Sincerity is a rice business in Lingxin Village, because it usually operates in good faith, and is willing to give, so it is famous, and Lingxin who comes to his door to buy rice is endless every day, and the business is booming. This time, he needed to travel for a few days to go to the comprador rice, so the rice shop could only be managed by his wife Zhenxin and his son Nuanxin, and after arranging everything properly, Chengxin set off with his entourage.

On the second day of the sincere trip, the sky of Lingxin Village was lightning and thunder, dark clouds were thick, and seeing that the rainstorm was coming, Master Huixin saw this and let the children go home from school early.

When I returned home, I saw that it was about to rain heavily, so I quickly helped my mother collect the things that were placed outside the store so that they would not get wet from the rain. He had only received half of the bean-sized rain that had poured down from the sky, and Warm Heart had to hurry up, and when he had put away everything outside the door, it was pouring rain in the sky.

Soon, the water overflowed the embankment like a bamboo, pouring into Lingxin Village, and the people were caught off guard, many things were soaked in the water, and the water also washed over a part of the houses that were not very strong, which shows that its power is still not small.

Looking at the warmth of his heart, he brought a water-retaining wooden board and barricaded it outside the rice barn, trying to resist the water and prevent it from rushing into the rice barn, but the flood water soon overflowed the planks and poured into the barn through the gap in the door. Seeing this, I could only watch the flood water that kept pouring in and was helpless.

Soon, it occurred to him that instead of desperately trying to block the crack in the door to prevent the water from flowing in, he should focus all his energy on how to transfer the bags of rice to a place where they would not be flooded. When it was too late, he only heard the warm heart command: "Quick, you guys, come and help raise these bags of rice one by one." ”

Several workers in the store reacted quickly and replied in unison: "Okay! Then the division of labor and cooperation were skillfully launched, and Wen Xin and his mother did not dare to slack off, and joined in the collaboration. Soon, the rice was piled up in a high pile, and even the table next to it was full of food. But because the amount of rice is too much, I still can't grab it one by one, and the water quickly didn't reach the knees, and some of the rice at the bottom was soaked in the water.

Fortunately, this kind of rain didn't last long before the sky was clear, and the flood was slowly receding, Nuan Xin slowly waded through the stagnant water and walked towards the gate, when he opened the door, the outside world was full of devastation, and the entire Lingxin Village was soaked in floods. This can be said to be a once-in-a-century flood, and even the Anxin patriarch has never seen it. As soon as the rain stopped, he immediately ordered the soldiers to devote themselves to the rescue and relief work.

Warm Heart also began to clean up the rice warehouse behind closed doors, only to see him sweep the stagnant water into the wooden barrels, and then let the laborers pick it up outdoors and dump it. Just when he was working hard, a rapid knock on the door reached his ears, and an old lady came outside, and when she saw that Nuan Xin opened the door, she said anxiously: "Young man, my family's grain has been soaked in water, and I want to buy five liters of fresh rice in your store to go home, and I should respond to the emergency first, I don't know if there is any?" ”

warmly replied: "Yes, auntie, you give me the rice bag, and I will measure it for you." Then he took the bag and measured the rice. After a while, she handed over the measured rice to the eldest mother, and said by the way: "Auntie, one liter is one tael of silver, and five liters is five taels of silver." ”

The eldest lady said happily: "Come! Young man, give you these five taels of silver, take it. Your family's business is authentic, and there is no price increase in such a disaster, which is really good. I'll buy it next time, but I don't have much money with me this time, I'm really afraid that I won't have it when I buy it next time, or the price will rise. ”

Warmly replied happily: "Auntie, thank you for your appreciation of our store!" My father explained that you can't take advantage of the fire at any time. Now, we have rice in our granary, so you can rest assured! ”

The eldest lady left with peace of mind.

However, after a disaster occurs, food and other necessities of life will be in short supply. No, the news that the eldest lady bought fresh rice from the sincere rice shop and did not increase the price quickly spread and spread, and the tribesmen flocked to it, lest they would not be able to buy it if it was too late. Soon, there was a long queue to buy rice outside the door of the sincere rice shop, and everyone rushed to be the first.

Seeing this, he handed over the cleaning of the warehouse to the workers in the store, and reopened the store and started a business. I saw him paste a piece of red paper with black letters written on it outside the door, which read: Each household is limited to 5 liters of rice per day. In order to prevent the people from rushing to buy rice due to excessive panic, so as to avoid the danger of uneven distribution. In this way, the psychology of the tribesmen was steady, and they queued up to buy in an orderly manner. The bags of fresh rice in the granary were quickly bought.

After closing the store in the evening, she returned to the warehouse to clean up and found that there was not much fresh rice left, "If tomorrow's sales are still the same as today, there must not be enough to buy." Warm heart muttered to himself. Seeing that the rice that had been soaked in the water could not be bought, I was at a loss for what to do, and I didn't know what to do.

Suddenly, he had an idea and said to the workers in the shop: "It's really hard for you today, and when my father comes back, I will definitely ask him to pay you for processing." ”

The leader of the workers was very happy to hear this, and replied: "The little master really cares about us, and it is worth it no matter how hard we work." ”

Warm Heart followed his words and said, "Uncle is serious. Alas, I have a headache when I see these soaked rice, what do you think should be done with it? ”

The leader of the foremen immediately offered a plan: "We can take the rattan mats from the warehouse to the roof, and then pour the soaked rice and spread it out, let the evening breeze dry it, and wait for the sun to rise tomorrow and dry it again, so that it will not be dried by noon tomorrow, just like the unsoaked rice." ”

Warm Heart immediately replied: "Okay, this is a good idea, then you will have to work." ”

The leader of the foremen replied, "You can go and rest first, and we will take care of this matter." ”

"Hmm." Only then did he settle down and rest.

The next day, after Warm Heart had sold out the fresh rice, he instructed the laborers to collect the rice on the roof and put up a notice saying: "The first-class rice has been sold, and the second-class rice will be disposed of at a 10% discount!" ”

When the people who can't buy fresh rice see this, they have no choice but to let their stomachs go hungry! They all took out money to buy this second-class rice, and their enthusiasm did not diminish at all.

Three days later, when the comprador returned home, as soon as he sat down, he proudly said to his father: "Father, the day after you went out to be a comprador, Lingxin Village suffered a once-in-a-century flood, and our rice warehouse was also flooded.

Nuan Xin thought that his father would praise his seamless opportunism, but he didn't expect his father's face to change and become angry, and he scolded: "How can you do such a thing? ”

Warm heart was suddenly stunned, like the second monk was confused, and he didn't know where the disaster started.

The father continued to say in a stern tone: "Stand up, I ask you now, 'no sharp business', this is your grandfather's ancestral teaching, do you know what it means?" Sincerely asked seriously.

Nuan Xin walked over and stood aside, scratching his head and replied: "'No treachery, no business'? 'No treachery, no business'! Oh, the meaning may be that you can't be a merchant without treachery. ”

"Wrong! Wrong! The 'tip' your grandfather said is the 'tip' of the small and the big down, not the 'treacherous' 'treacherous', do whatever you want, no wonder you will do such a immoral thing this time. But it can't all be blamed on you, the Son doesn't teach, the Father is guilty! It's all because I'm usually busy with business and neglect to discipline you. Sit here, son, for the Father's sake, and teach you well. ”

"Well, the boy listens carefully to his father's teachings." Heartwarming reply.

"You know what? In the era of barter, your grandfather relied on his own diligence and honesty to make the rice business prosperous, but he did not expect that later the evil heart invaded Lingxin Village, bringing the disaster of burning, looting and plundering, all your grandfather's materials and wealth were looted, and the whole society entered an era of extreme turmoil. Later, the patriarch of Anxin led all the tribesmen to revolt and resist, and after the evil heart was defeated, he fled to Lingxin Mountain to hide. Since then, the lives of the people have gradually returned to tranquility and social order has been reconstructed. And your grandfather did back to the old business, at the beginning were borrowed from east to west to have the capital to do business, fortunately, your grandfather used to do business reputation has been good, after the re-entrepreneurship, come to help the business of many are the former customers, they value is your grandfather's honest business experience, soon, the business is booming, not long after, our family got rid of the pain of poverty, life is gradually getting better. ”

"Oh, don't you say I really don't know, it turns out that my grandfather still has such a hard time starting a business." Warm heart sighed.

"Well, in order to repay the love of the Lingxin people, your grandfather left the ancestral motto of 'no sharp business'. This is to remind us that we are now able to succeed because of the spiritual people who have supported and helped us. And all of these are based on integrity, and it is the bond of integrity that plays a key role. Don't take it for granted that customers come to us to buy something, the choice is in their hands, and they come here because they trust us. If you deceive, then your impression in their minds will be greatly reduced, and no one is stupid; If you keep doing the same thing, they will choose to leave you over time, and in the end, you will be discredited and your business will be ruined. So, while you are now going astray, I must bring you back to the right path and correct the mistakes you have made. You are kind and still very young, there are some truths that you may not understand very well, after a long and wise experience, I hope you can learn from this incident and not make the same mistake again in the future. Father said sincerely.

"Remember my father's teachings!"

After listening to his father's careful teachings, he felt embarrassed and ashamed, thinking that his father would praise his seamless opportunism, but he didn't expect to get a profound lesson from his father!

Chengxin continued: "Everything you see and have now is actually the foundation that your fathers have worked hard to save, so in your generation, how to take over this baton and keep the family business will be a lifelong compulsory knowledge!" ”

Warmly replied, "Ask my father, how can I take this baton?" ”

Sincerely and earnestly, he said: "Doing business is like 'borrowing chickens to lay eggs', first you have to be able to get 'chickens', so that 'chickens' can lay 'eggs' to make money." Can I get a 'chicken'? The key depends on the credibility of your life, the higher the credibility, the more 'chickens' you can get in exchange for the goods you sell, the less 'eggs' you can bring, and the more money you earn. If you are still good at investing and managing money, then you will be able to make money, and the door to success and wealth will be open for you. If you can read what I've just said and apply it, you'll be good to go. ”

"Hmm." Warm nodded as if he didn't understand.

Chengxin continued: "In the face of interests, we must withstand temptation, endure loneliness, stick to the bottom line of integrity, and don't let a little profit ruin our reputation." To make money, we should be clear, and we should make money reasonably; We don't take any money that we can't earn, even if it's profitable. A gentleman loves money and takes it in a good way. Anyone who eats rice soaked in water like this is harmful to their health, so we do not sell it to customers.

"I just thought, if this soaked rice can't be sold, we're going to lose a lot of money!" Warm heart explained.

"Eh, you have to worry too much, we may sell this kind of grain to farmers who raise chickens and ducks!" The father explained.

"yes, why didn't I think of that?!" Warm heart patted his head and had an epiphany. "The child knows that he is wrong, but, father, the rice I bought before may have already been cooked! What can I do? Warm and anxious asked.

"Knowing that mistakes can be corrected, good is great! We can't be afraid of mistakes, let alone cover them up, but bravely face them and correct them, which is the way out for your future success. In any case, we have to do something to recycle the soaked rice we bought as much as possible. In this way, you quickly bring a few helpers to post an announcement all over the village, saying that our new rice has just arrived, as long as the customer who has bought the discounted rice in our store before, you can exchange the remaining discounted rice at home for new rice, go, do it quickly! ”

Warmly responded: "Okay, I'll do it!" ”

In this way, everyone happily took the soaked rice they had bought before back to the rice shop in exchange for the new rice that had just arrived, and at the same time, they also praised the initiative of sincerity and daring, and Chengxin happily stood in front of the door to welcome the delivery. Although it is a loss on the surface, but in fact it has won credibility, and by the way, it has made his son gain knowledge, you say, isn't this something to be happy about?

After a little free time, the father sincerely said to the son beside him, "Do you know why I named you Nuan Xin?" Before he could reply, Cheng Xin continued: "It is for you to learn to be considerate and grateful, and then to give warmth and help to the souls in need." Remember, when you can, try to reach out to those in need and give them happiness at the same time, because happiness can be infected and transmitted. ”

Listening to his father's words, his warm heart suddenly boiled with blood, it turned out that he was also given such a glorious mission by his father, which also gave him a new understanding of life.