With the hot reports of the global media, the domestic media is even more crazy, and almost all the paper media, online media, and TV media in the country have made large-scale reports.

The envoy is a number of online media and television media, and even reported on the hero's professional martial arts career in detail.

And some well-known media and senior reporters and commentators on the portal site have taken advantage of Xiang Hero's success in the international professional ring to mercilessly attack the domestic fighting market.

These frequent and profound reports soon aroused enthusiastic discussions among the Wushu Sports Management Center, the National Wushu Association, major domestic fighting clubs and other relevant institutions and the vast number of fighting enthusiasts across the country.

After Tang Mu stayed in Buffalo for three days, he received an invitation from Penguin Sports Song Ming to rush back to China to participate in an interview program with the Hero Camp.

In the program, Tang Mu and Song Ming made an in-depth discussion on the domestic fighting market and the first "Hero Fight" to be held in October.

Song Ming believes that what is most lacking in China's martial arts market is cultural added value. Sports extend the added value from emotion, and most sports industries use events to lock in users and related products to achieve profits.

The success of FC does not simply rely on the success of the live broadcast copyright of the game, it includes the refinement of brand spirit, star building, peripheral products, fan community management, big data mining, various training camps, etc., which is the success of a complete set of modern sports industry gameplay.

In addition to competitions, the domestic fighting industry lacks cultural content and derivative products, and of course it is limping to walk on one leg, resulting in limited communication, low commercial value, single gameplay, fans but no users, and no one is willing to open a wallet.

The current domestic fighting industry, understand sports but do not understand business, understand business does not understand sports, talent is recognized by the sports industry as the shortest piece of wood on the barrel.

Chinese martial arts has not been developed for a long time, and it is difficult to learn from international experience, and most of the talents who come in across the border are "unadaptable" due to a lack of understanding of martial arts. Everyone knows that "fighting + entertainment" will be the next flashpoint of Chinese fighting, and cross-border cooperation in content may be the development direction of the fighting industry in the future.

Song Ming used Xiang Hero's resources during this time to have a detailed understanding of FC and Glory, so he pointed out the disadvantages of domestic fighting events.

As a senior sports event operation expert in the industry, Tang Mu also agrees with Song Ming's point of view. He also believes that with the "relaxation" of China's event approvals, fighting commercial events have sprung up, and gradually developed from a single technique to mixed martial arts, attracting a large number of "semi-professional" fighters with sanda skills, and even folk martial arts enthusiasts.

According to incomplete statistics, as of 2016, there are nearly 30 well-known brand fighting events, namely ONE Championship, Kunlun Duel, Wulin Feng, Chinese Kung Fu Championship, Ruiwu, Silk Road Heroes, Hero Legends, Dacheng Martial Arts MMA League, True Martial Soul, Hero List, Wulin Legend, True Martial Arts Mixed Martial Arts, Megatron Martial Arts, Boxing Star Era, Chinese True Kung Fu, Glory of Warriors, Legend of the Winner, Martial Arts Conference, Sanda King Championship, KK International Fighting Championship, Emei Legend, I am the King of Boxing, Sanda World, etc.

With the rapid blowout of fighting events in China, the growth rate is too fast, resulting in some chaos that has not been contained.

In 2004, the smash hit "Sanda King" ran aground because the capital side could not continue. In the past two years, there have been a number of fighting events such as "Legend of Martial Arts" that have been suspended, and they have not found a profit model until the money is burned.

And Tang Mu also thinks. At present, among the domestic events, except for "Wulin Feng", no one dares to say that it can ensure profitability. Kunlun Duel, which was very popular before, even sold clothes some time ago, and everything was being sold, and I didn't think about whether I wanted to do an event or a brand.

In addition, some competitions ignore fairness and use the pursuit of China's undefeated as a selling point, with a cost of only tens of thousands and different rules. In addition, many excellent fighters exist in professional teams and other systems, and the star-making mechanism is not perfect, which objectively restricts the development of many events.

More chaotic and low-level events will only discourage more aspiring teenagers, in addition to disrupting the market. In addition, in addition to consuming resources, low-level events are also difficult to gain a foothold in the competition of similar brands at home and abroad, and it is a matter of time before the survival of the fittest and industry reshuffle.

With a variety of tournaments popping up everywhere, and dozens of tournaments being held across the country every week, the biggest question is where the players come from. In addition to the players invited from abroad, in order to support the normal progress of such a large number of events, many fighting recruits can only lead the way to the battle, and under the packaging of the event party, they have become the so-called "future stars" and "fighting geniuses".

Therefore, Tang Mu also pointed out another biggest drawback of the domestic fighting market, that is, the lack of professional fighters. Because looking at the entire Chinese martial arts world, there is no one who can keep up with the pace of Xiang Hero. Although there are individual fighters who have achieved certain results in the international arena, they have not been recognized by the whole world.

Thailand has temple fairs, Japan has Korakuen Garden, and the wrestling teams of American colleges and universities are the reserve talent base.

However, China's fighting pyramid lacks bottom-end events, and the mass market is difficult to cultivate. At present, China's production costs of more than 3 million yuan and ticket prices of thousands of yuan are really far away from the public.

However, it is difficult for low-cost events to survive in China, and no matter how low the cost is, the cost of venues, approvals, security, and fighters cannot be balanced by 50 yuan a ticket.

China does not have the Japanese martial arts culture, and it is not easy for fighting to become a mass sport under the premise that stability is overriding everything. Even for the money of a movie ticket, it sells stars and dazzling stunts. With such consumer competitiveness, ask yourself, is there a fight at present?

However, the Hero Camp and Yulin Group have given the answer, and the "Hero Fight" to be held in October will gather the best fighters in China.

And in order to create the top fighting event in China, the hero win reward is also something that these athletes can't refuse. That is, the winner of the hero fight can get a three-month training opportunity at the top team training camp in the United States, where the hero is now located.

And if the sport performs well in training, the top team camp will sign directly with the athlete's club and help them register for FC.

At the same time, the Hero Camp, Black Rock Fight Club and Yulin Group will work together to build the largest youth training base in China, and the world's top coaching team will come to rotate from time to time.

These are all additional conditions that Tang Mu deliberately fought for when signing a hero with the top team training camp, and successfully won the recognition of the top team training camp in the United States, and successfully reached a relevant agreement with them.