Chapter 60: The Imperative
The trip to China came to an end, and You Mo was like an arrow, eager to fly back to London with wings on his shoulders. Pen @ fun @ pavilion wWw. ļ½ļ½ļ½Uļ½Eć info He didn't care about a lot of reservations, and he didn't have any nostalgia for the pursuit of the country, and the one who left was called a resolute, and the hearts of the people who saw him off were cold, and he really doubted that the goods would be able to come back in two months.
There are many things that worry him, but the most important thing is his family.
He didn't sacrifice his ego to fulfill everyone's consciousness, it was already a luxury to soak in the country during the whole holiday, and if he didn't let go, he could only get tired and lie down. Especially after his life was threatened on this trip to China, his family had to complain in addition to worry.
After all, no one wants to be a martyr's family, no matter how glorious it is!
If you want to calm the resentment in the hearts of your family, the sooner you return, the better, so this product was even exempted from returning to Beijing to report on work, and directly called the prime minister's secretary to report a little and it was over.
In fact, in terms of harvest alone, it can be regarded as a full load. He not only turned the mess in the country upside down and completely rehabilitated himself, but also solved a matter of concern.
Finally hugged the beauty!
Li Juan and he have known each other for more than seven years, and since the day the relationship was established, the two have faced a situation of gathering less and leaving more.
Now that I have finally fulfilled my long-cherished wish and can fly bibious, I am naturally in a good mood.
But......
"Affection is affection, pay attention to the image!"
On the direct flight to London, as soon as he sat down in the first class, Wang Dan was vaccinated first.
Due to the influence of the earth's rotation, it takes ten and a half hours to return to London from Shuangliu Airport, which is more than two hours longer than when I came, which makes people feel like they are taking a domestic train.
Although the first-class cabin has a large space and the seats can lie flat, it is not a confined space, and there is no sound insulation effect. A man and two women have been accosted since they boarded the plane, and even foreign friends refuse to let them go, so you can imagine what will happen to the whole journey. Fortunately, the three of them have long been accustomed to being the focus of attention, as long as it is not too excessive.
Of course, when the identity is exposed, it is necessary to sneak in and make some small moves in public, which is also Wang Dan's experience as a person who has come over.
Although she is not a serious old man, she is more prodigal than anyone else.
Wang Dan's trip was also fruitful.
In addition to the rich connections and the addiction to hosting, he also ended a heartfelt matter.
She has always been very concerned about the one-third of an acre of land in China, and she can't catch up with the understanding of the direction of public opinion. Because she has always been haunted by the fact that she was besieged back then, she actually went back with the purpose of slapping her face.
As a result, she didn't expect a nostalgic report performance to untie her knot.
The past has gone with the wind, so why cling to hatred?
Since the bright future is not far away, turning back frequently can only slow down the pace!
"Hey, hey, won't it be boring for you to sit there by yourself, or will we change it?"
Li Juan is one of the birds out of the cage, and the mood at this time is that the sky is real and the birds are flying, and the sea is wide and the fish jumps.
Career, love, these two major life assets have made breakthroughs at the same time, and the original guilt of his family has also been compensated for in more than a year of companionship, and now he is naturally full of energy.
Her plan is to get her coaching certificate before the age of 30, and she plans to have a baby in the next six years.
However, due to her joining, the already large family will add more variables, in order to let her integrate into the family atmosphere faster and better, Wang * Dan has not been less mentions, just like a big woman.
At this time, there is no need, and the province provokes curious eyes.
"Sister will be bored?" Wang Dan snorted lightly and turned his gaze.
Sure enough, the guy sitting next to her was looking at her expectantly.
This person is in his early forties, an international friend, and he was a little embarrassed when he saw that the other party suddenly turned his head, and nodded and apologized.
Wang Dan was originally just joking, but at this time, he thought about it and talked to the other party.
Through understanding, it was learned that this person was a Yankee, named John Ferdinand, a certified public accountant at Deloitte accounting firm in London.
At first glance, "certified public accountant" is inconspicuous, and Wang Dan's originally good conversation has also weakened by half. However, You Mo was very knowledgeable, and a sentence came out of the air, "Certified public accountant? It's higher than senior, the highest rank among accountants, right? ā
Ferdinand had obviously learned a thing or two from the strange eyes and whispers of the others, and at this time, when he saw the main man greeting him, the smile on his face became brighter and brighter, and he was polite for a while.
Wang * Dan realized that he had made a fuss, so he was very sincere in the following time, and asked for some financial knowledge.
As a broker, although finance is not the core content of the business, if you know a little and don't know how to pretend to understand, you will inevitably get into trouble. Especially when the customer trusts her and entrusts her to manage the money on her behalf, if she refuses to say goodbye, it will alienate the relationship between each other, and if you take other people's money in hand but don't know how to invest, you can only make jokes in the end.
How does this make this for the arrogant reporter Wang Da?
In addition to this, the risks should not be underestimated.
Her clients are now part of the top five leagues, and there is nothing wrong with earning a million euros a year. And most of them have no financial concept, as a broker, dedication in this area is also a reflection of responsibility.
In this way, financial knowledge becomes very necessary, and the investment path must also be understood.
"I've seen Arsenal's finances, their financial reports look good, but there's too little money available for liquidity, and the resilience is low, at least for competitive sports."
As they chatted, the conversation turned to Arsenal FC, which was building a stadium.
As soon as Ferdinand said this, Wang Dan was both surprised and curious.
She originally thought that the other party was just chatting casually like her, but she didn't expect it to be so deep!
You Mo is the majority shareholder of Arsenal and has a lot of say in the operation and development of the club, but his family knows his own affairs, and he is really not interested in finance, and he is worse than Lu Wei in this regard.
Coupled with the fact that the players and assistant coaches are entangled in their work, he has no time to supplement this knowledge, so he is also ignorant of the club's operating conditions, and he does not have the understanding that a major shareholder should have.
The risks are undoubtedly not small!
You know, this product has become a billionaire for 9% of the club's shares, although it can ensure the lower limit of performance through its own cohesion in the team, but when it comes to finance, there are often many things that laymen don't understand, and it is easy to be kept in the dark.
After all, it is not a public company, and its finances are not transparent. He has only one comrade in the club's hierarchy, David Dunn, and the rest of the group is more or less resistant. Even if he took a crucial step into the club's big picture, he couldn't ignore the fact that he had ousted Mrs. Smith and Danny Fitzman, two major shareholders.
Hey...... Listed companies?
"Do you think Arsenal can be listed on the London Stock Exchange like Manchester United?"
As soon as these words came out, You Mo was surprised, and stretched out his head to look at the strangeness.
Ferdinand was also a little surprised, lifted his glasses, and confirmed that the other party was not talking casually, before he happily said: "Of course, Arsenal is a physical club, not a high-leverage industry, its revenue comes from many aspects, match day income and various sponsorships are traditional revenue content, through the listing can expand the team's peripheral sales, to provide a variety of services for Arsenal fans around the world." ā
After speaking, he added: "As long as the influence of the team continues to expand, it will continue to attract investors, raise the stock price, and reduce the risks brought by building the stadium!" ā
As soon as he heard this, Wang Dan lit up his starry eyes, and his face wandered out of the world.
What does it mean to go public?
It means that the original shares in hand will grow geometrically, and 9% of the original 25 million acquisitions are likely to become 50 million pounds on the first day of listing!
Although it is impossible to sell it immediately for a profit, who would refuse such a big temptation?
"There should not be much of a problem with the qualifications required for listing, and the reason why Arsenal has not moved for a long time is due to the disagreement of shareholders." You Mo is not the master who just listens to and does not express his opinions, after explaining, he asked: "What is the negative impact of listing in addition to financing to reduce risks and reduce debt ratios?" ā
As soon as the words fell, the listeners were moved, including reporter Wang Da, who was already dizzy, and a little pig who could only eat, all stared at him with wide eyes.
They all know that going public means making money, but what about after making money?
The operation and management of the club will not be affected, what does financial transparency mean, and dividends?
"Yes, going public is just the beginning."
Ferdinand looked serious and nodded slightly: "Due to the dispersion of the equity of listed companies, the ownership and management rights of the company have been separated to a certain extent, resulting in agency costs. ā
After that, he was afraid that the other party would not understand, and explained: "Listing means that more people are involved, even if they do not have the right to make decisions, they have the right to make suggestions, and some legal persons who hold a large number of shares through the acquisition will directly affect the company's business decisions." ā
"Generally speaking, some high-yield investment projects often require a lot of effort and time costs from the operator, so the project will only be adopted and implemented smoothly when the management can obtain a corresponding proportion of the project's benefits. However, outside shareholders believe that these managers are overpaid and will exert pressure through various means. ā
"On top of that, financial transparency is a lot of pressure on managers, and in order to keep their positions and avoid being mistakenly replaced, managers may take inappropriate measures and waste resources. For example, they may work on projects that are not highly profitable, but the benefits are relatively easy to attract the attention of the outside world, resulting in a waste of resources. ā
"In summary, an increase in equity value does not mean that the company's operational efficiency has improved, and more people involved will make it difficult to make decisions."
A scoop of cold water was poured down, and Wang Dan suddenly felt that life was boring.
Her old man can't stand to look at people's eyes and act, if she doesn't dare to directly scold them because of the guys who are on the market and have a finger on various occasions all day long, she would rather continue to be a billionaire loser!
Anyway, his own ability to absorb money is first-class, the domestic market has huge potential, and he does not have to worry about debt.
But if you can't taste such a delicious cake in front of you, how can you be willing in your heart?
So she turned her gaze and looked over.
You Mo just turned around, his eyes met, and he smiled.
"Going public means a decentralized voice and more people participating in decision-making. So can I make it a game, the bookmaker is the team, the industry competition is the opponent on the field, the retail investor is the fan, the minority shareholder is the media, and the trader is the head coach? ā
Such a novel and apt metaphor stunned all the listeners, and Ferdinand was no exception, and he paused for a while before nodding his head in agreement.
Wang Dan couldn't help but shout when he came back to his senses, "In this way, the environment in which the club is located is not much different from that of a listed company? ā
You Mo narrowed his eyes with a smile.
"yes, don't worry about those guys running out of motivation now."
ā¦ā¦
Listing is not a new word for the Premier League, as early as 97 years there were clubs to test the waters, a total of 18 teams were listed on the London Stock Exchange at the most.
Since the team's record is the most important criterion for measuring the company's performance, many small and medium-sized clubs can only make small fights, except for die-hard fans who buy some as souvenirs, investors are more cautious.
Player buying and selling is a multi-million transaction, in case a large investment can not be exchanged for the desired result, the risk of bankruptcy is just now!
The most typical example of this is Borussia Dortmund.
The Hornets were listed on the Frankfurt Stock Exchange in October 2000, and in order to avoid the risk of Premier League clubs using all the proceeds of financing to buy players, Dortmund FC intends to take the opportunity of the listing to renovate the stadium, improve the hardware facilities, improve the youth training system, and lay the foundation for long-term development.
Since '95 to '99 was the best stage of the Hornet's record, almost all the titles at club level were won. As a result, the initial IPO was well received, with even German investors, who have always been cautious about new things, writing articles claiming that it was only a matter of time before the club made a clever move to overturn Bayern's rule.
The result?
More than 200 million euros have been raised over three years, of which 130 million will be used to buy players.
It's a pity that those star-stellar names didn't bring one victory after another, the team's performance went up and down, and the stock price swayed with it, which always stimulated the little hearts of investors.
On August 23, 2003, Dortmund lost to Club Brugge of Belgium in the Champions League play-offs and missed the Champions League!
The day after the competition, the stock price plummeted by 16%, and the market value evaporated by more than 15 million euros!
In order to avoid the panic, the club's president Baum, general manager Meyer, and the team's head coach Summerer decided to hold a players' congress and ask them to give up 20% of their salary!
This is the first time in the 40-year history of the Bundesliga!
In 2004, Dortmund decided to issue an additional 9.75 million shares of the club in order to save the share price, which had fallen from 11 euros to 3.5 euros, and to raise funds for the operation of the team's transfer market for the new season.
The result was still lost, the team's record was still floating, investors withdrew, and the stock price fell to 2.3 euros at one point!
Due to the poor performance after the listing, the club's image suffered a heavy setback, and the large amount of money borrowed from the bank in order to restore the confidence of investors could not be repaid, and the club was on the verge of bankruptcy for a time!
From the top of Europe to the frequenting bankruptcy, it took only five years for Dortmund to go public, which shows how risky the listing of football clubs is!
Of course, for those who are familiar with the history, that is nothing, and how to convince Arsenal's major shareholders is the priority. (To be continued.) )