(a)

Relatively speaking, there are differences between the style of the local media and the style of the mainland media, such as the tendency and positioning of football commentary, the requirements of the mainland, especially CCTV, are objective and not tendentious, but the local media will be "positioned" according to market research, and the attitude of the commentators is allowed to have a strong tendency, they believe that this kind of commentary can capture real fans.

Therefore, viewers who are accustomed to listening to the live broadcast commentary of Hong Kong media will feel very awkward about the tepidness and objectivity and calmness of most of CCTV's commentators.

Chen Zhuo's incident is not a bad thing for CCTV and Hong Kong's Serie A live broadcast, but for the Huo Group, their expenditure on Serie A related live broadcast rights may be doubled.

Before Chen Zhuo's "exile" of the heat, Huo's Group only ordered the live broadcast of all the matches of AC Milan's 38 league games this season and the Champions League and the Italian Cup, in addition to the matches between Juventus, Inter Milan, Roma and other strong teams that staggered the time, and did not need to buy the live broadcast rights of each game, such as the live broadcast rights of the heat and Asian teams, in fact, there were not a few games in the original jihua.

Not long ago, with Chen Zhuo joining the hot team, the live broadcast rights of the hot team, which had received average attention, also rose with Chen Zhuo's "Chinese elements", and the TV stations in cities with Chinese settlements in European countries have increased the demand for the right to buy live broadcasts, coupled with the prediction of China's CCTV and Hong Kong Davids, the price of the live broadcast rights of the hot team is nearly double that of previous seasons!

Huo's Group's original jihua is to pay a high price to exclusively buy out AC Milan's live broadcast rights in Hong Kong for the entire season, and then sell the broadcast rights of these live broadcasts to TVB, cable, Phoenix and other sports channels, due to the early layout, this jihua won before the shijie Cup, with the popularity brought by Chen Zhuo's evaluation during the shijie cup, Hong Kong's major sports channels have to negotiate the live broadcast rights of the Huo Group, and the Huo Group is not in a hurry, one by one. Prepare to double with Chen Zhuo's good performance, after the show is on fire, and the patch advertisements surge.

(b)

Now, Chen Zhuo was suddenly "exiled", TVB, Cable, Phoenix and other sports channels negotiated with Serie A broadcasters for the exclusive live broadcast rights in Hong Kong at the first time, and the result was that all three obtained the broadcast rights at the same time at more than double the price of Pingsuri. Exclusive no one plays, the Serie A organization this season's hot broadcast rights have become a cash cow.

This is just the league, the broadcast of the Italian Cup, which was required to be purchased from the fourth round in October until the final, the price is still double that of previous years, in order not to let the Huo Group monopolize the back-up price, the major sports channels have to take the risk of buying this event.

After the fierce battle for broadcast rights, various broadcast agencies have built momentum to promote, and for a time the popularity of Serie A was actually on par with the Premier League, which was unimaginable in previous years.

Huo's Group, which holds the exclusive Hong Kong live broadcast rights of AC Milan, was originally waiting for the major sports channels to compete for the situation that it is no longer possible, fortunately, there is a long-term cooperation with STAR Sports Channel, and now it is also based on hot and Asian games, supplemented by strong dialogues between strong teams, Milan's game has become a "chicken rib", only some old Milan fans in the era of the Three Musketeers will chase Milan's game without pulling it, and this kind of fans are only a minority after all.

These investments are also risky, and if you are not careful, you will lose money, just like the United States wanted to promote the NBA to China back then, and it took many attempts to become popular in the Chinese market with the fame of the "little giant".

For the Huo Group, they naturally know the truth of the coexistence of risk and return, so they also took Chen Zhuo as the starting point and imagined many ways to stimulate the Hong Kong ball market.

(c)

"If I hadn't mentioned you, Lucatoni wouldn't have thought about my tactical design, so even though you weren't personally involved, you must have been involved...... haha！ Also, Tony and Pirlo want to invite you to dinner, count me as a little apprentice, otherwise, the warm-up match against Inter Milan on the 23rd, if you are in Milan, let's get together together? After the win over AC Milan, Chen Zhuo called Roberto Baggio to thank him, not only because Baggio had helped him improve and improve his free-kick tactics, but also because Lucatoni was willing to act as a tactical pawn for Chen Zhuo because of Baggio.

Baggio smiled: "Patton, you called today, I'm afraid it's not to talk about dinner!" ”

Chen Zhuo said with a smile: "Sure enough, he is the wisest star, it's still the same thing I mentioned to you last time, Mr. Huo in Hong Kong wants to call and meet you directly, but he is afraid of being presumptuous...... However, both Pirlo and Tony miss you, and it's a sincere invitation. ”

"Haha, I received it sincerely, I may not be able to go to Milan on the 23rd, as for the thing you mentioned, Patton, then do you understand, what does Mr. Huo want to see me say?" Baggio asked, his tone seemingly loosening.

Chen Zhuo said: "Robert, I guessed right last time, Mr. Huo really wants you to be the head coach of the Hong Kong team, and he wants to ask you to guide the Asian Games at the end of this year and the Asian Cup at the beginning of next year if possible......."

"Haha, Patton, you're not kidding, does Mr. Huo still want me to lead the Hong Kong team to the Shijie Cup?" Baggio couldn't help but laugh dumbly.

"It's like Zico did to Japan." Chen Zhuo said: "Maybe, there is nothing that cannot be ......"

After a long silence, Baggio said, "Patton, what about your proposal?" ”

Chen Zhuo said: "Building a castle and kingdom in a desert, as long as you do it, it is already a miracle, I think, there are not too many opportunities to successfully create miracles in life, but trying an impossible task is a miracle in itself." ”

"I'll ask you a question, Patton, is trying to create this miracle the reason why you chose the Hong Kong team?" Baggio asked.

Chen Zhuo said: "No, I only had this idea after contacting you, after contacting you, I knew that 20 years of your career were completed with one and a half legs, and you only retired at the age of 37, Robert, since then, I have been wondering, if it were me, can I create this miracle......"

Chen Zhuo's incident is not a special secret, Robert Baggio is actually a disabled person, his right leg is smaller than his left leg, anyone can see it if you look closely.

It was 1984, when Baggio, who had just signed for Fiorentina, was injured in a tackle against Rimini in Vicenza and torn the meniscus and anterior cruciate ligament in his right knee, and he had 220 stitches in that operation, when Baggio was 17 years old.

Since then, Baggio has been a player who trains and plays games with one and a half legs, and for Baggio, every time he fights and trains, it can be zuihou once, and in the end, Baggio conquered a huge obstacle that seemed impossible to conquer by ordinary people, and continued his career until the age of 37......

The melancholy in Baggio's eyes, and his choice of Buddhism as his faith, are all for this reason.

"Hehe, yes, the first time I saw you guy, I was very envious of your physical fitness, and I was even thinking, if this body was mine, what would my career be like......" Baggio sighed.

"Robert, maybe I was arranged by the Buddha to pass on your football wisdom." Chen Zhuo said.

Baggio didn't speak again, was silent for a long time, and said: "Patton, I happen to have something to look for you, Mattia has a warm-up match with Sampdoria the day after tomorrow, I told him your number, and then he will go to you and ask you to help him guide him to defeat Sampdoria, actually my son worships you, it's really depressing, hehe...... Mr. Fok, wait a minute, you can show me some game information of the Hong Kong team first. ”

Chen Zhuo smiled, and chatted with Baggio about Baggio's children, Barton has three children, the eldest is the eldest daughter Valentina, who is 20 years old, the eldest son Mattia Baggio was born in June 1994, is 16 years old, and is currently in the youth academy of Bacho's hometown team Vicenza, and the youngest son Leonardo was born in 2002 and is 8 years old. Of the three children, the eldest son, Mattia Baggio, is the most similar in appearance, but is slightly inferior in terms of playing skills, and Baggio was already in Vicenza at the age of 16.

(iv)

The warm-up match of the youth team has less attention than the warm-up match of the first team, so the warm-up match between the youth team and the Sampdoria team can become a hot topic, I have to say that Chen Zhuo's current popularity value is very high, as a hot player, Chen Zhuo actually appeared on the bench of the Vicenza team, although he was wearing the staff clothes of Vicenza, but the sharp-eyed reporters still "pulled" him out of the crowd.

It was a private agreement with Baggio to guide little Baggio, which led to a lot of inexplicable speculation, and there is indeed no privacy at all in the era of information explosion.

From the start of the win over Milan, Chen Zhuo's attention in Italy has exploded, and in the following week, he participated in Lehmann's farewell match, watched the first leg of the Champions League match between Hamburg and Sampdoria, and the traditional "Beacon Cup" against Marseille.