Chapter 32: Peter's Advice

When Peter's op-ed was sent to The New York Times' company, the executive editor of the New York Times, Jill Ebonson, began to frown at the basketball commentary.

As a woman, she is undoubtedly very capable of becoming an executive editor in a very authoritative media such as the New York Times. She has always been a stern and rough female devil in the eyes of some young reporters in the New York Times.

The tough, brutal iron system that made her an unassailable place in the New York Times, but she's now a little anxious about this basketball review.

The NBA is a big cake, and there are many topical things happening every day, and media people are born to discover these things!

With the gradual development of the NBA, its influence began to spread all over the world, naturally, in this case, there are many star news worth discovering in the league, No. 24 in Los Angeles, No. 23 in Cleveland, CP3 in the Hornets, etc., etc., there are many such superstars!

What she didn't understand was why Peter would choose a rookie who had just entered the league this year as the subject of his review.

If this had been written by another columnist, she would have used her ironism to get the unsightly commentator out of the way, and the New York Times is not a small media outlet with no interest in paying a monthly salary to such a visionary columnist.

However, what makes her nerve-wracking is that this columnist is none other than her friend Peter, who has worked with her for many years in the Wall Street Journal, and at her current position, very few people will really make friends with her, and she naturally attaches great importance to this friendship with Peter.

Jill leaned back in her chair with her hands folded over her chest, her cold fingers pressed against her temples, a real distress.

She thought for a moment, then took out her phone and dialed Peter's.

As soon as the phone was connected, Peter's calm voice came from the other end:

"Jill, I understand your intentions, you should trust my professionalism!"

Jill was a little silent when she heard this, she knew her friend well, for many years, starting from a small reporter, conscientious, has always adhered to the principles of media people, and will not shake her heart's persistence because of anything.

"Peter, are you really optimistic about this rookie?"

Jill exhaled heavily on the other end of the phone, he was a little helpless, and sighed:

"Jill, you don't understand, I have been following that Chinese rookie for three years, he is a player from New York, I should have a rational concern about him as a basketball media person, because of the relationship in New York, I will pay more attention to his performance, because of the relationship in New York, I will be stricter with his standards, to my surprise, he has more potential than I imagined, and he will become a more valuable star than Yao Ming!"

When Jill heard this, her heart trembled, and the cold heart that she had cultivated for many years was also a little shaken, Yao Ming's value?

Many people in China know Yao Ming, and many people in the United States know this little giant from the East, but only professional basketball media people understand how much market potential is hidden behind the shy body of the little Oriental giant of 2.26 meters!

Nowitzki can be said to be the best mix among foreign players, the core of the Mavericks team for many years, and his reputation in the league is definitely higher than Yao Ming, the former MVP winner, his popularity is still high in European basketball.

However, the huge amount of data under the New York Times's daily data report shows the popularity of the little giant.

Not to mention the number of compatriots in China with a population of 1.3 billion, the whole of Asia can be said to be a gathering place for Yao Ming's fans.

As a rare yellow-skinned Asian population in the league, Yao Ming has played a basic 20+10 All-Star level every year, and the strength of the league's first-line center has made him popular in Asia.

You know, the number one ball game in Europe is football, and among Asian fans, basketball and football are not necessarily high!

This is also the reason why NBA league president David Stern has always wanted to develop the Chinese market!

Looking at Yao Ming's annual endorsement contract, you can understand the amazing wealth value behind this shy little giant!

Jill sighed and compromised: "Okay, Peter, I have always believed in your vision, if it is really as you said, he can reach the height of Yao Ming, I am afraid that the alliance will go crazy again!" ”

When Peter heard this, he suddenly gasped for breath and was silent for a few seconds, and he said with a trembling voice: "Jill, do you think he will lead the world with basketball like Jordan?" ”

As soon as these words came out, there was a dead silence on the other end of the phone, except for the sound of Peter's gasping breathing.

This prediction can be said to be very bold and crazy!

Look at Jordan's influence, his sneaker sales are still several times that of Kobe Bryant and James! His influence has not diminished even after his retirement!

Jill looked a little dazed, she hung up the phone, and began to weigh the feasibility of the idea in her heart!

If that Chinese rookie can reach the level of Kobe Bryant and James, then his influence may be comparable to Jordan, but is his future really bright?

Jill frowned and pondered for a while, and called the assistant, she needed to pay attention to the rookie in all aspects, perhaps, this is not an unattainable conjecture!

It's time for the New York Times and the Wall Street Journal, USA Today to be a winner!

When the next day, a nondescript one-page column in the New York Times published a commentary about Mr. Lee, more than half of the people covered by the New York Times saw the news.

Bruce Lee, a Chinese rookie, or a player from the University of New York State, is he actually mixing well with the Timberwolves now?

Look at the performance of the Timberwolves since the new season of the league, which makes many fans of New York City a little high, the ninth record in the West, it seems that it can rush to the playoffs, and it can achieve this result in the fiercely competitive West, yes!

For a comment from the eastern metropolis of New York, Li Shihao, who is far away in Minnesota, did not know that the city of New York began to slowly have a group of fans who are optimistic about his future.

This is all because of the popularity that Peter has accumulated over the years in the professional and rational commentary of basketball media people!

The Wall Street Journal and USA Today, the two old rivals of the New York Daily, are watching the clown-like farce of the New York Daily with a scrutinizing eye.

Chinese rookie? A potential superstar? There are still many rookies in the league who have such topical topics, but there are very few who can reach that position.

For giants like the Wall Street Journal and USA Today, they are more than happy to put the icing on the cake than to dedicate their precious media opinion to a rookie player, they are the uncrowned kings, and the noble head will not be easily dumped!