314 Collaboration with Nike

"Pinny, I'm feeling relaxed right now."

Stretford is gone, and he has withdrawn from Proactive Sports Management. But many people do not know how he withdrew from this company. Even insiders didn't know how he quietly disposed of his huge stake and left Proactive Sports Management in one fell swoop.

Then Stretford fell silent and he disappeared from English football. The arrogant Stretford is gone, and it has no impact on England fans. They still watch their games and discuss the club's results. But for those inside English football, it's a big deal. Not the average big.

Just think about it. The number one agent who has ruled English football for more than ten years has gone silently. In this way, Stretford gave up his own position, and a huge power vacuum came out all of a sudden. Many shareholders of Proactive Sports Management believe that what is happening now is caused by Stretford, so many shareholders want Stretford to leave.

But when Stretford did leave the company, these people regretted it. Because after Stretford left, the company's shares were even more worthless. Even many managers are slowly exiting the company, and many expiring players are reluctant to renew their contracts with Proactive Sports Management.

At its peak, it had nearly 300 players and now has more than 270 players, Proactive Sports Management has since Stretford's departure. The number of players is declining sharply. More than a dozen players have left the company in the turbulent months, and more than two dozen players who are about to expire do not want to renew their contracts with Proactive Sports Management.

Because the England side stipulates that agents and players can only sign two-year contracts. Of course, few people follow this rule, just like Lister here there are not a few people who sign players for three, five or even eight years. But Stretford has always been arrogant, and those players are reluctant to leave Proactive Sports Management. Because they are able to create the most haode conditions for them. But now that the boss of Stretford is gone, many players have no trust in this company, so they are reluctant to stay. The shareholders of Proactive Sports Management also understood that the core of the company was still Stretford.

However, with the departure of Stretford, Proactive Sports Management, the giant company of English football, is finally about to disintegrate. With fewer players and the withdrawal of those coaching shareholders, the company slowly became nominal and unrecognizable. Even some company agents who have been with the company for many years and have player resources are ready to become independent from the company.

It's messed up. It's a complete mess. Who would have thought that Stretford, who had been dominant in English football for more than a decade, would disappear like this. But Rist finally breathed a sigh of relief. Damn it. The bastard of Stretford is finally gone. Proactive, which made Rister very scrupulous, finally disintegrate, and even if Stretford rises again, it is unlikely that it will have the same momentum as before.

"Rist, I guess in two or three years we won't have to worry about Stretford."

Pinny. Zahavi's expression was also very relaxed. Pini has always been. Zahavi did not dare to make a big move in English football. One of the reasons is that he doesn't want to clash with Stretford head-on. Now it's finally Sretford. Pinny. Zahavi thinks he'll be able to make a big difference.

"Perhaps. However, Stretford have just taken Wayne Rooney. Can't die. ”

It's a pity for Riester. The bastard at Stretford has Rooney in his hands, and Rooney is a talent, a super talent. By next year, it will be able to make a name for itself in English football. As soon as he debuted, he was loved by all over England. With such a good player in hand, there is nothing wrong with this kid at Sretford.

"I can't die, but I can't be the same Stretford again."

"Hey, hey."

The two men did not go shirtless this time, but they killed the giant of Stretford. Both were very happy. It took nearly three months for English football to finally see a big upheaval.

Even Millwall, who offended Rist and Middlesbrough in the summer, panicked. Middlesbrough wanted to bring in Millwall's Thiem. Cahill's time, Millwall was happy to refuse. Including Sheffield United's Jagielka, who were all disrupted by Stretford.

Of course, these clubs are not stupid, and it is impossible for them to offend Middlesbrough for no reason. The reason why they agreed to Stretford's request was because Stretford also gave them a lot of promises and gave enough benefits. Including a series of subsequent cooperation terms, but unfortunately these have now become virtual. Because Stretford has not only had his broker's license revoked for two years, but his company is also on the verge of disintegration. Millwall and Sheffield United have already started to curse.

His grandma's, shitty Stretford, was just unlucky. In this way, he offended an agent predator like Rist, and offended Middlesbrough. It's all that damn Stretford. So much so that they have already started to contact Middlesbrough and say that their players are available for sale. Rister is facing a change in the face of English football.

…………

"Mr. Cherny, this is an epoch-making cooperation between us."

After Rister got things done with English football, he had the energy to start paying attention to the new season. I also started something that I had been talking about for a long time.

Ever since Rist met Russell, he has been thinking about working with Nike. Rist and Puma work together a lot, and all the Czech players in Rist's hands are with Puma. But Rist knows that Puma is not as good as Nike at the moment. For the sake of his players and his own pockets, Rist and Nike began to talk about cooperation.

So Lister was in addition to dealing with things in Stretford during this time. He started to form his own new company. It is a company that deals exclusively with the issue of player image rights, that is, the promotion of player business.

When this company was founded, Rist had poached a lot of people. Especially those who are outstanding in business promotion, Riester has poached a lot. And the first thing I did after establishing this company was to cooperate with Nike. Not an ordinary collaboration, but one of the biggest collaborations with Nike in Spanish football.

Nike is behind Adidas in Spanish football across the board. Nike also wants to turn the situation around, but Adidas has taken the initiative in Spanish football, so Nike is struggling now. Adidas now sponsors Real Madrid, and Real Madrid's Galactic Battleship is now very famous. Internally, Carlos and Figo are sponsored by Nike, but Raul and Zidane, who are popular in the Real Madrid team, are the main superstars of Adidas. What makes Nike even more troublesome is that Real Madrid's sponsor is Adidas. So Carlos and Figo still need to wear Adidas jerseys when they play.

Although for Carlos and Figo, who usually wear Nike. Adidas was also annoyed. But Nike is now even more annoyed. And Rist took advantage of Nike's desire to open up the Spanish market and started the most comprehensive cooperation with Nike. Not a collaboration of two people, but a collaboration between Spanish Nova and Nike.

One-time collaboration. Rist has introduced three new Spanish stars, all of whom are currently the most talked-about stars in Spanish football. Valencia's Vicente, Estrimadura's Joaquin, Atletico Madrid's Fernando Torres.

After entering the twenty-first century. Spain is starting to see a lot of new stars. Among them, the most famous is definitely Vicente. And the people who began to burst in popularity were Joaquín of the Esttremadura club, Reyes of Sevilla, and Torres of Atletico Madrid.

Reyes is Seville's baby. He was a gypsy, so when he first entered Seville at the age of twelve, even the Spaniards could not understand what he said. But the club hired teachers and even psychologists to help him get through the difficulties, because of Reyes' talent. So he was less than fourteen years old. There is already a local agent in Seville who has him in his pocket.

With the exception of Reyes, the Spanish prodigies are all Rister players. Therefore, Rist tied them all together this time, and using Joaquin, Vicente, and Torres as the main three people has become Nike's new strategy. Nike's meaning is simple, now we are behind Adidas, but we have the future.

Of the three, Torres and Nike have long been working together. Joaquin had been eyeing Adidas before, but Rist worked with Nike. As for Vicente, it turned out to be a partner, and it was the first brand in Spain, Calme. Vicente's contract with Kalme has come to an end this summer. It turned out that the two sides had already begun to negotiate a contract for follow-up cooperation, but after the relationship between Rist and Valencia declined sharply, Rist immediately kicked Calme. Then talk to Russell about cooperation with Nike.

Now it is not Russell who is in charge of Spain who is in charge of Spain, but Nike vice president of global strategic planning. Roberts. Because this cooperation in Spain is a big matter related to the Spanish region, so Cotter. Roberts personally came out to negotiate the contract.

All three are Spain's current hot stars, with Torres at four million euros in two years, Joaquín at seven million euros in three years and Vicente at three years and ten million euros. It's just that three people are put together to promote.

"Mr. Roberts, I actually have a future player in my hands, I don't know if you are interested."

Kurt. Roberts is a real executive at Nike. Russell is also a regional executive, but he is not able to determine the high-level strategy. But Cotter. Roberts is different, this is a big man who can influence Nike's future strategy. Among the top management of Nike, they are all very powerful figures.

"A future champion?"

Kurt. Roberts almost burst out laughing, but he couldn't stop laughing. Nike started in the United States, and the best player they've ever sponsored is Jordan. At that time, Jordan's excellence made Nike's strength stronger and stronger, and it has become the biggest sports brand on Shijie. So much so that many people later studied Nike's fortune, and the character of Jordan could not be bypassed no matter what. However, because the powerful Nike entered football a little late, it is not as good as Adidas in the football circle.

But now that football is becoming more and more influential in the sports circle, Nike is reluctant to give up this piece of cake to Adidas. As a result, Nike's recent strategic focus has also been on football. Kurt. Roberts, as a senior executive at Nike, also knows a thing about football. Ball King, what a rarity it is.

Football has evolved to the present and there have been outstanding stars in every time period. Di Stefano and Puskas before Pele, if they are placed in the current shijie football world, they are the rhythm of the king of the ball. Then there was the era of Bailey, and in the same era there was also George. Fantastic players like Best and Eusebio. Later, there were Beckenbauer, Cruyff and Platini, all of whom were superstars who ruled an era. And then there's Maradona.

In this half-century, every era has had its own superstars. But there are very few players who can be called the king of the ball, because the appearance of the king of the ball is not only based on his strength, but also on his luck. There are only two people in European football who have the strength to chase the throne, that is, the two superstars Zinedine Zidane and Ronaldo. But no one can guarantee that they will succeed.

It is precisely because of the rarity that it seems that the king of the ball is so precious.

"Mr. Roberts, before working with me, I'm sure Nike knew me well."

Kurt. Roberts nodded, not having any taboos. Because you don't even know who the opponent is, that's stupid cooperation.

"What does Nike think of my players? Looks talented? ”

"Outstanding. Mr. Cherny has a lot of talented players. Not just in Spain, but also in the likes of Rosicky they are all very good. ”

Nike's cooperation with Rist is not just to open up the Spanish market. is more about wanting to use this opportunity to have a good relationship with Lister, because Nike has found that Lister's development has been too rapid in the past few years, and there are countless good players. It's just that Lister has always had a good relationship with Puma, so they are just one step behind.

"yes. I have a lot of talent under my hands and I'm very proud of it. I don't shy away from saying that half of the future talent in Spanish football is in my hands. But in terms of talent, there's no one who can compare to the player I'm recommending. He's only fourteen years old at the moment, and it won't be long before he shocks the entire shijie football world. And he's an Argentine player, and if Nike hadn't made a move earlier, he wouldn't have had a chance in the future. ”

Lister's recommendation to Nike is Messi, who is currently in the PSV Eindhoven academy. Messi is now fourteen years old, and Rist wants to pack Messi from a young age. Lister wants to officially push Messi out.

"Argentine players?"

The current Argentina is sponsored by Adidas. Therefore, at present, the important players in Argentina are all signed players of Adidas, and none of them are Nike players. If it is an Argentine genius, it is indeed something that Nike cannot pry.

"Can we see his profile?"

Kurt. Roberts thought for a moment and said to Lister. To be able to make an agent predator like Rist say that he is the most talented genius, Kurt. Roberts was also curious.

And Adidas now has their representative players, Zidane, Beckham, Raul. Of course, Nike also has it, Ronaldo and Figo are all players under him. But in terms of current influence, Adidas has completely blown up Nike. Beckham is not as good as Ronaldo in terms of football achievements, but he has beaten all Nike superstars in the business field.

Nike has always wanted to surpass Adidas in football, so it has always wanted to grab a Jordan that belongs to them. If the little player Rist was talking about was really that good, they wouldn't mind building Jordan on the football field.

"No problem. As long as you see it, I'm sure you'll be more urgent than I am. ”

It's easier to do. Because Eindhoven is currently cooperating with Nike, it will be easier to cooperate at that time. (To be continued......)