309. Plan with a spare tire
PS: It's the end of the year, and the recent update is quite unstable, so I apologize to everyone in advance......
Tomorrow is the last day of the New Year, the unit is so busy that it can't be opened, and there is no vacation, there is no time to code the word I don't have the bottom of my heart now, so I will give you an early year in advance, and I wish you all book friends everything in the Year of the Horse, and everything will come true......
It was also the conference room where Jiang Qi had just landed at 3 Tulati Street where the first high-level meeting in Milan was held.
Sitting next to him are still Galliani, Braida, Tasottti, Baresi, and Messelman, but this time Lao Jiang sat next to Uncle Gabald, and the original head coach's position sat Paul, who officially retired to the coaching staff? Maldini.
In the past three years, AC Milan has made great achievements in European football in all aspects of club management, whether it is the championship championship, business development or the introduction of youth training, and in the Forbes recently released the club value evaluation rankings, Milan, which was originally ranked 15th, has become the top of the list, not only surpassing the Red Devils Manchester United, the leader in the same field, but also beating the New York Yankees and other teams in the NFL, the most successful commercial development in the world.
In the valuation report, Forbes analyzed: "In addition to Milan in the past three years in various clubs in the competition to achieve a series of championships, so as to reap a rich share of prize money and broadcast income, the growth of the fan base has increased exponentially so that Milan football team has a huge potential consumer group behind it, and the managers of Milan clubs have also seized this opportunity, they have not only participated in advertising endorsements in the past three years, but further business cooperation with enterprises in many related fields." Form a win-win and shared situation. The most important of these is...... They have achieved unparalleled success in the vast market of China. ”
Truly transform the fan base into a member group. This is Jiang Qi's expansion strategy set from the beginning, and cross-field cooperation like Turandot is the result of continuous attempts by both parties, and it is precisely because Lao Jiang is familiar with the Celestial Empire market that such attempts have reaped fruitful fruits. Turandot's main purpose of low-end cost performance and the carrying of Milan's brand effect made them quickly win the trust of consumers in the Celestial Empire.
At the end of the day, it was all the same thing Jiang Qi did in this room in the first place, to gain a trusted agent.
It is precisely because of the success of AC Milan that UEFA is also surprised and pleased to see that the ratings of the past Champions League final have not fallen but have risen, and even exceeded their expectations. The resentment towards the Milanese has also waned a little.
Of course, it is precisely because of the success of AC Milan that in the summer of 2005, more investors poured into European football, and they saw the potential of the sports industry, especially when the Internet era came, teams with style and even characteristics will make people around the world recognize them as quickly as possible, thus creating the possibility of acquiring countless potential customer groups.
Therefore. As a flaunted success, AC Milan will face unprecedented challenges this summer!
Just after the Milan Treble celebrations. Bayern Munich was the first to submit an offer, offering 50 million euros to package Tony and Lahm.
The offer was like the key to unlocking the magic box of the trade, and then the snowflakes of the offer flew in from all directions, and almost half of the players in the Milan squad were offered by the big clubs.
Originally, when Jiang Qi took charge of Milan, the players signed in the summer of that year asked the transfer department to strive to sign contracts for more than four years, and in his expected plan, if nothing else, two years later will be the node to adjust the salary structure of the team, so that both sides will leave a buffer.
However, there are exceptions, such as Drogba, the Ivory Coast monster.
The three-year contract that Drogba's agent insisted on signing in the summer of 2003 has now become a trade-off for Milan, with a salary of €1.8 million per year at the time of signing and a 10% increase per year, plus goal awards and end-of-season bonuses.
In fact, since Jiang Qi arrived, he has re-planned Milan's salary structure and contract content, and the salary range of first-line players signed after the summer of 2003 is between 1.5 million and 2.5 million, which is not only sure of potential, but also does not blindly give high salaries, and Jiang Qi will also specifically let the club's transfer department add the player's image rights part in the negotiations, and will roughly introduce the club's operation direction and strategy, so as to reach an agreement between the player and the club to hold 50% of the image rights to complete a win-win situation.
At the end of the 2005 season, the Milan management began to adjust the salary standard of the players, Drogba as an important first-team player almost doubled the annual salary to 3.5 million euros after tax, originally coupled with the club's strong operational ability, the Ivorian income is considerable, but the chasers have thrown out more attractive prices.
Ancelotti learned from the pain after the defeat in Istanbul and began to chase Milan's strong center forward, which almost returned to his old path, but at that time he chased Adebayo of Arsenal, and finally signed Borriello back because of Uncle Pei's lack of budget, and now with Abu, who is not bad for money, Ancelotti has set his sights on Drogba again, and Chelsea's management has also offered Africans a high salary of 4.8 million pounds after tax.
The bumper harvest of the championship trophy for two consecutive seasons has not only made AC Milan the envy of many giants, but also made many players in the team have the idea of seeking new challenges, especially Lao Jiang has always pursued a rotation system to ensure the competitive state of the players.
So after Toni firmly accepted the Bundesliga Hollywood offer, Drogba's importance to Milan is self-evident, but to retain Africans, it is necessary to break the planned salary structure, which is the most tangled place for the current club management, and it is also the reason why Jiang Qi rushed back from Milicán.
Fortunately, the rest of the team's contract renewal plans are going well, except for the veteran Rui? Costa is set to return to Benfica to finish his career, and a number of stalwarts who joined the team in 2003 have almost all been finalized on new contracts.
Jiang Qimo rubbed his chin and suddenly asked, "Lao Yan, does our youth team have a center that can be filled?" ”
"It's hard to find a good centre-forward, and only Fernando was finalized at the beginning of the year? Llorente, while we are optimistic about his future, is not enough for the first team. ”
After thinking about it for a few more minutes, Lao Jiang finally made a final decision, "We are taking the tactical team route, Lao Yan, you go back and communicate with Didier classmates, the salary ceiling is up to 4 million, but he and his agent should know that the off-field income of our team is much higher than that of Stamford Bridge or the Bernabeu, if they are really sure to leave, then we will release them according to the market price." ”
"At the same time, the scouting team immediately prepared a shortlist to negotiate with the coaching staff, we need to add two center forwards, and the technical style required will depend on the tactical arrangement and adjustment next season." He turned his head to look at the team of horses, who had already taken up the whip, and the two uncles, Tasotti and Chaschini. (To be continued......)