Dongfang Chen's endorsement of Hongxing Erke also caused a sensation in China, especially Hongxing Erke still signed Dongfang Chen under the attack of Xtep and Li Ning, which made Hongxing Erke popular all of a sudden, and it was widely mentioned during this period of time.

Dongfang Chen has not started shooting advertisements for them, but the advertising effect brought by Dongfang Chen has begun to be highlighted.

This made Hongxing Erke Group very happy, and it seems that this time they made a very correct decision.

Hongxing Erke hopes to use this shareholder to shoot new advertisements and then put them on the market, and they must seize this wind.

Originally, Dongfang Chen wanted to go back to Liancheng to visit his mother, but at this time, Hongxing Erke made such a request, and Dongfang Chen couldn't refuse, after all, he had just signed a contract with someone, and this thing still had to be done.

Dongfang Chen agreed to Hongxing Erke's request, Hongxing Erke was very grateful to Dongfang Chen, they also knew that Dongfang Chen had just returned to China, and he didn't even go back home, so they stayed behind to continue shooting advertisements, and they were a little unhappy in their hearts.

Dongfang Chen told them not to care, this is work, since he took the money from Hongxing Erke, he must work for Hongxing Erke.

Hongxing Erke was deeply impressed by Dongfang Chen's casualness, politeness and professionalism, and Hongxing Erke immediately said that they tried their best to find a director and finish filming the advertisement, so that Dongfang Chen could go home and reunite with his family as soon as possible.

At this time, Hongxing Erke found a very famous advertising director in the industry, and when he saw this advertising director again, Dongfang Chen was surprised, he didn't expect that he knew this director, and the two had cooperated.

That's right, this director is Wang Yue, the director of Dongfang Chen's previous filming of the "Flying Tiger Attack" commercial.

Dongfang Chen stepped forward in surprise, warmly shook Wang Yue's hand, and said, "Director Wang, I really didn't expect it to be you, what a surprise!" Surprise! ”

Wang Yue was also very happy to see Dongfang Chen again, and he said with a smile on his face: "You didn't know it was me, but I already knew it was you!" Your kid's fame is getting stronger and stronger now, and you can carry your brother more in the future! ”

Dongfang Chen immediately said: "Director Wang doesn't take you like this, he will make fun of me as soon as we meet, you are very unkind to do this." ”

Wang Yue immediately smiled and said, "Do you think I'm joking with you?" Your kid is now famous, look at how many businesses are looking for you to shoot advertising endorsements now? Didn't my brother borrow your light this time to have a job to do? ”

Dongfang Chen immediately counterattacked: "I'll go, Director Wang really won't take you like this!" You're a well-known director in the circle, but I've heard that if someone asks you to shoot an advertisement, it will take a lot of effort. ”

Wang Yue laughed and said, "Okay, okay!" Let's stop touting each other! If you look at these guys around you, they're too disgusted to look at them. ”

Dongfang Chen looked around, immediately laughed, and said, "Yes!" You're so right! Looks like we're going to have to restrain a bit, and they're all scared by our thick skin. ”

Hongxing Erke knew that Dongfang Chen and Wang Yue knew each other, after all, the recent advertisement for "Flying Tiger" still caused a sensation in the industry, and Wang Yue made a blockbuster. And Dongfang Chen's table in it is also very good, and the advertisement of "Flying Tiger" is very successful.

Therefore, this time, Hongxing Erke specially found Wang Yue to shoot an advertisement, so that he and Dongfang Chen could cooperate again and spark.

Because this advertisement is a bit urgent, the script of the advertisement is not specially prepared, and there is no surprise or surprise, a very ordinary advertisement, which is in the same vein as the previous Hongxing Erke advertisement.

Therefore, it is not difficult to shoot such an advertisement, and the process is very fast, Dongfang Chen and Wang Yue cooperate very well, so this advertisement was completed in only two days, in fact, it was not two days, and it took two and a half days.

The shooting of this commercial is completed, but there is still post-production and editing, so this commercial will have to wait a few days before it can come out.

When Dongfang Chen was filming this advertisement, many businesses came to the door, and they hoped to sign Dongfang Chen to endorse them.

There are several businesses from China, such as beer, and two have approached them, one is Harbin Beer and the other is Tsingtao Beer.

Football and beer are two inseparable things, and the thing that can't be separated from watching football is beer.

However, the two domestic breweries had to compete with Carlsberg from Europe, not only with each other.

Yes, Carlsberg in Europe has now also taken a fancy to Dongfangchen, and they hope that Dongfangchen can become the image spokesperson of Carlsberg in China.

Carlsberg's addition naturally put a lot of pressure on Harbin Beer and Tsingtao Beer, but they didn't want to lose to Carlsberg like this, and they were very optimistic about Dongfangchen.

Harbin Beer gave Dongfang Chen an endorsement fee of 1.5 million soft sister paper a year, which is relatively high. But Tsingtao Beer was even more open, and they directly fired Dongfang Chen from the contract of two million soft girl paper per year.

These endorsement contracts are very high for Chinese companies, but they are simply too low for Carlsberg in Europe. Carlsberg's endorsement to Dongfang Chen is relatively low in Europe, 500,000 euros a year. But this is very high in China, after all, it is 5 million soft girl banknotes when converted into a name coin.

Carlsberg's offer is much higher than that of Tsingtao Beer and Harbin Beer, which makes Tsingtao Beer and Harbin Beer feel very great pressure, and at the same time, they feel helpless, but they dare not raise the endorsement fee anymore.

Gao Qi and Dongfang Chen decided to discuss it with Carlsberg after thinking about it, and they thought that if it was only 500,000 euros, Dongfang Chen would become the spokesperson of China, Gao Qi and Dongfang Chen felt that it was somewhat reasonable.

After the two of them discussed, they replied to Carlsberg, and Dongfangchen and Gao Qi gave Carlsberg two choices.

The first option is that the endorsement fee is also 500,000 euros, but the endorsement area should change, not the spokesperson in China, but the image spokesperson in Southeast Asia and East Asia, after all, there are still a lot of these Chinese.

Dongfang Chen's influence in the Chinese region is also very large, and Dongfang Chen can naturally be the spokesperson of these regions.

The second option is to raise the endorsement to 1 million euros, and Dongfang Chen will be the spokesperson of Carlsberg in China.

Carlsberg's brows furrowed when they received this feedback. In the first plan, the area endorsed by Dongfang Chen has increased, but Dongfang Chen only has a little influence in the hearts of the Chinese in these areas, and his influence on people in other countries is very limited.

As for the second option, Dongfangchen's influence in China is very huge, this is the host of Dongfangchen, if Dongfangchen is the image spokesperson of this region, it will naturally give Carlsberg a greater boost to enter the Chinese market.

But the price of one million euros a year is still very high for the current Dongfangchen, and now Carlsberg must weigh it, whether to choose one or choose second?

In fact, each of the two aspects has its own advantages and disadvantages, and Carlsberg must seriously consider it.

At this time, Dongfang Chen and Gao Qi also told Harbin Beer and Tsingtao Beer the news, at this time, if Carlsberg chose Dongfang Chen as the image spokesperson of Southeast Asia and East Asia, then Tsingtao Beer and Harbin Beer have a chance.

But if Carlsberg finally chooses Dongfang Chen as the spokesperson of Carlsberg in China, they will have no chance. Therefore, at this time, Harbin Beer and Tsingtao Beer are expecting Carlsberg to choose Southeast Asia and East Asia.

In the end, as Tsingtao Beer and Harbin Beer prayed, Carlsberg chose the first choice, and they chose Dongfang Chen to become the image spokesperson of Carlsberg Beer in Southeast Asia and East Asia, excluding China, and the endorsement fee was 500,000 euros a year.

In fact, Carlsberg has their considerations, they value Dongfangchen's potential more, and they believe that Dongfangchen will get better and better, and its influence in Asia will become greater and greater.

Carlsberg also investigated, in fact, Dongfang Chen is also very well-known and influential in Japan and South Korea, in 2007, when Dongfang Chen came to Asia with Manchester United, when Manchester United went to Japan to play, Dongfang Chen turned out to be one of the most popular stars in the Manchester United team.

Perhaps because of these considerations, Carlsberg finally chose Dongfang Chen as the image spokesperson of Carlsberg in Southeast Asia and East Asia.

After getting the news, Harbin Beer and Tsingtao Beer were very happy, they immediately found Dongfang Chen, hoping that Dongfang Chen could endorse their products, after Dongfang Chen and Gao Qi's discussion, Dongfang Chen still chose Tsingtao Beer, the endorsement fee is two million a year, and the contract has been signed for two years.

Originally, Tsingtao Beer hoped to sign a contract for a longer time, but Dongfang Chen and Gao Qi firmly signed for only two years, and Dongfang Chen and others wanted to sign for only one year. However, they knew that Tsingtao Beer would obviously not agree, so they chose to sign for two years.

During the period of returning to China, Dongfang Chen made a big fortune, and signed three endorsement contracts after returning to China, Hongxing Erke is 3.5 million a year, Tsingtao Beer is 2 million a year, and Carlsberg also has 500,000 euros a year, that is, five million soft girl banknotes, if you add the two million soft girl banknotes of the previous "Crossfire", Dongfang Chen can now earn 12.5 million soft girl banknotes a year just for endorsement fees.

Dongfang Chen has only passed through a year, and his situation has undergone earth-shaking changes, which is really staggering.

Of course, this qiē comes from his excellent performance on the football field, if his performance on the football field declines, these companies will obviously terminate the contract with Dongfang Chen early, in that case, Dongfang Chen will return to the pre-liberation period overnight.

On the one hand, Dongfang Chen is now regarded by these businesses as the first person in Chinese football, on the other hand, these businesses value the potential of Dongfang Chen, they firmly believe that after half a year, or a year later, Dongfang Chen's influence will be greatly improved, so they will give Dongfang Chen such a high endorsement fee.