Chapter 377: Shooting a Nike creative commercial
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On July 20th, the sixth day of Iroh's return to China, he arranged for Papa Adrian to arrange for Tan Xi and his journalist friend to be in a membership-only café.
Tan Xi introduced to Iroh that she was a beautiful woman who graduated from journalism, but it wasn't the type that Iroh liked, so she didn't pay much attention to it, but she just felt a little familiar.
Moreover, Ai Luo also found out from Tan Xi's small actions that he actually had a little bit of meaning for this beauty named Luo Xiaowen, and he was polite to hold his friend's wife, oh no, it was the principle that a friend's wife should not be bullied, so it was regarded as an ordinary partner.
Originally, Iroh thought that he could see his Chinese agent this time, but when he went to Huanghua International Airport to pick up people with great interest, he only saw Papa Adrian.
After Papa Adrian's explanation, he found out that people had to arrive two days late for something, so Iroh also muttered secretly, "The current part-time workers are even better than the boss......
Arriving at the café, Papa Adrian examined two team members that Iroh had hired privately.
After an hour-and-a-half-long assessment, Papa Adrian smiled and said to Iroh, "These two domestic friends of yours are very good! The expertise is very solid!! ”
With Papa Adrian's words, Iroh finally breathed a sigh of relief.
In fact, he was quite afraid that these two people would be unqualified, otherwise it would be troublesome to get out of the line and get the money but not be able to do things, but fortunately, it meets the requirements, and according to what he knows about Papa Adrian, he should be very satisfied.
In the following days of domestic business activities, before Papa Adrian's agent on the Chinese side did not return, Iroh chose Yili, which has great potential, and the two sides signed a two-year contract with a total of 12 million yuan.
Although it is only about 1.2 million if it is converted into euros, the endorsement fee is not very much, but it can increase his exposure in the eyes of the Chinese people.
In the past few days, Tan Xi and Luo Xiaowen have also reflected their value here, especially Tan Xi, who has basically studied every word of the contract very thoroughly in the legal text, helping Ai Luo to maximize his own interests.
Luo Xiaowen also helped Ai Luo establish a good image on the news, so that in the two opportunities to appear, he left a good image for the Chinese people to win glory for the country and not forget to return to the country.
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At the end of July, just as Iello was about to return to Valencia after making money at home, a phone call from Papa Adrian disrupted his plans.
It turned out that Nike, based on Iro's super watch in La Liga and the UEFA Champions League, had decided to help him shoot an advertisement for the new line of Assassin's football boots to be launched before the 2006-2007 season.
On this day, Iroh met the Chinese agent who said he was two days late but was late for a whole week.
In the first contact, Iroh only discovered amazing beauty and an MBA diploma from Cambridge University, and other specialized skills but did not find anything.
There is also a sense of shyness after seeing myself.
So Iroh subconsciously felt very shameless, thinking about whether the beautiful and heartwarming beauty in front of him had the idea of super friendship with him.
Of course, this is just a little YY in his heart.
In the contact between the two, Ai Luo only knew her name, Li Shiyin, and everything else was unknown, but it was faintly as if she had been in contact with her, but she forgot where she had been in contact with her.
And because Iroh had to fly to the Nike headquarters in the United States to shoot a series of assassin advertisements, he didn't have time to get acquainted with Li Shiyin, so he hurriedly took a flight to New York with Papa Adrian at Shanghai International Airport.
It's just that what Airo didn't know was that after he got on the flight, Li Shiyin said a word to his back: Is this really fate?
Then I took out my mobile phone again, opened the album, and inside was a rather intimate group photo, looking carefully, the heroine posing for a selfie in the photo was Li Shiyin, and the one with her eyes closed next to her was Aelo!
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As soon as Iello and Papa Adrian got off the plane, a large number of reporters and fans were waiting outside the airport, and he really didn't expect that he would be so popular in the United States.
It would be similar to that in Europe and China, but in the United States, a country where soccer is not prevalent, it is quite surprising.
Later, after an explanation from an acquaintance, Hillary Duff, I learned that it was because of Nike's greeting.
The next day, Iello appeared in the newspapers of the New York City.
"I'll go, that's too much of an exaggeration, isn't it? It's just a commercial shoot! As soon as Iroh stepped out of the car, he was surprised to see at least hundreds of people filming reporters.
But he developed the habit of dealing with reporters this year, and waved at these reporters at the first moment of surprise, and posed a few times very coquettishly.
And these actions of his also murdered a lot of 'flywheels'.
It didn't take long for the reporters to be blocked by security guards.
Arlo, Papa Adrian, and Hilary Duff enter the Nike branch in New York.
Then, led by Hillary Duff, they walked for nearly five minutes to a tennis court, where a young man wearing a Nike sweatshirt and a Nike bandana was practicing tennis.
Judging by his standard posture, he should be a professional tennis player.
Not far away, there are staff members who are preparing equipment to shoot advertisements.
"Who is he?" Iroh asked suddenly.
Hilary Duff, who was standing next to him, smiled slightly, "This is the first person in tennis at the moment, Roger Federer!" ”
"Roger Federer?" Iroh subconsciously asked, "But I'm here to shoot an advertisement, what does it have to do with him?" ”
"Of course it matters, the ad you shot today is to play against him," a man standing on the edge of the tennis court turned to Ello and said, then turned to Hilary Duff and turned his face to look at Hillary Duff, "Didn't sue him?" ”
Hilary Duff shrugged, "Isn't that what you said you said was a secret job?" ”
Then she introduced the middle-aged man who had just spoken to Iroh, "This is Guy Ritchie, the director in charge of this commercial. ”
Iroh reacted quickly, stretched out his right hand, and said with a smile: "Hello, I'm Ai, playing in Europe." ”
Guy Ritchie didn't expect Arlo to be so modest, so he also smiled and stretched out his right hand to greet him, "Haha, everyone says that the Chinese are very modest, originally I didn't believe it very much, but this time I believed it, you are Europe's famous goal maniac, like thunder!" ”
Iroh shrugged his shoulders, ready to continue to pass on the traditional Chinese virtues, "It's just a name." ”
After a few shabby sentences, Federer's seemed to have noticed someone coming here, so he also stepped aside and put down his racket and walked to this side, "Hey, I'm Roger Federer." ”
Then he looked at Ai Luo again and stretched out his hand with a smile, "I know you, Valencia's No. 1 star, are you the Ai who filmed the advertisement with me this time?" ”
Iroh smiled and nodded, then greeted him as well, and began to pat Federer's ass, "Fortunately, you have always been my idol, you will have to sign me later!" ”
Federer, who has already become the first person in the tennis world, still can't stand the sugar-coated cannonball.
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After a short period of acquaintance, Iroh also learned the gist of the advertisement for this assassin series, which meant that due to his high skills, he would have a different kind of competition with Federer, the current number one in tennis, on the tennis court.
And this different kind of contest also made Elo's egg hurt.
Because this advertisement is that he wears the Assassin Lightning-Knife series of football boots developed for him by Nike, and Federer is playing on the tennis court with a tennis racket.
What made him even more speechless was the screenwriter who came up with this advertising idea, and learned from Guy Ritchie that a Nike advertising screenwriter had an idea after seeing the difficult video of Iello hitting the lintel five times in a row in Google.
In order to maximize the effect of this advertisement, Federer, the first person in the tennis world, was directly invited.
Five minutes later, Nike staff handed Arlo the aluminum box containing the Assassin Lightning-Knife sneakers, and said to himself, "Three generations of Assassins!" ”
Iroh took the aluminum alloy box, and then opened the twist lock at the mouth of the box, and there was a pair of Nike sneakers placed in a figure-eight inside, with a pure white background and a fiery red Nike hook, which made the whole pair of sneakers look very cool.
"The Nike Assassin 3rd generation uses the world's most advanced flywir technology in the upper today, also known as Nike flyline technology." After seeing Iro's expression, the staff talked about the origin of this pair of shoes, "The high-strength thin wire used in Nike flying line technology is like the steel cable of a suspension bridge, and the position of the thin wire is accurately designed in the part of the foot that needs to be supported, and then it is equipped with well-designed composite parts of the upper, so as to firmly lock the thin wire, so that the upper can fully match with the foot movement, and maximize the power of Nike flying line technology. It not only greatly reduces the resistance of athletes in the process of exercise, but also greatly reduces the weight of the shoes. ”
Iroh gently took the sneakers out, and he found that they were indeed very light, lighter than the Volkswagen Assassin II he had passed on before, and he basically didn't feel much weight.
In addition, he noticed that the left and right shoes of the sneakers had his last name "ai" printed on them
"This is the latest sneaker in the Assassin III Lightning-Knife series designed for you!"
So, he went to the locker room on the tennis court to change into a Nike tracksuit that he had prepared long ago, and then put on this pair of sneakers that were tailored for himself.
"Not bad!" After Iroh changed his shoes, he ran to the tennis court, and after the warm-up, he tried to exert his power on the natural turf, and then did a few sets of sprints back and forth, and he was surprised to find that every time he turned around, the force was more sufficient, that is, to make his spot start faster!
So he turned his head excitedly to look at Papa Adrian and Guy Ritchie, and did not shy away from Federer, "Haha, with these shoes, I have the confidence to beat the cows!" ”
Federer shrugged his shoulders, instantly filled with battle spirit, "Try it!" ”
Guy Ritchie looked at the two of them full of fighting spirit, and he was looking forward to this creative advertising effect more and more!