Chapter 138 Reversal, which one to choose? middle

Before the miracle of the fat man happened, Reebok was still in a wait-and-see state, hesitating.

Previously, Reebok had missed a lot of opportunities because of hesitation, and this time it was almost the same, if Reebok made up his mind to sign the fat man when Nike and Adi were in a wait-and-see state, instead of doubting the fat man, then they could have a lot less problems, but they did not do so, but hesitated and couldn't make up their minds.

After the fat man broke out, they were moved and wanted to sign the fat man, so they respectfully came up to give the fat man a contract, but now the initiative of the problem is not on Reebok's side, but on the fat man's side.

Now there are many companies that want to sign a potential newcomer to the fat man, not just Nike, Adi, and Reebok.

Sports veteran Converse also saw great potential from the fat man, and they also took a fancy to the hidden commercial value of the fat man.

In addition to Converse, China's Anta is also in full swing to carry out the fat man signing plan, compared to Converse, Anta is quite sincere, Anta President Ding Zizhong personally came to the door not to say, but also to the fat man proposed all the contracts agreed, they are not just so simple to agree, they also said that if the fat man is not satisfied with his contract, they can continue to talk.

Anta's attitude is also very clear, that is, as long as the fat man signs a contract with Anta, then everything is not a problem.

Anta is equivalent to saying that he will give the fat man a check, as for how many zeros should be written on it, this depends on the mood of the fat man.

In addition to Anta, Anta's sworn rival Li Ning, Li Ning, who is bent on promoting its brand to the world, is also eager to sign a fat man, and in order to sign a fat man, they also offered the same conditions as Anta.

Anta and Li Ning are the two most competitive sports brands in China, and no one wants to fall behind in this competition, and everyone is fighting for fat with an open-minded mentality.

It can be seen how much they value the hidden value of fat people.

When the fat man knew that Anta and Li Ning had also joined this 'endorsement battle', and also offered extremely generous conditions, the fat man also smiled from ear to ear, although he didn't say anything on his lips, but his heart was happy.

He remembers very clearly that in his previous life, that is, in 03 years, he also started junior high school, at that time, there was no money in the family, not to mention fat people, even the circle where fat people lived was very poor and had no money, and individual people wore Anta was already a famous brand.

I remember that at that time, the fat man ate instant noodles for several days in order to buy a pair of Anta, and it took about half a year to buy a pair of Anta, and he was happy for several weeks.

And now, as long as he wants, not only can he wear Anta, but he can also get money from Anta, and it is not a small amount, shoes can be worn casually, and even, in the contract between Anta and the fat man, it is specifically pointed out that Anta will also design shoes that meet the style of the fat man for the fat man.

Anta also made a lot of preparations in order to sign a contract with the fat man, such as painstakingly conceiving a commercial film for the fat man to dunk and other actions, and proposed that the fat man should have a brand named after him.

The fat man actually doesn't like domestic goods very much, everyone knows what the quality of domestic goods is, although the fat man wore Anta to play ball at Madison Square Garden, but he really didn't like Anta, but forced Reebok to sign a contract with him for disgusting Nike and Adi. I really don't have any other ideas.

The fat man underestimated Anta's determination to get his endorsement.

In order to get a fat man, Anta is out of the way.

Even though the fat man has refused several times, the president of Anta insists on going his own way, "Chen, is the person who can make our Anta brand, let him endorse, it is not too much to pay." ”

At the time of the board meeting, Anta President Ding Zizhong was determined to ignore public opinion, and it can even be said that he insisted on going his own way, and many elders even contradicted him over this matter, but Ding Zizhong still insisted on his own opinion.

To get a fat man, you must get a fat man to speak for yourself, you must.

This is the attitude of T-word loyalty.

In order to sign the fat man, Ding Zizhong took his subordinates to squat, although the fat man has made the agent Tom refuse several times, but Ding Zizhong still persevered, just to meet with the fat man, he is confident that he can persuade the fat man to let the fat man endorse the Anta brand.

It is not for nothing that Ding Zizhong can create the Anta brand and develop into a brand that can be compared to Li Ning in China, and Ding Zizhong still has a lot of personality charm.

The fat man thinks that he is difficult enough, but compared to himself, the fat man still thinks that he is a small thing.

The fat man at least rejected Anta and rejected Ding Zizhong at least 9 times, but this guy can always find himself, and once stopped the fat man at the door of his hotel.

Another time was squatting in front of the fat man hotel, waiting for the fat man.

The most exaggerated time is that the fat man went out in the morning, Ding Zizhong was still waiting at the door to see his eyes red, and it could be seen that Ding Zizhong had been waiting in front of the fat man's door all night, his hair was messy, and the fat man's door was also full of cigarettes, and it could be seen that this guy hadn't slept all night, and he squatted in front of the door and smoked a lot.

Seeing this scene, the fat man was also frightened, this guy is really crazy, the fat man said in his heart.

Although he thinks that Ding Zizhong is extremely crazy, the fat man still insists on his own point of view and signs with international brands, not why can he make more money for himself just for international brands, instead of Anta.

Although Anta is a very well-known brand in China and one of the top brands, who knows in the world?

No one knows that the popularity is so small, even if Anta promised to give him the contract, but how much he can earn.

Unlike international brands such as Nike, Adi and Reebok, Anta has matured and can bring huge economic benefits to itself.

Although, the fat man also thought about taking care of the development of domestic brands and relying on his own ability to promote the development of domestic brands, but it is equivalent to these fat people who are more interested in money, money is what he values the most, and everything looks at money.

This is the fat man's code of conduct.

Who does it these days without money?

Although he was a little sympathetic to Ding Zizhong, a dignified Anta president squatted in front of his room for a night, but he still refused extremely cruelly, "I won't sign with Anta, you can go back." ”

"Chen, I hope I don't mind if I call you that. Give me a chance, give ANTA a chance, and I will prove that your choice to sign with ANTA is the most correct decision you have made in your life. ”

Seeing the fat man coming out of the T-word loyalty, he was overjoyed, afraid that the fat man would not bird him at once, and spoke very quickly.

"I don't like Anta."

"Give us a chance."

"Don't follow me, I won't sign with Anta."

"Mr. Chen, believe me, ANTA can be the right choice for you."

"Let's go. I'm going to go to training. ”

"Mr. Chen, you give me a chance, give me a chance to show you Anta, and show the advantages that Anta does not have compared with other companies."

"You'd better go back."

"Mr. Chen......"

……

(I saw a book friend in the horizontal area asking what happened to this book?) It was sealed for two days. Continue to ask for comfort, the impact of being sealed in the past two days is still very great, and the damage to toads is also tons and tons. Comfort me. ）