Chapter 167: Chelsea Storm 8
The cooperation between Li Ning and Hu Li can be said to be an instant hit. Pen × fun × Pavilion www. biquge。 info Now Li Ning's idea is that if there is no Chelsea talk, the current results are already very satisfactory.
The next day, Li Ning got up early in the morning, but saw that Hu Li had already prepared breakfast, a pure Chinese breakfast, which moved Li Ning's heart.
Li Ning knows that it still takes a little effort to prepare a Chinese-style breakfast abroad. Li Ning cherishes this friendship very much.
At 8 o'clock in the morning, Hu Li and Li Ning came to the club, Abu greeted Li Ning in a unique and enthusiastic way, gave Li Zi a bear hug, and under Abu's enthusiastic execution, the guests and hosts had an earnest exchange on the traditional friendship between China and Russia. Finally, when it came to cooperation, Abu waved his hand very proudly, "It's decided, Sir Hu Li's friend is my friend." ”
Is that really the case?
The answer is no.
Abou is a man of great ambition, but every decision he makes is a matter of many aspects, and in the case of Chelsea, it is definitely not that simple.
As a billionaire, this would be so sloppy.
Last night, Kenyon and Abu discussed for more than two hours, and after the lowly subordinates prepared more than N materials, they finally decided to make a decision, that is, to cooperate with Huawei's Li Ning Group. There are the following key factors:
First: China is the only populous country in the world, and the potential consumption power is comparable to that of any country, Kenyon agrees with this very much, and Abu also agrees very much, if the consumption power of China's sports field accounts for 10%, then Chelsea can be said to be alive and well even if there is no European market.
Second: Li Ning Group is an enterprise supported by the state, and Li Ning himself is a sports superstar in Huaguo, and he controls the company's operations, and the most fundamental sales channels and customer groups will buy his account. There is no slow-moving situation.
Third: Hu Li's market is bullish, in less than a month, he actually sold 10 million pounds in China and East Asia, what kind of concept is this, to put it bluntly, waiting to collect money.
Fourth: Huaguo's labor cost is low, if the production cost is low, the gross profit margin will be high, and it will be very profitable.
With the above four points, what more do you need from Nike, Puma and Adidas.
Of course, there is a deeper reason, although Abu's current situation is not risky, but Abu is still very worried about the future days, the government will liquidate to that point, the politics of Western countries emphasize interests, and the favor is actually very light, but the Chinese people are different, the Chinese people are hospitable, and they will try their best to help and support their friends.
With their help and support, Abu believed that he could even relocate most of his industry to China, and this idea suddenly took root in Abu's heart.
And Abu's commercial PR team also found a lot of useful information. That is, Hu Li is not as simple as a simple football coach. Hu Li, this kid is a descendant disciple of Tianshi Dao, the leader of the mysterious Taoism in Huaguo, and the founder of Tianzheng Group, a huge industry under Tianshi Dao, is Hu Li's wife, and Tianshi Dao takes the elite route, and there are many people in power in China who are closely related to Tianshi Dao.
Doesn't this mean that Hu Li has incomparable resources and advantages in China?
It was on the basis of these assessments that Abu and Kenyon unanimously approved the decision to sponsor the Chelsea jersey.
Abu and Li Ning had a casual chat, and Li Ning still thought, "A few meanings, don't talk about business matters, just talk about family life, talk about the friendship between the two peoples, this is too nonsense." Just when Li Ning was thinking nonsense, Abu's topic changed abruptly: "Dear Mr. Li Ning, regarding the cooperation between our Chelsea and your company, I don't think I have anything to talk about, I completely agree with this matter, who let your company come from China, and our coach is your compatriot!" In my opinion, in terms of the specific cooperation and the specific details, I would like to suggest that our CEO, Mr. Kenyon, discuss with you, and I only have one request, and that is to ensure that the interests of our club are not damaged. ”
“”
Li Ning was very surprised by Abu's decision, a few meanings, I haven't said a word about business yet, this matter is settled. This is the former richest man in the world, a super invincible giant in Russia. Could it be that Hu Li, who he just met in Huaguo, would have such a huge energy? It's so unexpected and so exciting. ”
Without waiting for Li Ning to finish thinking, Kenyon opened the topic: "Let's talk straight to the point, our club's requirements can be reduced, but a sponsorship fee of 10 million pounds for three years is needed, and if our club wins the Premier League, it will increase by 15% every year, and if we win the Champions League, it will increase by 30% every year, do you see any problems?"
Li Ning didn't think about it, and directly replied and agreed, in addition, Li Ning made every effort to ensure that the quality of the clothing was strictly implemented in accordance with the European standard.
When Hu Li and Li Ning walked out of the club, the sky was drizzling and the sky was very dark, but at this time, for Li Ning, London at this time was a clear sky.
Chelsea's efficiency is extraordinarily high, and the Public Relations Department immediately informed the media about the cooperation between Chelsea Football Club and Huaguo Li Ning Group. A press conference will be held tomorrow.
The British media are now in love with Chelsea, and in less than a week, two big moves in a row have allowed reporters to witness Chelsea's strength. Some media commented: "Let's all watch with our eyes wide open, Chelsea is only now really rising, although Abu's investment has not yet received the trophy in the football field, but in the business field, in terms of media and public attention, Chelsea has far surpassed the traditional giants of the United Kingdom, and even Real Madrid and Barcelona have not been able to catch up with the rhythm of Chelsea in the heat of the media." ”
The Spanish media are very jealous of the British media right now, for the simple reason that their reports don't have so much news material for them to break the news, and Chelsea are very informative.