Chapter 133: You Are Doing Death
The solution given by Ningyi is very simple, the main problem of Kabbalah Pharmaceutical Group at present is that the product promotion is not good.
Originally, their plan was to start the high-profile martial arts exchange meeting for middle school students in Shanghai, which attracted social attention.
After all, it is very profitable to do business as a student, and parents usually do not hesitate to sell iron for the sake of their children.
But it's a pity, because Lu Tianming was very desperate to target Su Qi, and as a result, he provoked Ning Yi, a bad star, and this plan was directly stillborn and completely hit the street.
Since it is a problem of promotion, not the lack of product quality itself, it is quite easy to solve it.
The way is to strengthen promotion, but promotion also depends on the field you choose.
Ning Yi listed the data and tried to convince Owen, Kabbalah's vice president of Asia: "Phantom World is not the virtual online game with the largest number of players at present, but it is definitely the most potential and the most popular virtual product in society." ”
"With 600 million players and a growing base, the potential is limitless. Your Dragon's Blood Essence and Agareth system, through physical stores and offline sales models, is simply too inefficient. ”
Ning Yi mercilessly complained about Kabbalah's original operation plan.
Owen wanted to refute it, after all, it was okay to sell products like dragon blood essence on the Internet, but the Agares system, Kabbalah was going to eat alone and completely monopolize the market in order to obtain excess profits.
Therefore, they would rather spend a huge amount of money to build a physical store than connect their products to other virtual products and put their lifeblood in the hands of others.
But now that the situation has changed, the original plan was to be an instant hit, and then the plan to put the product on the market and financing on the ground has become the only option.
Fortunately, the Phantom Mall is mainly selling virtual services, and it is currently completely open, and the fees charged are not high, 10% only.
But his own product is obviously so perfect, and he actually has to pay 10% of the profit to others, as the vice president of Kabbalah's Asia, Owen is still a little unwilling in his heart.
It was the greed and miserliness of the Britons, but fortunately, as a merchant, his sanity allowed him to make the right judgment in the face of dissatisfaction.
"So how to solve the problem of promotion?"
Owen is still worried about this problem, after all, the virtual mall of the phantom world is just a channel, and the product needs enough attention to quickly open the market.
Ning Yi smiled and said confidently, "You got the wrong sales target from the beginning. ”
It is easy to earn money from parents through students.
But don't forget, parents are very picky, although there is no similar learning system to Agareth on the market, but the traditional inertia left by the development of the education industry is still very strong.
The promotion of the Agares system will rob many people of their jobs, and the various pressures that come with it will definitely not be able to withstand even a large multinational group like Kabbalah.
In China alone, the total scale of the education industry exceeds 30 trillion yuan.
Not to mention offline physical transactions such as books, online distance education alone under various names has fed a large number of experts and professors.
And the emergence of the Agares system will sweep this industry, and the vast majority of people in this industry, into the dustbin of history.
Unemployment of people, the closure of enterprises, and the ensuing social problems will force the government and relevant authorities to restrict and stifle this revolutionary advanced technology.
So the prospect of Kabbalah, which can be said to be the enemy of the whole world, is dim.
Ning Yi didn't know much about the human sociology of the earth, but he was very familiar with the flow of luck involved in this general trend of heaven and earth.
The ups and downs of luck, as long as Ning Yi deduces carefully, he can complete the calculation in his mind and get the result.
Historically, has there been less of a backward defeat of the advanced?
What's more, even if Kabbalah's Agares system can still be popularized and used in the end, like the steam engine of the year, it is difficult to say whether Kabbalah Pharmaceutical Group, a revolutionary hero, can still enjoy the success of the revolution.
In the old days of the earth, this kind of case actually happened.
Tesla's invention of alternating current defeated Edison's direct current, but under the counterattack of capital, Edison defeated Tesla.
Later, the patented technology of alternating current was forced to be disclosed free of charge, and in the era when alternating current became the standard for electricity consumption, Tesla, as the inventor, finally died in poverty in a dilapidated small hotel.
The reality is so ironic, if you have a good product, you will be able to succeed, and if you think like this, you probably have an IQ similar to that of a pig.
Of course, the strength of the Kabbalah Group is 10,000 times greater than that of Tesla, but the problem is that the scale of the global education industry is more than 100,000 times stronger than Kabbalah.
"You're dying, and even without me, defeat would have been almost predictable for you."
Ning Yi's words made Owen sweat coldly.
After so many years of galloping in the commercial battlefield, Owen has accumulated a lot of experience in fighting even if he is a pig.
Not to mention those practitioners in the education industry who are best at playing with words and manipulating human minds, even if Owen himself wants to hack and sabotage the Dragon's Blood Essence and the Agareth system, he can immediately come up with a dozen or twenty bad ideas.
What, it's despicable to do so?
Who cares about making money in order to make money!
In the past, when Kabbalah was trying to snatch patents from some private scientific research institutions, he did this kind of thing.
This is the power of capital, the big fish are always able to eat the small fish.
Ning Yi saw that the scare was almost over, so he finally officially got to the point: "If you want to win in the war, choosing a suitable opponent is the right tactic and strategy." Before the fledgling stage, it was not a good idea to move the cheese of the education industry. ”
With a casual finger, Ning Yi pointed out a clear path to Owen and Kabbalah Pharmaceutical Group: "Virtual games are the first market we want to tackle." ”
After more than 100 years of development, the total scale of the virtual game industry has exceeded 5 trillion, which is about one-sixth of the education industry.
Don't think that's a lot, but a hundred years ago, the global gaming industry was less than one-forty-fifth of the education industry in its initial boom.
However, because the scale of the game industry attaches more importance to creativity and concepts, the elimination rate of the industry is very high, and few game companies can prosper and control the entire industry.
It's a truly highly liberal market, with fierce competition, and this industry has new stars rising every day and veterans dying every day.
And the Agares system is not meant to compete directly with other game companies, the product provided by Kabbalah strengthens the player, so it is more like a vine attached to a big tree.
No matter how popular it is, it will at most be coveted, rather than causing hostility or even hostility.
After Ning Yi's analysis and explanation, Owen quickly understood the truth of this, and admired his vision and strategy even more.
"Those idiots in the strategic operations department, they should really come to listen to your speech, the company spends 300 million yuan on them every year, and even if this money is used to raise pigs, it is more cost-effective than raising them!"
Owen said indignantly that it was more uncomfortable for him to let his performance suffer than to kill his own father.
Ning Yi smiled and said a few fair words for "that group of fools": "This method, even if I don't say it, your think tank will eventually think of it." ”
Never underestimate the wisdom of human beings who are cornered, in the face of life and death, people will always burst out of incredible potential and find a way to survive.
"Perhaps, but the losses during this period can never be remedied. So for you who can provide us with a correct development strategy, I still want to sincerely say thank you. ”
For this courtesy, Ning Yi pouted with disdain in his heart: There is no benefit, your respect will come to me to be able to dry hair?
But in any case, Ning Yi proved to Owen that his salary as a consultant was not for nothing.
Ning Yi: "If you want to promote, I have a good suggestion. ”
When it comes to money, Owen is also right: "Please speak." ”
……
Wu Ning Street, Anda Garden.
In the bedroom of a three-story private villa, Yan Jianxiu had just gotten up.
Under the control of the furniture system, the curtains automatically opened, allowing the pale golden sunlight to shine softly on his body through the glass film that blocks ultraviolet rays.
Wearing only a pair of boxers, he revealed a sturdy body.
The muscles are neatly arranged on his arms, chest, lower abdomen, thighs, calves and back like modules.
With slightly long hair, hanging down to his ears, a circle of stubble slipping on his chin, coupled with his handsome appearance and melancholy temperament, although he is forty years old, Yan Jianxiu is still the kind of male god who is so handsome that he can make a woman scream.
Yan gradually cultivated, an unknown name in reality.
But if you change his name, there may be many game fans who are older and have already started a family, and they will be very familiar with him.
He is Nantian Lonely Goose, a man who once dominated the virtual game world and became a god several times.
It was a calm morning, playing for a night in the illusory world, Yan gradually cultivated not only did not have any tiredness, but was full of energy.
This cross-era online game fascinated him deeply, so after more than ten years away from the game industry, he once again posted a technical post as a player.
On the official website, the article "On the Practicality of Self-Created Martial Arts" is still a god-level post subscribed to the top five.
This has allowed him to gain a lot of fans again, and there are even some professional game studios that plan to ask him to come back to the mountain.
But behind the flowers and glory, only he knows that he is really old.