PS: This is the 43000 recommended plus more, the next time the plus more will be recommended at 46000, well, that's it

On July 15, the day of the public bidding for the TV broadcast rights of the Serie A League, under the supervision of the notary public, the quotations of many TV institutions for the broadcast rights of the D section of the Serie A League in the next three years were carefully sealed by category. After that, these offers will be supervised by a notary public, and the television agency with the highest bid, will receive the television rights for the lot.

Incidentally, since the valuation of each bid is different, the professional leagues have set different criteria for each of the four bids, and only companies that meet a certain standard are allowed to participate in the bidding of this lot, also to ensure the quality of future league broadcasts.

The first thing to be announced is the winner of the D bid, because the valuation of this bid is the lowest, so the TV organizations that meet the requirements of this bid are also the largest, and the number of TV stations participating in the bidding of this bid is naturally the largest among the four bids.

"Mediaset bids $2 million a year!" Berlusconi wasn't mistaken, right? At this time, he actually plans to buy the broadcast rights of the league at a low price, when other companies are self-sacrificing Lei Feng?

"Adriatic Television offers $6 million a year!" Oh? Cherrigori actually came to join in the fun, and his shot was quite generous, suddenly three times that of Mediasette, no, it should be said that Berlusconi is too stingy...... But then again, with Cherrigori's somewhat thin background, does he have so much money to buy the broadcast rights of Serie A?

"The price offered by the Eleven Television Alliances of the Southern Television Industry Alliance for Lot D is also $6 million per year!" What is it? An alliance of a group of small and medium-sized TV stations?

"RTI offers $8 million a year for Lot D!" It seems that the Serie A league in this period is really very popular, and even state-owned enterprises have come to participate......

"Oh! The price offered by Sky TV is $15 million a year! $15 million! I declare the TV rights to the D section of Serie A, which is owned by Sky TV! ”

With the precise planning of James Murdoch and the huge financial support of Murdoch News Corporation, Sky TV, a subsidiary of News Corporation, has taken the D bid from many competitors with a high price of $15 million a year, and at the same time erected a name of "wronged leader" in the minds of many peers.

Take a look! This gang of nouveau riche from Australia would spend more than 10 million dollars to buy a bid that is just a cushion game, is this a panic of too much money? (Note: Rupert Murdoch was born in Melbourne, Australia, and started in Australia, so although his focus has shifted to the United States, he is still considered an Australian company.)

And little Murdoch naturally won't explain anything to these peers, after all, the cat is implied in the D bid, as long as you know it, Mu Xiu will be destroyed by the forest wind, and making a fortune in a muffled voice is the king.

The most unseen HaodeD bid was sold for a high price of $15 million as soon as it came up, and Sky TV's extravagance suddenly made the atmosphere at the scene tense, after all, no one expected James Murdoch to be such a loser, and threw out a full $45 million in real money at once.

As a result, when the bidding for Lot C began, all the companies intending to win the lot changed their quotations before the notary received the quotation for Lot C. Even the representative of Mediaset was no exception, and the representative comrade, who had just exchanged information with the big boss Berlusconi, who was sitting on the side, was sweating profusely at this time, as if he was afraid that he would not even be able to grab a bid on this trip, and if he really did this kind of dismissal, he would be fired by the boss.

In the end, after a heart-wrenching revision and a notary public's reading of the offer, Adria Media, a subsidiary of Cherrigori, made a big deal and won the TV rights of Lot C for the next three years at a price of $25 million a year.

Next, the competition for bid B became more intense, and Mediasset, who had made two consecutive offers but got nothing, finally began to be anxious, and Silvio Berlusconi, who was firmly seated in Diaoyutai at the beginning, did not want to see himself who originally controlled the broadcast rights of Serie A lose this inherent territory overnight, and launched a fierce attack on the fat of bid B.

As a result of this, Berlusconi's Mediaset and Murdoch's Sky TV and Cherrigori's Adria Media, which had tasted the sweetness once, had a fierce collision, and the three of them made the same price in the first bid, all of which offered 50 million yuan a year, so they had to conduct a second round of bidding under the supervision of the notary.

At this time, Cherishuri, who had the thinnest foundation among the three companies, couldn't hold on, and after barely giving an offer of $60 million per year, he was immediately compared to the $70 million quoted by the other two companies, and was eliminated.

Berlusconi was sweating profusely at this time, and in his opinion, the acquisition of a B bid for 70 million US dollars a year was already the limit, but he didn't expect Murdoch's side to be so strong, and the two offers were exactly the same as him!

Little Murdoch, who was sitting on the other side, considered his budget at this time and found that if he continued to raise the price and forcibly buy this B bid, then the final result would be that Sky TV would have no more funds to compete for the big fish of zuihou.

However, it is not in the interest of News Corp. to give up so easily, and at least to use this opportunity to waste some more "bullets" of competitors.

Therefore, the little Murdoch who made up his mind was suspicious, which made Berlusconi mistakenly think that Sky TV would offer a higher price for the B bid, and the good-looking Lao Bei naturally would not let the opponent get his wish on his own turf, gritting his teeth and bidding for a price of $75 million a year in the third round of bidding.

What made Berlusconi vomit blood was that Sky TV's offer in the third round was still $70 million! He's been tricked!

But the wood is already in the boat, and Mediasset, which consumes a lot of resources on the B bid, can no longer compete with Sky TV for Zuihou's A bid.

However, just when everyone thought that Lot A was already in Sky TV's bag, the state-owned unit of Italian Radio and Television suddenly made a move, and a $100 million offer almost shattered Sky TV's dream.

Little Murdoch wiped his cold sweat, and said in his heart that it was dangerous, if he hadn't changed the price to the same $100 million as the other party in Zuihou, otherwise he would definitely take advantage of the excitement and return home this time.

However, the resistance of the Italian enterprises ended there, and when Sky TV subsequently offered a sky-high price of 110 million US dollars, the "state-owned enterprise" RTI had no choice but to surrender.