Chapter 704: The Miracle Continues!
There are no big-name stars in one film, and the main creative team is all there? Newcomers, with an investment of only 20 million, and at the same time a costume war film known as box office poison, can it gain a foothold in the Chinese film market?
This should be a question that all film operators are concerned about before the release of the Great Ming Tribulation.
And Daming Tribulation has proved that as long as you work hard, as long as the quality of your movie is excellent, let alone a foothold, there is no problem with fire!
Unbelief?
Take a look at the box office of the Great Ming Tribulation!
On the first day of release, Daming Robbery had a film scheduling rate of about 20% of the country, and the Beijing area of the big box office warehouse only had more than 700 screenings, which was only half of the gravity of Hollywood blockbusters, and it was also much less than that of police and gangster films, but it created a box office of more than 28 million!
That's a staggering number, as it means that the attendance is quite high for every show!
But even so, cinemas still don't dare to let go of the film schedule easily, after all, there are still a lot of diehards in this type of movie, and it is hard to guarantee that it will not be a high box office on the day of the premiere, and then it will fall off a cliff.
So on the second and third days, that is, two days over the weekend, the film schedule of Da Ming Tribulation only increased slightly, but the box office was not affected at all, breaking through the 30 million mark at the highest, so that three days after its release, the total box office of Da Ming Tribulation reached more than 87 million.
This is a movie with an investment of only 20 million, and the cost has been recovered!
But is that all there is to it?
You must know that Daming Tribulation's reputation on the Internet is bursting, especially with the popularity of the movie, major media and websites, as well as the reputation of fans, have also come out, and at this time, movie theaters have also opened up their film schedules.
As a result, this release, the box office of the second week of the Great Ming Tribulation quickly rushed to more than 140 million, in addition to becoming the weekly box office champion, it also raised the total box office of the week to a high point of more than 400 million.
This also made everyone realize that as long as you make a movie with your heart, no matter how low the cost and how toxic the movie genre is, you can get a high box office.
In the third week, although another commercial blockbuster of Miracle Pictures was released, the film schedule of Da Ming Tribulation was still unabated, and it was on par with the storm, but in the end, Da Ming Tribulation still showed a decline.
After all, the storm is a commercial blockbuster with a large investment!
Storm cut more than 200 million at the box office in the first week of its release, while Daming Tribulation only had more than 120 million.
But even so, the total box office of the Great Ming Tribulation soared to 350 million.
This is a miracle for a movie with an investment of only 20 million and no big-name stars to join.
Then, in the fourth week, with the release of the Chinese New Year blockbuster private customization, the schedule of Daming Tribulation was greatly compressed again, and finally the box office of the week also fell to more than 40 million.
Later, with the arrival of the fierce competition for the Chinese New Year, the number of films scheduled by Daming Tribulation became fewer and fewer, but the box office always performed well.
In the end, relying on the film's super high reputation and amazing vitality, it finally won more than 460 million local box office.
Although it failed to enter the top ten at the annual box office in the end, it successfully counterattacked the gravity of Hollywood blockbusters, which also aroused heated discussions in the domestic film industry, at least everyone began to believe that as long as they work hard to make movies, low cost can still kill Hollywood's commercial blockbusters!
The ancient costume box office poison like the Great Ming Tribulation can be done, how can other types not be done?
But the miracle continues!
Not long after the painting of the Ming Dynasty, Miracle Pictures began to focus on promoting the embroidered spring knife of ancient costume martial arts films.
is also a rookie director's work, although there is a Zhang Zhen in the starring lineup, but as a low-key and powerful actor, Zhang Zhen's box office appeal is obviously not high, but it is such a movie, and then after the costume film market heated up by the Ming Dynasty, it became the opening drama of Miracle Pictures in 2014.
As a result, this movie, which invested 40 million, cut an astonishing box office of more than 800 million for Miracle Pictures at the beginning of 2014, which is amazing and directly shocked the entire film industry.
Some people even think that if it weren't for the big trouble at the beginning of the year, Tiangong was also reaping the box office, I am afraid that the box office of the embroidered spring knife would be even higher.
Two movies, with an investment of 60 million, but the box office has reached more than 1 billion, let's ask, apart from Miracle Pictures, which film company can do it?
With the hot sales of Da Ming Tribulation and Embroidered Spring Knife, costume films in the film market have also attracted attention again, especially the costume films of a group of newcomer directors have been approved, and there is a rush to follow the trend to earn the box office.
On the other hand, Miracle Pictures, after successively launching two blockbuster costume blockbusters, Da Ming Tribulation and Embroidered Spring Knife, and collecting more than one billion box office, has launched more urban-themed movies one after another.
In the whole of 2014, there is only one legend of the white-haired witch that belongs to the costume martial arts, and the blockbuster dramas are Ning Hao's heart, Xu Ke's outwitting Weihu Mountain, Chen Kexin's dear, and Wang Jing's Macau Fengyun.
But there is no doubt that with the big sales of the Great Ming Tribulation and the Embroidered Spring Knife, it has caused a heated discussion and reflection in the domestic film market.
Whether it is a film company or a film industry, they are thinking about the reasons behind the hot sales of these two movies.
And when the two movies were sold well in China, Yang Huan was also not idle.
He began to practice in retreat, traveling back and forth between Europe and China, gathering football youth training experts and education experts in various fields to conduct in-depth research on the feasibility of establishing youth training camps in China, and led a team to conduct field investigations.
Since this project is also very important and the stakes are very high, Yang Huan participated in the whole process and was responsible for decision-making.
Not only that, the mayor of Milan visited Longhai, and specially invited Yang Huan to accompany him personally, and also specially visited the WeChat company, and made a speech, expressing his welcome to the decision of the WeChat company to set up a branch in Milan.
Later, accompanied by Yang Huan, he visited Aston Martin's car manufacturing plant, engine research institute, and automotive industry design and research institute, of which many engineers and R&D personnel from the latter two institutions are from Italy.
After receiving the mayor of Milan, the plan for campus football was almost ready, and Yang Huan personally came to the capital with a group of experts, handed over the plan to Zhuang Mingyang, and held talks with various government departments.
Finally, the talks were over, and January 2014 was over.
In February, the draw for the International Champions Cup was also long overdue.
What is different from the past is that this time the International Champions Cup will be scored? The two major regions, one in Asia and the other in North America, include Chinese mainland and Hong Kong, as well as several countries in Southeast Asia.
The venue for the Asian finals was arranged to be held at the Bird's Nest in Beijing.
The North American competition will continue to follow the format and schedule that has been perfected over the past two years.
However, there has been a change in the teams.
Among them, after the North American division is grouped, the four teams in Group A are Manchester City, Atletico Madrid, Juventus and Borussia Dortmund, while Group B is Arsenal, Tottenham Hotspur, Paris Saint-Germain and Napoli.
While there are no super teams like Barcelona and Real Madrid, none of them are underdogs.
The Asian region is a bit of a surprise.
The four teams in Group A are Southampton, Liverpool, Real Madrid and Inter Milan, while Group B is Manchester United, Barcelona, Bayern Munich and Monaco.
Monaco is what makes many people question!
Because although this Ligue 1 promotion team has performed eye-catching in Ligue 1 this season, Martino has relied on a group of young troops to play well in Ligue 1, and he is happy to compete with Paris Saint-Germain for the Ligue 1 title.
But Monaco is a declining aristocracy, why is it able to participate in the International Champions Cup?
In the end, the media believes that it should be related to Monaco's acquisition by a Chinese consortium, after all, the International Champions Cup will focus on the development of the Asian market next, and China is undoubtedly the top priority!
However, after the draw, the general reaction from the outside world is still quite enthusiastic.
Despite the fact that the International Champions Cup has only been successfully held twice, it has sparked a huge crowd of spectators in the United States, setting a record number of spectators for North American football matches one after another, which has surprised fans all over the world.
And last year's Asia Invitational, although it was held in a bit of a chaotic way, also attracted considerable attention.
Especially considering that the teams that participated in the Asian Invitational Tournament last year were generally not giants, so this time, Miracle Media simply adjusted teams that have great appeal in the world, including Southampton, Real Madrid, Bayern Munich, Barcelona and so on, to the Asian region.
In addition, there are old giants such as Manchester United, Inter Milan, Liverpool, etc., although they are temporarily declining, their influence and appeal in Asia are still quite amazing.
With such a set of lineups to compete in the Asian region, it is undoubtedly to be able to open up the situation in the shortest possible time.
As for the North American competition, it is more about continuing to consolidate the brand foundation of the International Champions Cup and managing the good situation that has been painstakingly opened up in the past two years, so it is enough to arrange strong teams such as Manchester City, Juventus, Arsenal, Tottenham Hotspur and Paris Saint-Germain.
As it turned out, Miracle Media's strategy was right.
As soon as the draw ceremony ended, the list of all participating teams and the results of the draw were released, which immediately caused a huge response in football around the world, and fans and media also gave great enthusiasm and attention.
The finals of the Asian region are arranged in Beijing, so the entire international championship cup Asian competition, the capital TV will also broadcast the whole process, and Miracle Media has also given considerable concessions in terms of broadcast fees, the purpose is to use the influence of the capital TV to rapidly expand the brand of the international championship cup.
After that, Miracle Media and many domestic TV organizations have also signed broadcast agreements, and the Internet copyright is still handed over to WeChat Video to be responsible, which is the same operation mode as the Premier League broadcast rights.
In addition, including Hong Kong, China, Singapore, South Korea, Japan, Australia, India, Indonesia, Malaysia and other countries and regions, there are also heavyweight TV organizations have expressed their willingness to broadcast this event live.
As for the Middle East, although it is a pity that the International Champions Cup still failed to move to the Middle East, Yang Huan reached a consensus with Qatari Prime Minister Hamad before, reached an understanding, and promised that the time is right and he will definitely move to Qatar.
Al Jazeera, which has considerable influence in the Middle East and Africa, also announced at the first time that it would broadcast the International Champions Cup live in its entirety.
In this way, the International Champions Cup will be broadcast live on five continents at the same time, including Asia, Africa, Europe, Oceania and North America, which is undoubtedly a big step forward compared to last year.
Especially in terms of government subsidies, the Australian government arranged the two group games to be held in Sydney in order to attract the international Champions Cup, and even gave a government subsidy of 10 million euros, which can be called a large amount.
On the contrary, in China, Hong Kong, Singapore, South Korea, Indonesia and other countries and regions, in line with the need to develop the market and build the cup brand, Miracle Media did not give too high requirements in government subsidies.
After all, for such an event that has only been held for two years, the main thing is not to think about how to make a profit, but how to build your own brand in the shortest possible time and win the recognition of fans and media around the world.
For this, Yang Huan and Sun Yue have a very clear understanding!
It's just that it's one thing to have this kind of understanding, but you still can't stop some people from sending money to you with their eyes.
You don't take it?
If you don't accept it, he's still not happy!
It's like this person in front of Yang Huan at this moment!