Everyone was very happy on this trip to Côte d'Ivoire. They all got what they deserved.

Rister has reached a cooperation agreement with Marc Culou of Côte d'Ivoire, and as long as Rister has a stable market in the future, he can bring in a large number of Ivorian players. When the time comes, be an intermediary and introduce the players of Ivory Coast to the top European leagues one by one, and the profits will definitely be very high.

In addition, this trip Lister won four players. And all four of them are very talented players, and their future achievements will certainly be excellent. This trip made 20 million dollars, to say the least. And the hidden income in the future is absolutely immeasurable.

Barwell Merkley is also pleased. Because of this trip, not only did he get an appearance fee of 200,000 US dollars, but Barwell Merkley signed a series of cooperation agreements with the Football Federation of Côte d'Ivoire in Côte d'Ivoire.

Czech football is more than Côte d'Ivoire. Because Côte d'Ivoire wants to get help from the Czech Football Federation, of course, the help can't be free. When this kind of exchange, the Czech Football Association is definitely making money. This is all his own merits, and when he chases the top of Czech football in the future, he will be able to use hard results.

The Football Federation of Côte d'Ivoire is also happy. Because this time the Czech Republic came over, it stimulated the ball market in Côte d'Ivoire. The important thing is that Puma has given the Ivorian Football Federation a lot of face with its actions. Moreover, with a cooperation agreement with Czech football, the Football Federation of Côte d'Ivoire believes that Ivorian football will soon be able to become a strong team.

Needless to say, Puma. Jochen Caitz seems to have spent a lot of money this time, and he also gave the Czech national team $200,000 in appearances. But on the whole, it's completely earned. This friendly match between Puma and the Ivory Coast national team and the Czech national team made many African teams quite envious. The impact is huge.

The PUMA brand was an instant hit in Africa. It gave Jochen Caitz's next step, Jihua, a very haode start. Puma's ambitions for the continent are not limited to Côte d'Ivoire, he wants to cover the whole of Africa. The first step is very good, and there are already some football associations in Africa that want to get sponsorship from Puma.

Anyway, this trip to Côte d'Ivoire was a joy for all. If there are some people who are not satisfied, it is the Czech international. They all came to play friendlies during the league break and the international break. Many European teams also play international matches, but only in friendly matches within the scope of Europe. The Czech national team went to Africa to compete, which made them physically tired.

"Jochen, are you satisfied?"

"It's okay."

Jochen Caitz, as the CEO of PUMA, did not need to follow the team in this way, but because Africa has become the most important market for PUMA in the future. That's why he went to Côte d'Ivoire to see the African market.

"Watching this friendly match, I suddenly have an idea, I don't know if to talk about it?"

"Tell me, there's something between you and me that shouldn't be said." Jochen Caitz smiled and nodded. Jochen Vegetable is a very top manager, and in his eyes Rister is a very unqualified company manager. In Jochen Caitz's eyes, Rist's company was able to grow, not because of his ability to operate, but because of his professional ability in football. In terms of business ability, Rist is completely a layman.

However, although Jochen Caitz scoffed at Rister's ability to operate, Jochen Caitz was very interested in some of the whimsical suggestions that Rister often said. Because many of the suggestions may seem absurd, Jochen Caitz is able to find the best fit for himself from these absurd suggestions.

"Look. Your PUMA facilitated the friendly match between the Czech national team and the Ivory Coast national team, which immediately launched your PUMA's influence in Africa. If you can invite two well-known European teams to play in China, and then the competition will be sponsored by your Puma, wouldn't it also be able to start your Puma's fame at once? ”

This is what Rist remembered as he watched the warm-up game. It's just an immature idea on Rist's part. But as soon as Rist's words came out, Jochen Caitz's face immediately became serious. Jochen Caitz is different from Rist, who just speaks his mind casually. But Jochen Caitz immediately analyzed the possibility of this in his mind. Therefore, he slowly spoke: "Lister, do you know something about Chinese football?" ”

"Of course. I believe that in the current European football world, there is no one who knows Chinese football better than me. ”

"So tell me, which league and club are the most influential in China?"

Coldly hearing Jochen Caitz's question, Lister was stunned for a moment. Which will be the most influential league and the most popular club in China? Rist couldn't say it for a while. Therefore, he could only ponder: "Jochen, I don't understand the specifics. But the most influential in China is definitely Serie A, because the TV station that covers the whole country in China is their national television, and the sports channel of the national television has been broadcasting Serie A for many years. It is estimated that 60 to 70 percent or more of the current fans in China are Serie A fans. Clubs like Milan, Inter, Juventus, Lazio, Roma and Fiorentina have an unknown number of fans in China. ”

"I knew that in '94, Sampdoria from Serie A had come to China. At that time, Sampdoria received huge cheers in China, and they were able to receive unanimous support from the fans wherever they went. That scene was really ......, and the influence of Serie A in China is definitely the first. ”

"Of course, if you talk about Guangdong, Guangdong is the most developed province in China, with a population of 80 million people. There should be more influence in the Premier League, and there are a lot of fans like Manchester United. Because like Hong Kong, the Premier League has been broadcast for many years. ”

Jochen Caitz nodded.

"Lister, your idea is very innovative. I think it can be manipulated. ”

"You think so too."

Rist was glad to hear that Jochen Caitz was in favor of his idea. Rist is an ordinary person, and he is thrilled to have the approval of a PUMA CEO like Jochen Caitz.

"Rister, but you should know. It's not that easy. You have to convince at least one European team first, and it has to be a strong team with some influence. Then you have to go to China to make contacts. How do you get the money? What about the playing field? What is the form of a ticket? How to broadcast? How to advertise? ”

Rist was just saying an idea, and Jochen Vegetable was thinking about how to turn him into reality. Listening to Jochen Caitz's words, Rist scratched the back of his head. It's true that it's too simple to think about it, like Real Madrid's visit to China for a business match, and there are not one or two people working behind it.

From Real Madrid clubs to domestic clubs, there are sports companies on the Real Madrid side to sports companies hosted by China. And since it is a commercial competition, how to contact a large number of sponsors is a big project.

"Hehe, it seems that I thought it was too simple."

"No, Lister, you're a good idea. Why don't we work together to implement this idea? ”

Jochen Caitz is a man of action. Although such a thing is certainly cumbersome, which thing is not cumbersome. "Next year is the year of the Shijie Cup, and there is no time to go to China. We put the time in '99, and a year and a half away. That's enough for us to do. Like you said, we bring in a strong team from Serie A and a strong team in the Premier League. And then let them play, I'm sure the Chinese fans should be very interested. ”

Reesette nodded. Not to mention interest, if you can really invite Serie A and Premier League teams at this time, plus a certain amount of publicity, it will definitely be hugely sought after. It won't even be less enthusiastic than when it was a future Real Madrid Galaxy battleship.

"Then we'll really have a 'Puma Cup'"

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