"Fortunately, I didn't tell Miss Xi Lei, otherwise it would be unsafe to expose so many people!"

When Zhang Qi is now in and out of public, the agency will transfer two to four bodyguards for him to protect him. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

Half a year ago, Zhang Qiana would swagger down the street, and no fans would rush over to harass him.

But now he doesn't dare to go for a morning run at will, just look at the hundreds of crazy student fans outside the stadium to know the importance of these safety measures.

Zhang Wei liked this kind of sought-after scene very much at first, but after a long time, he gradually did not have much excitement about this kind of scene.

Anything, once you see too much, you will get bored.

He doesn't like the feeling of having a whole bunch of crazy fans rushing up to him right now, and these crowds of people are affecting his movements, and it takes half a day to walk in just a short distance.

John Landis is a director who is good at shooting comedy movies, and has made two MVs for Michael Jackson.

TV advertising charges in the United States are complex, and TV stations will charge different fees according to different prerequisites such as the duration of the advertisement, the time of play, the number of broadcasts, etc., and in some specific cases, such as the NBA All-Star Weekend, the broadcast price will have to be added to the price.

This time, Nike plans to shoot a 15-second commercial for Zhang, which will be broadcast for the first time during All-Star Weekend, and will consider whether to expand the scope of the broadcast based on fan feedback.

If the response is not good, it is likely to be cut in half, and then go to shoot a new advertisement.

The copywriting produced by Zhang Wei is not long, and he can't make too many tricks with a 15-second advertising duration.

John Landis also wanted to shoot simply, the first scene of the advertisement is a shot of Zhang Qiu running in the morning on the streets of Los Angeles that have just glimmered with a glimmer of light, and the whole of Los Angeles seems to be an empty dead city in the silent street.

At this moment, the filter of the lens will be slightly gray, so as to set off Zhang Qi wearing Nike sportswear, especially when the protagonist appears on the street, then the camera will give a close-up of his feet, the pair of "Dragonborn generation" is the real protagonist, and the tone will be very bright at this time.

At this time, accompanied by Zhang Fu's inner monologue, the advertisement was officially launched-

Don't let someone tell you what you can't do.

As long as you have a dream, you have to pursue it.

Those who can't do it will always tell you that you can't either.

As Zhang Fu recites these monologues in his own voice, the camera will gradually zoom out, slowly pulling into the air to overlook the whole city, and there will be a glimmer of light just rising in the distance, and the whole shot will be very artistic and will have some meaning.

At this time, as soon as the camera turns, some harsh and noisy sounds will come at twice the speed-

You can't play in the NBA!

You won't be drafted in the first round!

You won't get points in the first game!

You're not going to make it to All-Stars!

You can't get the dunk king!

…………

These are obviously a series of doubts that Zhang Fu received after coming to the United States, and the advertising images will be accompanied by sound effects at twice the speed of some press conferences, newspapers, and TV news shots.

When these clips flash quickly, the camera will pull back again, but the location has changed to the basketball stadium, and the camera is a close-up of Zhang Mao's face, which is still accompanied by his monologue-

I am a Dragonborn, a legendary man with dragon blood.

These doubts.

To hell with it!

If you want something, you have to work hard and pursue it.

As the monologue ended, Zhang Mao was already in the basketball hall.

Next, there is the slow motion of him wearing the "Dragonborn Generation" flying in a violent button.

This is also where the close-up of Naomi Watts appears, and there will be some passers-by on the sidelines, and she will be in the center of the camera, and Americans need to be accompanied by a beautiful woman for everything.

Finally, when Zhang Qi completes the shocking button, the TV screen will instantly turn black, showing a special effect text.

That's me!

I·CAN· PLAY！

John Landis felt that Zhang Zhu's sentence "I·CAN· PLAY" is very classic, and of course his previous inner monologue is also very contagious, except for the addition of the Dragonborn brand is a bit blunt, everything is perfect.

In fact, the filming process of this advertisement has hardly changed much, a few days ago they have already filmed the footage of Zhang Mao's morning run, many shots do not need to change, now what has changed is only the content of the inner monologue, and will use the rotten "JUST· DO·IT" was replaced by "I·CAN· PLAY”。

If this ad is ultimately successful, it must be successful in this inner monologue and the final sentence "I·CAN· PLAY".

This is not to say that Nike's "Just·do·it" is bad, but this sentence has been used too much and for too long, and it has long made Americans aesthetically fatigued, and it will not make them too impressed, and it will not have the amazing effect of endless aftertaste.

Now he only needs Zhang Qi to perform a wonderful slam dunk worthy of this commercial, which is also the key factor in whether this commercial can really shock the audience.

"I know you participated in the slam dunk contest, so this shouldn't be a problem for you, maybe you can use the slam dunk you participated in the game now, we have no time and rules here, you can try many times."

John Landis only needs to take a few close-ups of Zhang Yu today, and then shoot a wonderful slam dunk.

"No problem, but I don't need to use the slam dunk contest moves, I have too many tricks."

Zhang Qi smiled lightly, he wouldn't use his actions in the slam dunk contest in the advertisement, because this advertisement would be broadcast on the "Rookie Challenge", and he didn't want the actions in the advertisement to collide with the actions in the official game.

"No problem, you just have to buckle beautifully."

John Landis knows a lot about basketball, so he has a lot of doubts about Zhang Mao's self-confidence, does he really have so many tricks?

Zhang Yu changed into the clothes prepared by the film crew, and finally put on the pair of red "Dragonborn Generation", ready to warm up the slam dunk contest in the near future.

"I should have hired a personal assistant, and now I don't even have someone to carry a bag, which doesn't fit my identity."

After Zhang Yu put on a full set of equipment, he felt that he should also hire a personal assistant like those big-name stars, and he had to be a beautiful assistant.

John Landis had the door closed, a shot that could not be seen by outsiders right now.

Several staff members immediately ran over and closed the front and back doors, while others invited out unrelated people, who had just finished filming the extras, and now they didn't need to stay here.

Naomi Watts was almost kicked out, in fact, she is not an unrelated person, but the benefits of good looks are reflected at the moment, and the entire film crew leaked her when they were rushing people, this is a fish that slipped through the net.

Soon, the door of the arena was closed, all kinds of lights were turned on, and the entire film crew began to focus on Zhang Fu, who was warming up, looking forward to this supernova who dared to challenge Dr. J, the essence of the movie, and the flying man to show his skills.

Zhang Qi dared to challenge these people, of course, he had enough confidence.

Now his vertical bounce height has increased to 92cm, and the running bounce height is 101cm, which is slightly inferior to the top dunk among those blacks, but it is enough in height.

In terms of core strength, air ability, body balance, body coordination, body flexibility, and arm span, he is even better than the top dunkers among those blacks, which allows him to make more difficult moves in the air. And the same action, when made by him, is rich and full, and the coordination is beautiful, but when it is done by someone else, it always feels that something is missing, and it is not so tasteful.

After Zhang Qi finished warming up, he saw that the staff had already left the court, and raised his hand to make a gesture to John Landis, which means that the film crew is ready?

"Turn it all on, and don't miss every angle for a while."

John Landis specially transferred 11 high-speed cameras today, and Zhang Zhu's dunk action can be clearly captured from almost every position, and after receiving the return that all the machines are turned on, he also gestures, signaling that Zhang Qi can start dunking.

Zhang Qi didn't have any pressure, he got the basketball to the right wing, first slapped the ball on the spot, and then started to run with the ball in both hands.

Everyone stared at Zhang Qi intently, only to see their male protagonist run near the reasonable collision zone established two seasons later, quickly jump, like a rocket, and then began to spin...... 180 degree ...... 360-degree ...... 540 degrees ......

Many of them know that "360-degree turn dunk" is a difficult action, and they have even heard that someone can complete "540-degree turn dunk", but Zhang Yu continues to spin after a circle and a half...... In the end, he completed a full 720-degree air turn, which is equivalent to turning twice in the air like a spinning top.

During the whole take-off and spin process, Zhang Qiu's body always maintained a perfect balance, and the combination of body and ball was very perfect, without making people feel reluctant at all. When he finally completed the magical 720-degree turn, his arms were perfectly extended, and the timing of the dunk was just right, and he easily slashed the ball into the basket with one hand.

"This ...... He succeeded the first time? ”

"Oh my God, how many times did he spin in the air?"

"He's like a small tornado, could anyone really spin 720 degrees in the air?"

“…………”

The entire film crew was like stuffing an apple into their mouths, and no one thought that Zhang Yu could complete a dunk that only existed in legends so easily.

After Zhang Zhu landed, he felt that this dunk was not perfect enough, mainly because the final dunk was a little rushed, and the start from the wing did not seem to be shocking enough in terms of angle. He should start from the baseline, preferably from one side of the basket to the other before completing the dunk so that it will look even more shocking on TV!

All members of the film crew are in a state of panic, in fact, this kind of 720-degree turn dunk is not something that no one can do in the NBA. Zhang Wei feels that there are at least five people in the league who can complete this kind of dunk after training for a period of time, but their stretch in the air is definitely not as beautiful as his own, and it takes many attempts to succeed, and the final completion is not as perfect as his.

Zhang Wei is lucky this time, usually he doesn't succeed every time, this is still a prerequisite for countless training in the virtual space.

The reason why no NBA player can do a 720-degree turn and dunk is that training is dangerous, and once the dunk is not good, it is easy to get injured, and no one will go to this kind of training; Secondly, this kind of dunk is too physically demanding, and even the physical strength of a professional player will feel tired after a dozen dunks in a row. Everyone is here to play, and it's impossible to put your energy into a dunk that is not needed in training.

But how did these laymen present know so much, they saw someone complete a 720-degree turn dunk for the first time, and at this moment they really didn't know how to express their surprise except for sighing words such as "miracle", "incredible", and "God".

"Hurry up, see if the camera captures the dunk in its entirety."

After John Landis reacted, his first thought was to see if the camera had recorded Zhang Fu's shocking button?

"No problem!"

"It's very clear!"

"Oh my God, my angle looks even more incredible!"

None of the 11 cameras in the arena made a mistake, and each one clearly recorded Zhang Mao's magical dunk.

At this moment, everyone has a hunch that Zhang Fu's ad will definitely be popular all over the world and become another classic in sports advertising, because it has perfect copywriting and this shocking dunk!