Chapter 399: 6 Major Athletic Events (2)

On the Chicago stock market, Adi's stock trading has finally been deserted, and everyone is waiting patiently, anyway, they haven't lost too much, it doesn't matter!

"I don't believe it yet! When the Olympics are over, Adidas has received a stack of large orders, and there is money in the account, and you still don't pull up the stock price?! ”

At this time, 48% of the registered stocks released by Adidas have fallen into the hands of many individual stocks, and there is a lot of liquidity bundled!

The large fund that originally held a large amount of stocks saw that the signs were wrong, and there was inside information in front of them, so they immediately sold it with tears.

Although Adidas (North America) is still a second-tier company under the name of Adidas Group, it has thrown out a large stack of endorsement contracts at the "GE Summer League", and the recent signs are very weird!

The upper-level tycoons who understand the rules of capital operation have vaguely guessed that sooner or later, this Adidas (North America) company will be separated from the Adidas Group, at least upgraded to a first-class company, or change its name!

Before returning home, Ussi publicly said at the SBBA party that he was buying Adidas, and this gossip had already spread through the circle of friends and the US stock market!

Of course, it's still a mystery at the moment!

Picture transfer to Australia.

The Sydney Olympic Games, the 27th Summer Olympic Games, were attended by 10,651 athletes from 199 countries (including regions) around the world, and the competition was divided into 28 major events and 300 small events.

The host city is Sydney, and other cities have also made a contribution, and all the city's large and medium-sized stadiums, gymnasiums, dance halls, etc. have been rationally utilized, and a large number of university open-air stadiums have also been added.

On September 13th, the preliminaries of some competitive events of the Olympic Games kicked off!

At the stadium of the University of Sydney, certain competitive teams from Australia, Great Britain, China, Germany, and the four countries entered the party; 100-meter sprint, 400-meter sprint, long jump, back-to-back high jump, pole vault, shot put, javelin, and men's and women's competitions, a total of 12 competitive events have been held. The host Australia, opened the game, but Germany chose to be the last in a low-key manner.

100-meter sprint, 400-meter sprint, hurdle sprint, pole vault, for a big man like Usi, there are certain safety hazards, so I won't participate!

It was rumored that Wuxi was going to participate in the competition of the four major events, and there were many media and tourists involved, and the media in the United States actually came to join in the fun!

Although Usilis has been staying with his home athletic team, talking and laughing, he has become the focus of attention of the audience; Because Usi is the highest-worth and most wealthy athlete ever to participate in an Olympic event, there is no one.

"$40 billion inheritance", "$8.6 billion liquidity", "second basketball emperor", the name is not ordinary!

When it came to the long jump, Usilis finally appeared, wearing a private customized sportswear and spiked shoes provided by Puma, no longer Adidas's sportswear, and also temporarily abandoned the Tyrannosaurus rex basketball shoes; It is even more incompatible with the Adi sportswear on other teammates, standing out from the crowd!

The sportswear sponsored by Adidas, the sneakers on the feet have been changed, no longer Tyrannosaurus Rex blue sneakers, but rotating spike shoes specially customized by Puma for Ussy.

There are two reasons for this, one is that it is a security concern; The second is for the sake of business cooperation.

Although Adidas and Oudi Adi reached an agreement to give Usi a blue sneaker endorsement contract at the same time, the official application procedures could not be passed; Later, after negotiations, Adidas was granted the right to endorse Ussey for the blue sneakers.

Herbert Heina, CEO of Adidas (Germany), was "slapped in the face" by Ussy, and he was so embarrassed that he ran back to Berlin in a rage, ready to completely veto the proposal to recruit Ussi at the board meeting, but was "poured cold water" on his head.

Ussie not only has a prominent family background, but his business methods are too clever, everything is already in place, and there is no room for reversal; The assets of Adidas North America have been divested from the Adidas Group, and only one final name change is required. At this time, Adidas wants to pay for the sponsorship of the Olympic Games and stabilize its name as the world's No. 1 sports brand, and on the other hand, it wants to make a lot of money from the greedy shareholders in the United States.

Since Ushi became the honorary president of CBS and the honorary vice president of GE Healthcare, it is surprising that he has built a large and practical circle of friends in the United States, and in a word, he can mobilize a large amount of money and contacts to put Adi in trouble.

Your mother, you can't move, you have to give benefits!

Herbert Heiner wanted to cry without tears, so he could only push the boat down the river, took out the 13-year $100 million, plus Adidas's huge endorsement contract, and quickly asked Ussi to sign it, which can be regarded as admitted.

The effective date of this contract was deliberately set by Mark Sr. after the end of the Olympics.

Haina could only pinch his nose and admit it, he took it for granted that as long as Uzi fulfilled the contract and wore Adidas' sportswear and basketball shoes during the basketball game and Adi's activities, it would be fine, and the delay would not affect the overall situation.

Who knows, this loophole was calculated by the insidious and deep old Mark!

Think about it, outside of basketball games, Ussie can't just wear basketball shoes and live for the rest of his life, right?! Athletics sneakers, casual sneakers, leather shoes, boots (including outdoor), it seems that you need to wear it; Sandals and pajamas seem to be worn as well!

So, the old Mark had an idea and found Puma to discuss the endorsement of Uxi's track and field sneakers.

The grievances and grievances between Puma and Adidas can already be made into a large-scale historical drama, but Adi has not been able to snatch the important sponsorship of the Olympic Games, and it has been suppressed for half a time; This time I finally waited for a special turnaround; Because in the past half a year, the news exposure of Ussi has been too high, you don't make a move, but there are many queues behind.

Considering that Ussi will participate in six major competitive events, except for basketball, 5 of the data during the training camp actually exceeded the level of the world record, which is worth betting, but he is still a little hesitant and refuses to come up with a sky-high contract, after all, the training camp is only a training camp, not the results of the Olympic Games!

"You can make sure of the result, everything is negotiable!"

Old Mark naturally had already thought about how to slaughter the "Puma Company", so he designed a special bet. (To be continued.) )