Chapter 357: Mark Frederick (2)

Regarding Adidas' stock acquisition battle in China, the facts are as follows.

Old Mark first slowly acquired four military enterprises, plus the help of some friends, slowly acquired for more than half a year, and after the NBA Finals, he suddenly started, and two days later, Adi's shares were all in his pocket.

As for Adi's consignment in Chicago, it has also appreciated sharply, and many retail investors have begun to scramble Adi's stock, while Wall Street predators have not heard any inside information, so they are still waiting.

Caspar Rorsted was furious, and the board of directors and shareholders' meetings were held several times, but in the short term, he could not find out who was doing the black work on him at home, so he could only quickly make money from his own stocks, waiting for the black man behind the scenes to appear, until the old Mark mysteriously appeared.

In a short period of time, Adi fished in a large amount of money.

From beginning to end, Old Mark only took the founder's shares in the hands of Frank Dassler, plus he used the name of a military enterprise to toss around the stock market, and did it seamlessly, even if someone found out, it was covered up by Old Mark's friends!

If you don't do it, it's enough, and if you use it, it's fatal!

Steady and ruthless, a knife stabbed in the heart, and threatened the head!

The people of the Oldenburg family don't care about this, they just watch a big show, anyway, they are their own little brothers, whoever tosses whom, who controls Adi, it's the same for them.

Caspar Rorsted had no choice but to accept reality.

The first step of the preliminary agreement reached by Mark Sr. and Casper is roughly as follows.

1. The shares of the Henkel Group in the hands of Mark Sr. were handed over and sold to Casper; I will pay you back as much as you have mobilized in total, ensuring that you do not lose money.

2. The shares of Adi (Germany) in the hands of the old Mark were handed over and sold to Casper; Ditto.

3. Old Mark is a nominal director with 2.08% of the founder's shares of Adi (Germany) and does not participate in the company's top management. (If the two sides go to war again, Old Mark can still do the same and come back to make trouble!) )

4. Adi (North America) Company was upgraded to a first-class company, and its three subsidiaries {including Adi (Canada) Inc., Adi (Mexico) Inc., Adi (Tokyo) Inc.) and its assets were unconditionally spun off from Adi Group, and the absolute controlling stake was handed over to Old Mark; Like Adidas (Germany) AG, it has unconditionally become a member company of Adidas AG and has the right to be listed freely.

5. The market area of Adi (North America) Company includes: South America (except Brazil), North America, Asia (except Singapore), and countries and regions in the Pacific Rim region excluding secondary and tertiary subsidiaries; Elsewhere is the territory of Adi (Germany); Don't fight.

For example, the company (German) has established a three-tier subsidiary in Vietnam; [North American] companies can no longer compete for territory.

6. Distribution of shares of Adi (North America): Old Mark holds 52%, Henkel Group holds 16%, Adi (Germany) holds 16%, and Procter & Gamble holds 16%. After the liquidation of the assets, the first share increase will be held.

7. Adi (North America) Company and Adi (Germany) Co., Ltd. signed the "Brother Company Friendly Cooperation Agreement" to share everything that can be shared, have priority sponsorship rights for international events on their respective turf, have no malicious quotation competition, and use the name of Adi sponsorship to the outside world; Borrowing from each other's global sales network and global media network of brother companies, they are charged at a 9% discount on market agency rights and media fees.

8. Adi (Germany) Company authorizes Adi (North America) Company to use all Adidas products, and the license fee is 10 years and 100 million US dollars (the actual payment is 1000 US dollars, not to mention the transfer problem.) )

9. Adidas (North America) must change its name and register a new trademark and brand, and can use some of Adidas' names and trademarks, such as "Mark-Adi". If a certain brand sells well all over the world, the brother companies can unconditionally borrow part of the production network and charge according to the 9% discount of the production contractor's fee standard.

For example, if a certain sneaker series under the Mark Adidas brand sells like crazy, the supply exceeds the demand; The (North American) company has limited production, so it needs the help of the (German) company, as long as it is to make money, everything is easy to say.

10. Adi (Germany) unconditionally recruited 30 senior designers and some senior executives and handed them over to Adi (North America) Company.

11. Mark Sr. became the chairman and CEO of Adi (North America) Company.

12. Ussi can accept the endorsement contract of the two companies at the same time, and the brother companies will launch their respective sneaker products, so that the market sales volume can witness whose design concept and sales method are right!

13. In addition to Ussy, the same player can only sign a contract with one, and in case of disputes, the two sides will flip a coin to decide!

Obviously, Old Mark and Casper are starting to fight, and Ussy is once again the "first bird"!

The second step is the liquidation of the assets of Adi (North America).

1. The assets of Adi (North America) headquarters include: a building, more than a dozen factories of Adi products (including jerseys, sneakers, sportswear, etc.), supporting logistics companies, public relations companies, media companies, etc.

2. Adi (Canada) company assets, including: office area, a factory of Adi products (mainly skate series), supporting logistics companies and so on.

3. Adi (Mexico) company assets, including: office area, supporting logistics company.

4. Adi (Tokyo) company assets, including: office area, a factory of Adi products (including jerseys, shoes, sportswear, etc.), product sales outsourcing.

5. Total assets are equivalent to: 630 million US dollars.

6. In terms of external publicity, Old Mark invested 1.6 billion US dollars to acquire part of the shares of Adi (North America) Company (the actual investment was 160 million US dollars).

Bragging and paying taxes are two different concepts, you can't control it, anyway, it's paying taxes in Germany, and you can't check it if you want to, hehe!

On the evening of July 26, the new CEO of Procter & Gamble, Alain George Refley, rushed to Berlin overnight.

Procter & Gamble Group has more than 300 well-known brands such as Rejoice, Pantene, Head & Shoulders, Tide, Bilang, Hushubao, etc., and is the largest manufacturer of daily necessities in the United States. Many brands need celebrity endorsements to facilitate international sales, so they have long invested in Adidas.

At the end of this year's playoffs (June 00), Lively, together with many minority shareholders, launched a "palace coup", kicked out the former CEO Duke Jagger, and became the helm of Procter & Gamble. (To be continued.) )