When a soldier goes to war, firearms are indispensable, just like a player playing football, and football boots are also a must-have. Pen ~ fun ~ pavilion www.biquge.info

However, there is a position on the pitch for the players, who have very specific equipment requirements, but they are the most important part of the role on the pitch.

He has always been the team's last line of defence, and when he performs well, he is called "Daddy" or "Daddy", and he is the goalkeeper (goalkeeper) position.

The fact that goalkeepers can wear gloves has been a part of the rules of the game in football dating back to 1875, but there have always been many goalkeepers who did not want to wear gloves, and the main role of gloves for goalkeepers was to keep them warm.

Until the end of the 80s of the last century, gloves began to be inseparable from goalkeepers.

Whether it is the best goalkeeper, such as Gianluigi Buffon, Igor Casillas, Manuel Neuer, etc., goalkeeper gloves are essential equipment to ensure that they make high-quality saves in 90 minutes of high-intensity play.

Although the audience of goalkeeper gloves is small, the market competition is not as fierce as the football boot market, and some international mainstream sports equipment manufacturers rely on the endorsement advertising benefits of star goalkeepers to devour the glove market.

Although different brands and styles will have tailoring, wristbands and auxiliary configurations, no one will deny that the palm latex material is the core factor that really supports the performance of the whole glove, and the main latex of each major brand is different.

Although other football products may not be excellent, the most professional and mainstream big names in goalkeeper gloves are Yousbao and Xuanchi from Germany, a European industrial powerhouse.

The brand influence distribution of the glove industry is different from the well-known football boots market, even if there is no absolute top brand spokesperson, but with its own products are well received by enthusiasts, Yousbao is a well-deserved first big brand in the glove industry, it is together with Xuanchi, dominate most of the industry, is the glory of Germany.

But Zhang Zhetian does not take the usual path, and does not want the leading brand in the glove industry, but chooses to play with football, and even the outdoor sports brand wolf claw that does not match gloves.

As Germany's No. 1 outdoor sports brand in the past, Wolf Paw is not having a good time these days.

Due to the downturn in the European economy, the performance of the wolf's claw has shrunk significantly, and even the situation in the Chinese market is very difficult, and even in 2015, it took back the agency rights in the Chinese market, and obtained a $75 million injection of capital from the owner, the American private equity giant Blackstone, in an effort to change the situation.

However, in the past two years, Wolf Paw has not only not gotten rid of the retail dilemma, but has also wanted to sell the company as a whole.

It is reported that the final bid will be announced at the end of February to see who can win the first brand of outdoor sports in Germany.

At this juncture, the eventful Wolf Claw Company sent a sponsorship and cooperation intention to Zhang Zhetian, and no one in the company thought that they could win the favor of this popular Chinese genius, after all, they were not for goalkeeper gloves.

What I never expected was that this Chinese, who could speak German more than Germans, would appear in their company's headquarters building, and everyone would no longer sneer at CEO Melody Harris-Jensbach's previous boasting of Haikou, and would say whatever was good.

Melody finally breathed a sigh of relief, and her heart was half relaxed, in fact, she was not sure that she could attract the attention of Zhang Zhetian to the wolf claw, as a third- or fourth-tier sports brand, and it is also an outdoor sports equipment that is not related to football, Meloti did not expect the wolf claw to break through from Adidas, Nike, Puma and other international sports brands.

That day, Darko Makowitz, the agent of Zhangtian, called Melotti, and she also suspected that the other party was a liar.

After learning that everything was not a dream, as a well-known fashion industry expert, Melotti, who was under pressure from the company, was excited to cry and laugh like a child.

Since 2013, Melotti left Esprit Global, where she had only stayed for two years, to join Wolf Paw, a Korean-American woman who is of mixed descent, is determined to prove that she can bring this third- and fourth-tier local brand to the world.

However, the harsh reality made her know that being able to play fashion does not mean that she can play sports.

The bleakness of the European market and the fiasco of the Chinese market, as the CEO invited by the wolf's paw, Meloti is duty-bound. Especially the wolf claw this year's debt restructuring and sale of property rights, before the new boss into the ownership, if he can't change, he will definitely be swept away, when he is in the fashion circle, the sporting goods industry, the reputation is seriously damaged, she is estimated to be difficult to gain a foothold in this industry.

Think about it, what company would hire a CEO who sells a company bankrupt in just three or four years?

Zhang Zhetian became Melotti's last straw, first of all, Zhang Zhetian grew up in Germany, and performed well in all echelons of the Borussia Mönchengladbach youth team, and was quite famous in the German post-90s football circle. Some time ago, Zhang Zhetian became famous at the Allianz Stadium, and with the help of the media, Zhang Zhetian became his own child in the eyes of the Germans.

Secondly, after joining the Premier League giants Arsenal, Zhang Zhetian made a splash in the first game against Chelsea, and then played in Munich to become famous in Europe.

Every day, Zhang Zhetian's Twitter, INS, Facebook, Weibo, etc. are increasing fans, China's 1.4 billion people, plus a conservative estimate of more than 80 million global Chinese, overseas Chinese, and Chinese Americans, fools know that if they can sign Zhang Zhetian, they can have the Chinese market, which is equivalent to having a shining cash cow.

Once there is the trump card of Zhang Zhetian, the owner of the wolf claw, the Blackstone Group, is afraid that it will retract its willingness to sell the wolf claw.

As giants in the American investment community, they have witnessed Yao Guangming show his influence and commercial value comparable to NBA superstar Michael Jordan after landing in the NBA, and the Houston Rockets have relied on this first person in Chinese basketball to ascend to heaven and make a lot of money.

As long as the young Zhang Zhetian does not hurt Zhongyong on the road of professional football, can maintain a stable performance in the giants, and the commercial value after growing up is not to say that it exceeds the "heartthrob" David Beckham, at least it is not lower than the two superstars in football, Cristiano Ronaldo and Leo Messi.

Listening to Melody talk about how to tailor the perfect gloves for herself, what high-tech materials, create a brand for gloves, how to market and promote, Zhang Zhetian looked at the middle-aged woman in front of her and kept talking with her mouth, and thought to herself: It's amazing, I've been talking for so long, I'm not afraid of dry mouth? Is it possible for a woman to talk for a day without drinking water?

Fiddling with the gloves in his hand, this is the sample made by Markowitz after informing the wolf paw, and the wolf paw worked overtime up and down to rush out.

Each goalkeeper has his own criteria when choosing gloves, appearance is not the main factor, and the precision of its manufacturing process is the goalkeeper's concern.

Gloves are a consumable, on average every 5 games need to be replaced with a pair of gloves, sometimes after losing a game, the superstitious goalkeeper will be replaced, as a loss of bad luck.

As an outdoor sports brand, Wolf Paw is the first time to set foot in the field of football goalkeeper gloves, although it is a novice in the industry, but I have to admit that the German industry is developed, this sample is not lost to big brands regardless of material or manufacturing process, especially the appearance is eye-catching.