Chapter 758: Shen Crisis
A few years ago, when the real estate boom, Shen caught up with this trend and also took a piece of land in the old city, when the land was acquired, the land bed set a new price record, and the transaction price has not been refreshed so far, which is a veritable land king.
After taking the land, Shen invested a lot of money to develop a luxury housing project on this land, and now when the house is about to be put on the market, the whole real estate market has entered an unprecedented cold winter, and the listing price of the surrounding projects has dropped by almost 1/3 compared with the past few years.
In order to develop the project, Shen owed a very large loan to the bank, and now the loan is about to expire, and if the house cannot be sold, he will have to withdraw funds from other industrial companies to repay the bank loan.
Don't look at the surface scenery of Shen's in recent years, but many of the industries involved in the company are traditional industries, the profits are not high, the speed of making money is slow, not to mention the need to occupy a lot of funds, and the cash flow in hand is not very abundant.
During this time, Shen Zaixing and Shen Haixing were almost sad about this matter, and they couldn't come up with effective countermeasures after thinking about it for nearly a month.
Seeing that the time before the opening of the pre-sale was approaching day by day, the two brothers of the Shen family rushed to the hospital and invested in Binglan and Zeng Jun.
"I've heard that you're doing a great job in youth real estate, let's see if you can help figure out a way." After speaking, Shen Haixing laughed first: "I know that you young people have always focused on low-cost housing projects, and I am also in a hurry to go to the doctor." ”
Bing Lan looked at his third uncle and asked, "My father has always refused to let me meddle in the affairs of the real estate company, does he know that you came to us this time?" ”
"I don't know, I decided to come by myself."
Zeng Jun lowered his head and thought for a while, then raised his head and looked at Shen Haixing and said, "You can't solve this matter by yourself, and I don't think it will be of much help, but you may really find the right one for me." ”
"How?" Shen Haixing asked.
Zeng Jun replied: "Has the third uncle forgotten the shareholder composition of Youth Real Estate, before the joint establishment of Youth Real Estate, the Lin family had several shocking big moves. ”
Shen Haixing slapped his thigh and said, "If you don't say this, I almost forgot." ”
Zeng Jun proposed: "Let's go to the scene first, and I'll ask if our boss and Miss Lin are interested in coming over together." ”
Shen Zaixing stood alone on the top floor of Building No. 1 holding on to the railing overlooking the entire construction site, and now encountering such a market situation, if no effective solution can be found, Shen is likely to face an unprecedented crisis, for this matter Shen Zaixing's white hair on the head does not know how much has increased, and the back no longer looks as tall as before.
At this time, there was a sound of footsteps behind him, and Shen Zaixing turned around and saw his third brother walking towards him with his daughter and three other young people.
"Didn't you tell the kids?" Shen Zaixing said unhappily.
"Big brother, Bing Lan will know about this matter sooner or later, and we two old men can't think of any good way, it's better to let the children know as soon as possible, everyone brainstorming together may have hope of resurrection." Shen Haixing said.
Shen Zaixing waved his hand helplessly and said, "That's it, since they are all here, let's come over and take a look." ”
Zeng Jun is known to him, and the other two are no strangers, both of whom are people who are rolling in the business field, how can they not know about these two outstanding young juniors.
Shen Zaixing pointed at Lin Yingyi and said, "This is the girl of the Lin family, I haven't seen it for many years, and now she is getting more and more beautiful." Then he pointed at Zhang Yang and said: "You are Zhang Junrong's son, the future life is terrifying, me and your son are not as good as you now." ”
"Uncle Shen praised it." Both replied at the same time.
Shen Zaixing walked over and climbed Zhang Yang's shoulders and pointed to the entire construction site and said: "I remember that at the beginning, you had a successful plan that enabled Junyang Group to quickly return funds to tide over the difficulties, and now you come to help you Uncle Shen see, if I want to quickly return funds regardless of the cost, how will this project operate next?" ”
"Not yet." Zhang Yang said.
Shen Zaixing sighed deeply: "You are all friends of Binglan, and you are young juniors, I won't hide it from you, if the sales performance of this project is not satisfactory, there is a risk of a fault in Shen's capital chain." ”
After Zhang Yang understood the basic situation of the entire project, he pondered for a while and said: "It's not a secret, if you want to operate according to the original model of Junyang, this project is not operable at all. ”
"Why?" The two brothers of the Shen family asked at the same time.
Zhang Yang asked Shen Haixing for a house design drawing, pointed to the drawings and said: "The target customer group of this project was high-end people with successful careers and noble status, so the development is a large house, two or three hundred square houses, even if the price is sold to fifteen thousand, how many families can afford it?" ”
Shen Zaixing wiped a handful of his hair and muttered, "This is also true, which means that this project is completely hopeless." ”
"That's not the case at all, I just said that this project is completely inoperable if it is operated according to low-cost housing, and I didn't say that this project is completely impossible to operate."
"It may be difficult, but there is still hope for success." Lin Yingyi added.
"Tell me what you think." Shen Zaixing gestured.
Lin Yingyi smiled: "I don't know what Uncle Shen Bo's heart price is, and how much money he plans to invest in the future?" ”
Zeng Jun knew that his two bosses were ready to talk about business.
Shen Zaixing thought for a while and replied: "At the beginning, our psychological price was an average price of 30,000 yuan, but now it seems that 20,000 yuan is difficult. ”
Lin Yingyi showed a charming smile on her face and said: "Uncle Shen is too stingy, in my opinion, it is possible to buy this project with an average price of 35,000 or even 40,000 yuan." ”
When Shen Zaixing heard this, he laughed and said, "Girl, don't scare me, your Uncle Shen is old and his heart is not very good." ”
Lin Yingyi intentionally or unintentionally pointed to the two old tube buildings at the back of the construction site and said, "Uncle Shen, try to think about it, if this project was personally changed by my grandfather, what would he do?" ”
"Mr. Lin is very talented, I can't figure out what he thinks."
Lin Yingyi said with a smile: "I believe he will definitely find a way to buy the two dilapidated houses opposite, and then change the main entrance of the community from Dongfeng Road to Yuehua Road, and this place will be valuable." ”
Yuehua Road is the most legendary road in Guangzhou, the Guangzhou National Government is located at the intersection of Yuehua Road and Jixiang Road, and now the entire Yuehua Road still retains a lot of garden villas built during the Republic of China.
Every few years, because the owner of a certain garden is in a situation for various reasons, one or two properties can be vacated, which is simply not enough.
The two old tube buildings mentioned by Lin Yingyi are located on the side of Yuehua Road, which used to be the dormitory of the Municipal Construction Committee, but now they have been completely reduced to dilapidated houses.
There have always been differences of opinion within the Construction Committee on the handling of the two dormitory buildings, and it was later proposed that the two buildings be demolished and several new houses should be built for the leaders to live in. But what leader would think that his career was too long and dare to live here, so the two old buildings were shelved like this.
Shen Zaixing said with a smile: "Girl, don't be kidding, the construction committee has already made a plan for the treatment of the two old buildings, saying that it is going to demolish the Guangzhou Architecture Museum on the original site, and the plan will be handed over soon. ”
Lin Yingyi smiled: "Of course they don't dare to sell it, but if you change it, it won't be necessarily." From a personal point of view, Uncle Shen thinks that it is better to place the Architecture Museum at No. 108 Yuehua Road or No. 18 Xinhepu Road? ”
I believe that no one knows the place at No. 18 Xinhepu Road better than Shen Zaixing, because he has lived there for 50 years, and No. 18 Xinhepu Road is now the Shen family's compound.
"You mean it's good to put the Guangzhou Architecture Museum in my house, but where do you let my mother's family live?" Shen Zaixung asked, pointing to his nose.
Having said that, it is already very clear that Lin Yingyi wants Shen Zaixing to exchange the current Shen family compound with the construction committee for the two old buildings on Yuehua Road.
The building of No. 18 Xinhepu Road is a provincial key building and cultural relics protection unit, and it is of course more meaningful to put the architectural museum there and more in line with the theme of the museum.
"Big brother, this is absolutely not good, the ancestors and ancestors will scold us to death underground, and we will not have the face to go down to see them when we are old in the future." Shen Haixing said hurriedly.
"The third child is right, I'd rather lose billions than give up the Shen family's old mansion." Shen Haixing said.
The conversation reached an impasse for the time being.
Zeng Jun finally found an opportunity to speak at this time, and asked, "I don't know which one is more valuable, the Dongshan villa group or the old mansion on Yuehua Road?" ”
"Of course, it is the one on Yuehua Road that is more symbolic of identity." Everyone replied in unison.
Zeng Jun patted his thigh and said: "That's easy, the triangular land in the old gatehouse can be carved out to build a villa alone." ”
Note: The content involved in this chapter is made up by the author, please do not verify.