turnover of 3.25 million, a new high.

The influence of "Immortal Dao" continues to spread, and it has become a game that almost all players will discuss in their after-dinner chats, even if it is a terminal game or console player, someone will occasionally mention one or two sentences.

"Eh, do you know that there is a browser game called "Immortal Dao" recently?"

"No, what's so fun about browser games...... What's wrong with it? ”

"The turnover in the two weeks after the launch is nearly 6 million, and it seems that the monthly turnover will directly break the rhythm of 10 million."

"What's wrong with 10 million, there are a lot of them in the end game, and Shengda's "Legend of Blood" used to have a monthly income of hundreds of millions."

"Can you compare it like that...... It's just a browser game. ”

It has almost only taken half a month, and "Immortal Dao" has established the status of the first page of the game in 2007.

Cai Ping doesn't have to post his own articles, because every day there will be comments, analyses, and game strategies on various game portals, which come from website editors, players, game media people, or R&D personnel from other companies.

In fact, the gaming circle at this time is still relatively closed, and players such as terminal games, consoles, and handheld consoles usually do not play web games. But after a thing reaches an unprecedented height in its own field, it may break through the limitations of the circle itself, have you ever heard of the so-called "rescue work" in the film industry, probably this is what it means, although the vigorous development of the web game field is far from needing to save the market.

For example, the NBA has made Mr. Joe, but Mr. Joe has also achieved the NBA, after the god-making movement in the basketball world, the emergence of a basketball god has allowed more people to hear, contact and understand the NBA, and make this business league bigger.

The same is true for the emergence of "Immortal Dao", more people have heard of this "god-like" game and began to try web games, although it has just appeared, when it has shown such potential, it can drive the market to make the page game bigger plate, which is a blessing for all web game manufacturers.

In the third week, because of the National Day holiday activities, 4.51 million!

In the early days of game operation, Ye Shenxi's activity opening idea was to create word-of-mouth and increase the popularity of the game, and there were no krypton activities.

No matter what kind of kryptonite activity, it is essentially a player who spends money to buy values, which is actually a matter of shortening the life of the game.

There is an upper limit to the value space of each system, and the more money a player spends, the easier it is to reach the top, and after reaching the top, there will be no pursuit, and without pursuit, it will not be far from loss.

Often at this time, the planners will open a new game system, digging endless new holes for players to continue to invest, but it will also make players feel endless fatigue.

Therefore, when a game starts the craziest Krypton gold activity, it is mostly in the late twilight of the game, or when the operator is about to close its doors and run away, and it is a time to make a fortune.

Of course, it's not that "Immortal Dao" won't open paid activities in the future, but it's not necessary yet, and the increase in game popularity and word-of-mouth will also drive revenue, which is a good illustration of this week's data.

In the fourth week, income began to stabilize, 4.2 million.

In the end, the turnover of "Immortal Dao" reached an astonishing 14.53 million in the first month of service!

Although after the deletion of the test, the industry thought that the fairy road was going to the monthly flow record of Shengda's "Joining the World", but it directly doubled the record of the first 7 million, and it was only the first month, its ability to absorb gold is far from being fully demonstrated, and it can be said that the jaw of the entire game circle has been shocked.

Jinyou Network has become the most high-profile operating platform with this product, and there is an endless stream of projects that want to seek their exclusive agents, and Qingyu Network has also become a hot developer at the moment, although it is far from being compared with the three giants at this time, Shengda, Huang Yi and Titan, lack of heritage and accumulation, but there are already many people who are infinitely optimistic about the future of this company.

This is the influence that a phenomenal product brings to the company, just like "Legend of Blood" was to Shengda back then.

It is worth mentioning that during this period, at the end of September, because of the pressure of the launch time of "Immortal Dao" and the idea of rubbing the heat, Yangcheng Jetstar's "Immortal Journey" was also launched in advance, and the slogan of "The Second "Immortal Dao" was still advertised, but because it was difficult to draw the skin and bones, it lacked the most quintessential user experience control and payment rhythm in "Immortal Dao", and the performance was dismal, and the seven-day turnover of the test server was only 35,000.

During the test, players found that the game system had too many similarities with the game system, and they also compared and elaborated on the two games in the form of screenshots in the forum, and the post was even forwarded to the official forum of "Fairy Road" and the "Video Game" forum, and the reputation of the plagiarist spread, and for a while, players criticized the Jetstar studio and ridiculed it as much as possible.

At the same time, due to the rush and too many bugs in the project, after a week of testing, the official announced that it would return to the furnace for re-polishing, but did not announce the next test time.