458. You have more vision than your dad
Before Liu Ren set off, he carefully checked up, why did this tavern return its capital within a year and make a profit of nearly 10 million, I have to say that this is a very curious question for him. Pen ~ fun ~ pavilion www.biquge.info
After a closer look, Liu Ren found that the reason seemed to be very simple.
Capture the core target group!
This young female boss named Ellie has only one target group of customers, and that is Liu Ren's fans!
Each tavern has a common feature, that is, only Liu Ren's fans can become members, and only those who become members can participate in some fan activities organized by the tavern.
Liu Ren is so young, chic, handsome, and a model of counterattack players in the league, he will naturally be very popular, although for various reasons, there are many fans who dislike him, but even Atlanta and Chicago, who hate him the most, have a lot of fans.
And often in this kind of city where there is another team, fans who like players from other cities are very loyal.
What do young people in the U.S. like?
Clubbing, games, pickling girls, sports, special sports......
All of these things can be done or partially completed in the tavern!
It's all clubbing, so why not go to this "theme" tavern for your favorite players, and this tavern has a very different atmosphere from ordinary bars, which is very attractive to young people nowadays.
After 2010, those young people in the late 80s and early 90s who were once obsessed with fancy and rebellious things such as "punk and gothic" have become disgusted with those bells and whistles, and it is naturally very attractive to appear in such a "fresh" tavern.
Other businessmen wished they could get every customer, but this tavern was so maverick that it voluntarily gave up a whole bunch of potential customers.
Although I don't know how to say it, it means that this is a gathering place for Liu Ren's fans, because of this, the customers here are very loyal, and they almost don't go anywhere else except this tavern!
This kind of business strategy is logically very flawed, that is, once the person who supports it is not popular, the business will decline rapidly.
However, Liu Rencai has just started his career! His popularity is far from reaching the level of Kobe and James, and his ability to win the All-Star vote is purely due to the huge topic caused by his own various "hype", and the people who voted for Kobe Bryant were easily given to him, plus the huge number of votes in China.
Liu Ren got more than just money, if it was only a dividend of five or six hundred thousand a year, he didn't have to care so much, and it wouldn't reach him anyway.
What he cares about is because Ellie and Old Man Time actually formed another fan league for him when he didn't know it!
He already has his fan base camp on the Internet, and he also has his fan league in this American reality, all of which are based in taverns, although in fact, what they usually do and what they play has nothing to do with Liu Ren, but they also invisibly continue to absorb fans for Liu Ren.
Even this all-star vote, 28 pubs in the United States held a discount event for Liu Ren's vote......
Now Liu Ren regrets a little, because that Ellie seems to be a girl with a very good business strategy, but when she talks about business, she doesn't have a good head, and five percent of the shares are "sent" out like this.
After Liu Ren, who got into the eyes of money, he set off, took a taxi, and came to Ellie and the Old Man Tavern in Manhattan.
……
……
From the outside, the style is similar to the one in Los Angeles, the style is classical, clean, and the decoration has the appearance of an old-school tavern.
Why is it stylistically pure? If there are no crowded fans at the door, it is really clean.
Seeing that there is only a passage left at the door that is "opened" by the police to stop the fans, this kind of public activity must be filed with the relevant departments first, otherwise it is illegal, and then the police will be dispatched to maintain law and order.
Crowded with people everywhere, and a large number of fans holding signs supporting him, Liu Ren was a little reluctant to get out of the car.
Tynyima scares this formation!
Liu Ren likes to make fans scream when he pretends to be cool on the court, but in fact he is not that kind of person!
In reality, he is just a little otaku with a stubborn but obscene personality!
At this time, the driver's uncle turned his head, and Liu Ren thought that the driver wanted to get him out of the car because he was delaying business.
Unexpectedly, the driver handed over a signed version and said: "Boss, I didn't expect that we also have so many of your fans in New York, you can sign me too!" ”
Liu Ren looked at the driver uncle wearing the Knicks cap and asked strangely, "Aren't you a Knicks fan?" I should ask Anthony for an autograph! ”
The driver's uncle shrugged: "My son is your fan, and I don't know which one you are stronger." ”
"......" Liu Ren was speechless, don't you want to be so direct! I'm in front of you!
However, this driver uncle is not as irrational as those fans of other enemy teams, but uses ridicule to express his dislike, and he doesn't seem to interfere too much with his son's different preferences, it seems to be a very good person, Liu Ren also happily wrote on the signed board with a line: Child, you have more vision than your father, I hope to see you in the NBA one day - Liu Ren.
Chinese, proper!
"This is Chinese? Cruel! "Uncle Driver seems to like Chinese culture!
"How, you can also understand Chinese?" Liu Ren asked curiously.
"No, I don't understand, what does that mean?" Uncle Driver shook his head decisively.
"Then what are you cool, check the Internet yourself." Liu Ren was speechless.
At this time, the tavern staff came to pick him up, and he had already given the license plate number to the girl named Ellie before he got into the car and left.
As for why he waited for a long time for the tavern to pick him up, because no one thought he would come by taxi! This is still one of the bartenders in the hotel who knows the license plate number!
When Liu Ren got out of the car, no fans looked at him, and like the people in the tavern, no one would have thought that Liu Ren would come by taxi.
Today, Liu Ren wore a peaked cap when he went out, and there was no other excessive cover-up, but that's it, he followed the bartender into the tavern in a daze! From among so many fans, I walked into the door of the tavern......
"Eh, Amy, that tall guy just now looks like a boss! Am I dazzled? ”
"The boss is coming? No way? Why didn't I see it, and there were no luxury cars coming! And so many people are waiting here. ”
"Maybe I'm dazzled......"