With the success of the first phase of the 'Yangyang Sports Center Internal Football Match', the preparations for the second phase have a clue. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

The first thing is to spread the word among customers.

Those celebrities participate in the event, there is a fee, this is definitely not good, if you invite the star to play there is a fee, the 'Yangyang Sports Center internal football match' can only lose money, so the registration is voluntary, if you want to participate, you can participate, and if you don't want to participate, you can train normally.

In the face of the activities of the Yangyang Sports Center, Shen Yang is still relatively generous, he allows each participating customer to have a bonus of 1,000 yuan, and does not charge training fees on the day.

In this way, the number of customers who participated in the registration was more enthusiastic.

For them, there is no charge for a day plus bonuses, which is not very attractive, but something is better than nothing, and they all know that the last 'internal football match of Yangyang Sports Center' attracted a lot of attention, and they can be on TV shows if they participate, which is very attractive to ordinary people.

Several celebrities' agents encouraged them to participate in it, and the hottest in the last issue was Li Honglei's, who participated in an internal football match at the Yangyang Sports Center, which made Li Honglei's popularity skyrocket a lot.

This kind of competition, which does not require special shots, but just plays freely in front of the audience, is both relaxed and casual, and can also attract popularity, which is not harmful but good for the star.

Seeing that the customer responded well, the work moved on to the next stage - publicity.

Doing publicity in Jiangcheng to attract audiences is secondary, that is the business of the government-government department, because most of the ticket revenue has to go to the government-government, and the government-government will not be stingy with publicity, and even found Jiangcheng TV station to advertise.

Jiangcheng is a small city, and there are still relatively few entertainment activities for celebrities, and simple publicity is enough to ensure the number of audiences.

For the Yangyang Sports Center, the audience is not a problem, and it doesn't matter if there is no audience, the last time it was on a TV show and on the Internet search list, it has made people see the importance of copyright.

Li Chun immediately contacted Zhengyang TV.

With the success of the last time, Zhengyang TV has been paying attention to the activities of the Yangyang Sports Center, and will also do some reports on celebrity exercises on weekdays.

This is a truly professional column group.

There are more than 10 videographers alone, who will shoot and capture interesting images from all angles.

But what they are facing is a negotiation with the Yangyang Sports Center.

Shen Yang also attaches great importance to this episode of the program, and he, Li Chun, and Xing Bao negotiated with Zhengyang TV Station, and according to the ratings of the previous episode, the two sides negotiated a broadcast fee of 1.3 million yuan.

Compared with the program cost of hundreds or tens of millions ten years later, 1.3 million yuan is really pitiful, but in 2004, this price is actually quite good, almost catching up with the cost of some TV dramas.

Shen Yang originally attached more importance to network copyright, but it turned out that the current network is very backward, and there is not even a professional video website, such as the well-known video websites such as Youku, Tudou, and Aiqiyi, which have not yet been established.

"Or I'll invest in building one?"

This idea suddenly popped up in Shen Yang's mind, but he immediately shook his head and denied it, he is not a professional talent, even if he has the memory of his previous life, but the Internet is too professional, and within ten years, domestic Internet piracy is rampant, and it is easy to fall into the embarrassing situation of 'only input but no output' when making genuine videos.

This is the result of the imperfection of domestic laws and regulations, and the lack of attention paid by the relevant departments of the government and government.

Even if you have a good idea, you can't develop it if you don't pay attention to it.

Therefore, it is better to leave the Internet to Zhengyang TV, they have a professional official website that can play online videos.

In this regard, the Yangyang Sports Center only negotiated a fee of 100,000 yuan, but in terms of the broadcast fees of other TV stations, the Yangyang Sports Center has a 50% share, which means that Zhengyang TV has granted the broadcast rights to other TV stations, and half of the fees are for the Yangyang Sports Center.

Shen Yang is quite satisfied with this contract.

In fact, Zhengyang TV has taken care of the Yangyang Sports Center, Yangyang Sports Center is not a professional entertainment program manufacturer, they are only responsible for organizing football matches, and the filming and post-production are all carried out by the Zhengyang TV station column team.

The last time the two sides cooperated was quite pleasant, and Zhengyang TV also has a lot of profit margins, so it will really reach cooperation.

The negotiations between the Yangyang Sports Center and Zhengyang TV Station were not carried out on the surface, but the total cost of 1.4 million yuan for one phase could not be concealed, and soon the Jiangcheng government got the news.

There are two deputy mayors and a party group discipline committee, secretary of the party committee, and the three of them are in charge of a region, but from last year to this year, Wang Baoren's political performance is the best, and his support in Jiangcheng is also the highest, so Wang Baoren has become the actual number one.

Wang Baoren was originally in charge of the economy, and now he also supervises the finances of the municipal government.

When Wang Baoren got the news, he immediately smiled bitterly at the secretary, "This Xiao Shen! He's really a money-maker! Let's talk about the stadium's audience ticket sales, I didn't expect that an amateur football game could still involve copyright, but the money for ticket sales didn't even have a fraction of the copyright. ”

"yes."

The secretary shook his head with a wry smile.

If I had known the current situation, we should have negotiated everything at that time, and the municipal government had picked up the sesame seeds and lost the watermelon.

"This money-making matter, I still have to talk to Xiao Shen more in the future, if Xiao Shen can come up with an idea, our city's finances will be rich." Wang Baoren sighed.

The government and government finances of small cities are in dire straits, and the infrastructure construction in many cities is all about loans and money, and the finances are simply negative, and officials are fighting for performance and do not care about repayment in the future.

But the officials who can catch the finance will have a headache.

Wang Baoren is old, he will rise again, that is, he will be a mayor, even if he has the opportunity, he will not consider falling elsewhere, and he will definitely retire in Jiangcheng in the future, so he will have a financial headache.

――――

Shen Yang does not think about the financial problems of the municipal government, and before the second phase of the 'Yangyang Sports Center Internal Football Match', he received an unexpected news.

A well-known domestic sporting goods company, Press, invited him to do an advertising program.

"Advertise me, please?"

Shen Yang was very surprised when he got the news, he never thought that there would be product companies looking for him to advertise.

But considering his success in China and his occasional TV appearance, "Maybe I'm a celebrity too?" ”

After Xie Yongxin came, Shen Yang knew that he was going to find him and Xie Chunfeng to be an endorsement together.

"You are now Xie Chunfeng's agent?"

Xie Yongxin laughed, "I don't care who cares about my nephew's affairs!" I don't worry about anyone else! ”

"But advertising, you have to waste a lot of time, and the training of the spring breeze can't be delayed."

Xie Yongxin said, "Don't worry, I told them, they said that it was okay to shoot at the Jiangcheng Central Stadium, and the two-hour time was over." ”

"Cooperation?"

"It's not negotiated yet, but it's almost discussed, Xiao Shen, do you have no opinion?"

Shen Yang shrugged, "I have some opinions. I hope they can also make a promotion for the Yangyang Sports Center, but they definitely don't agree. If the spring breeze agrees, I'll be fine. Why don't you make money for nothing! ”

"That's right!"

"By the way, you can also be an agent for me, and you can take whatever you want! I don't want to hire an agent on the fly! ”

"Don't worry."

Two days later, Xie Yongxin came to the Jiangcheng Central Stadium with the representatives of the press step.

Xie Chunfeng became the spokesperson of the press, and the annual cost was two million yuan.

Shen Yang just made a temporary cameo in an advertisement.

However, the cost is still indispensable, and in the five to ten seconds of being on the camera, Shen Yang can get 300,000 yuan.

"It's better than nothing."

Hearing this price, Shen Yang regretted agreeing a little, and only gave 300,000 yuan in the last shot to advertise...... Isn't that looking down on people?

On the day of the commercial, Shen Yang arrived at the scene and saw the lines, and he was immediately dissatisfied.

"I am Master Shen of the Spring Festival Gala, I pursue transcendence, and I run out of innovative ???"

This Nima!

"No way!"

This advertising slogan is simply throwing the face away!

Shen Yang just came to make a cameo appearance in an advertisement, and he was on the camera, but he didn't expect to specify the advertising words when he pressed the step, if he shouted it like this, it would be a shame to be thrown home in front of the national audience.

So I had to coordinate and modify the advertising slogan, and in the end, it became, "I'm a sports expert, and I coach athletes to surpass themselves!! ”

"That's a good word!"

Shen Yang was satisfied.

I was not very satisfied, and for this sentence of advertising, I cut the cost of 100,000 yuan.

Shen Yang shrugged, not caring at all.

This is almost equivalent to a change of direction in publicity, even if it is white on camera, it is worth it.

In order to take care of Shen Yang's advertising words, Xie Chunfeng's advertising words became, "I am Xie Chunfeng, I pursue transcendence, and I run out of innovation!" I choose to press the step, I speak for the press! ”

The duration of the advertisement is only a dozen seconds, but the filming process is still a little tiring, Shen Yang does not have much acting talent, and he has to pretend to be Xie Chunfeng's 'teacher', it is a little difficult to find that feeling, he tried many times in a row before the director announced that it was passed.

Xie Chunfeng is very simple.

Although Xie Chunfeng has a lot of lines, he has a lot of temperament as an athlete, and he plays the original appearance, and if he says a sunny word shyly, he can pass it.

After the shooting of the advertisement was over, Shen Yang felt a little regretful after thinking about it.

Such a complex advertisement!

It's so embarrassing when you go on camera, no matter how you think about it, you feel like the price is bottom!