53 Global Sports

After spending an absurd night with Deng Yu in the presidential suite of the Liansheng Hotel, at 10 a.m. the next day, Yu Liang received a call from Qiao Lei at the hotel, saying that the interview with Global Sports would be held at 3 p.m. at his home.

Global sports, Yu Liang is very curious about what kind of media this is.

He has also searched for global sports on the Internet, but whether it is on Baidu or Google, there are only two simple introductions to global sports. One is founded in 2000, and the second is headquartered in Los Angeles, USA.

Such a simple entry makes global sports even more mysterious.

Although global sports seemed very mysterious, when Yu Liang returned home at half past two in the afternoon, the veil of mystery was revealed.

Global Sports was founded in 2000 in Cambridge, Massachusetts, USA.

It is mainly engaged in sports marketing and the development and operation of sports events.

Won the rights to broadcast the 2002 World Cup, Euro 2004 and 2006 World Cup in North America. In 2006, he set foot in the field of sports media and distribution.

The development background of global sports surprised Yu Liang.

Compared to South America's football paradise, North America is not an exaggeration to call it a football desert.

Because in North America, people prefer to go to ice hockey games, to see football, baseball, and basketball.

Even the NBA, which is in full swing in China, is not the number one sport in North America.

Not to mention football.

In a market where football is so sluggish, can global sports that are engaged in live football sports make money?

Yu Liang was very skeptical.

But this is not something that Yu Liang should be concerned about.

What he should be focusing on now is the next interview.

and Deng Yu came to the small football field in the backyard, Yu Liang met a reporter from global sports, a middle-aged woman with still charm, intellectual and elegant, and he met the president Angela in London.

"Nice to meet you, I'm Lisa, a reporter for Global Sports."

Lisa saw Yu Liang and greeted her very warmly.

It's true that football is not popular in North America, but the market in North America is not bad. It's always full of football, baseball, ice hockey and basketball.

It's like a story, two people who sell shoes go into Africa.

One came back and said that the people there were so poor that they couldn't even afford shoes!

And another salesperson said, boss, I found a huge market where all the people don't wear shoes!

In fact, it is the same reason that global sports buy shoes for live football matches in North America.

Although before them, there were already football broadcasters in North America. However, in the case of the development of global sports, they still quickly squeezed out some old institutions and successfully occupied the share of live football sports in North America.

However, global sports also paid a price, that is, they will not interfere in the live broadcast of the big four North American professional leagues. This has caused a bottleneck in the development of global sports in North America. So two years ago, the owners of Global Sports made a new plan to enter Europe and Asia. After all, Europe dominates world football, while Asia has a huge fan base.

Therefore, he began to enter the field of media and distribution.

Europe is easy to do.

In Asia, Yu Liang is a litmus test for them.

"Hello Lisa, I'm Yu Liang, I'm very happy to meet you! This is Deng Yu, my girlfriend! ”

After a brief pleasantries, the interview began.

Three chairs, a small table, three cups of coffee.

Yu Liang was interviewed by Global Sports in the small court.

Lisa asked very carefully, starting from Yu Liang's football enlightenment to embarking on the road of professional football, every detail of the question was not left behind.

This made Yu Liang feel that he was not doing an interview, but preparing an autobiography.

"From the World Youth Championship to now back at Manchester United, which goal has you scored the most?"

"An impressive goal?"

Listening to Lisa's question, Yu Liang sat on the chair and reviewed his short career. From the long-range shot against Brazil at the World Youth Championships to the Viton team in Antwerp, Yu Liang's every goal is still fresh in his memory.

"Actually, every goal was impressive for me. Because I'm not a striker, I can't score goals every season. It's great for me to score a few goals in a season, so every goal is precious to me and it impresses me. ”

"Statistically, you're a prolific midfielder. You scored seven goals in Antwerp last season, did you set yourself goals this season? ”

"Not really. I'm hungry to score goals, but every player in the team has a different role to play and here I just have to sort out the midfield! As for the goals, there are Wayne them! ”

After nine rounds of the league, Yu Liang's shots can be counted on one hand, how can he talk about goals?

In the days that followed, Lisa asked a lot of questions about his time at Manchester United.

Occasionally, Lisa will ask some questions about the relationship between him and Deng Yu, such as how they met and how they fell in love.

Although there are a lot of questions, at least it will not snub Deng Yu who is sitting on the side.

The three of them were talking and laughing there, like friends they hadn't seen for many years. If Lisa hadn't mentioned the issue of the Chinese national team, Yu Liang would have almost forgotten that he was doing an interview.

"You were expelled from the Chinese national team some time ago, and they thought that your beating had a very bad impact, why did you beat that reporter?"

Yu Liang looked at Lisa, he didn't know if he should answer this question or not.

If it was Lu Bing sitting in front of him, Yu Liang would definitely complain there with his heart and lungs, the reason is that Lu Bing is his good buddy, and he will not scribble in the newspaper.

As for this Lisa.

Although Global Sports was brought over by his agent, David Jones, he didn't know if he could give 100% credit.

After hesitating for a moment, Yu Liang glanced at Qiao Lei, who had been waiting on the side.

Although this is a life assistant, the role he plays is much more than a life assistant. It might be more appropriate to describe him as an assistant to David Jones.

Sure enough, when Yu Liang looked at Qiao Lei, Qiao Lei nodded there.

The meaning is obvious, Lisa is trustworthy, so to speak!

"Dishonest reporting!"

When Yu Liang said this, Lisa immediately took out her laptop.

I searched for the report directly.

Scroll down, and you can see many people scolding him in the comment area.

"Where is dishonesty?"

Lisa pushed the laptop directly in front of Yu Liang, hoping that Yu Liang would point it out.

Yu Liang didn't expect Lisa's Chinese to speak so well.

Surprised but also a little amazed, to know that learning Chinese is not easy.

He has taught Rooney a lot in his long time at Manchester United, but until now, Rooney has not spoken a word.

"Is it dissatisfied with the position of the national team? How have international matches affected your form? Or maybe you don't respect your old teammates? (To be continued.) )