The side concubine on the palace of the three princes was originally a princess of Siam. Because of the birthday of the Empress Dowager of the Qianchao Dynasty, she married Zhao Hongli, the third prince of the Qianchao Dynasty, by mistake.

And the emotional entanglement between Princess Paula and the real king Zhu Xi was originally a topic of conversation among the people of Kyoto after dinner. Now, the real princess's shop has reopened, and Princess Paula came uninvited, and embarrassed the real princess in public, so that she couldn't get off the stage. It also aroused the gossip of the guests.

With such a lively scene, everyone unanimously felt that even if they didn't see the ingenious performance just now, it was worth it to see Princess Paula and the real princess competing against each other.

Song Yi on the stage originally hoped to use the model catwalk to visually display Mengdiezhuang's clothing. She also thought about the question of who to show, after all, in ancient times, the concept of feudal hierarchy was deep, especially for people in the upper class who claimed to be superior to others, and it was common for them to look down on ordinary people.

In order to avoid the doubts of these people, Song Yi deliberately chose to let the models wear masks, which means to tell everyone that the people on these stages are just some mobile hangers.

Song Yi didn't want to challenge traditional ideas from the beginning, and he didn't think that he could change the deep-rooted thinking of the public alone.

Therefore, this is also Song Yi's helpless compromise. But even so, it was pointed out in public by Princess Paula. and caused a commotion at the scene.

Fortunately, Song Yi thought more before doing things, and he had already thought of countermeasures to these problems. Therefore, I was not messed up by Princess Paula just now.

"You are all the first guests of our Dream Butterfly Village to reopen. As the owner of Mengdiezhuang, I naturally hope to satisfy you and promote the good reputation of Mengdiezhuang for us. Today's models only show some of our clothing styles, it doesn't mean that we only have these styles in the store."

"Someone just questioned that we would sell second-hand clothes to customers because she didn't understand the business philosophy of our store. When you come in, you should have seen that Mengdiezhuang has been renovated, which is different from the past and completely different from other stores."

"Although the decoration is only a façade, I want to let everyone understand what kind of products Mengdiezhuang wants to provide for everyone through these things that can be seen at a glance. When I was at the door, I told you that we wanted to offer the service as a product, so that everyone could experience a service that they had never enjoyed at other stores. In addition to the services corresponding to the discount of the VIP card, we also provide high-end customization services"

"I know, everyone has heard of haute couture and don't know what it means. I hope you can give me a moment to explain to you what haute couture is all about."

After Song Yi finished speaking, no one in the audience echoed, which made her a little hurt. Thankfully, though, it wasn't long before someone said, "Oh? This is the first time I've heard of this term. The real princess will explain it to everyone."

It was an unexpected person who spoke, and it turned out to be the county lord of Wencheng who opened his mouth to ask.

Song Yi looked at Lord Wencheng and cast a grateful look at him. Lord Wencheng didn't say much, she just felt embarrassed that Song Yi was on the stage and no one echoed her. She is poor Song Yi, Lord Wencheng said in his heart.

Regardless of the purpose of the county lord Wencheng to relieve himself, Song Yi said at this moment, "The so-called high-end customization is a special customized service that far exceeds the general standard to meet the needs of a single person." As we all know, in today's ready-to-wear shops, the master generally designs several sets of styles, so that customers can choose from them, and at most they can choose fabrics and sizes."

"But at Mengdieso, our master can provide a special design for each customer. In other words, everyone can make a request to the master, and the master will design a style suitable for the guest according to the needs of the guest and the figure of the guest. If the customer requests, you can buy out the style designed by the master. That way, there won't be a second person who has the same outfit."

"Does the princess mean that we let the master of Mengdiezhuang only design clothes for himself? No longer the same style on the street? ”

"That's right. The so-called high-end customization is to meet the higher needs of guests. I know that all the ladies and ladies are guests with high vision and good taste. Surely I don't like to attend some important occasions and collide with others, right? ”

"That's right, every time I attend some banquets, I have to ask in advance who is attending at the same time, what do they eat and what they wear? I'm afraid that if I have the same elements as others and encounter them on the same occasion, I will be embarrassed."

These are the pain points of these people, and they are also the service needs that Song Yi thought of. That's right, although the textile industry was not backward in ancient times, these rich families didn't care about spending money to make new clothes. But the same design makes them not have many choices.

Although there are many ready-to-wear shops in Kyoto, each store claims to have its own magic weapon. A new batch of clothes is also developed every year. But design talent is still scarce, and there is no fashion designer industry at all. Basically, it was the tailor who acted as the designer.

Tailors, on the other hand, are more about craftsmanship, but it doesn't necessarily mean that their taste and design are also excellent. Therefore, although there are many ready-to-wear shops whose clothing quality is very good and the craftsmanship is also top-notch, the clothing style is not outstanding.

Because there is no place to specialize in cultivating design talents, it can only be passed on through master and apprentice, one-to-one teaching, more of a style to the end, occasionally there are "rebellious" and "innovative" apprentices, but because they are strictly regulated and taught, they can not form their own style that is very different from their masters.

In order to break this shackle, Song Yi completely separated the production and design personnel. Those who design clothing are only responsible for designing, not making clothes; And the person who makes the clothes is only responsible for the production, and does not decide on the design. In this way, people can perform their duties to the greatest extent.

It can also better complete Song Yi's vision and provide customers with high-end customized services. The profession of designer did not exist in the past, and it is not as commonplace as it is today. Song Yi can only go into battle by himself at present, and has selected twenty people with design talent from thousands of people.

Then through some crash courses, let them change their minds and accept the profession of designer. At present, these people do not satisfy Song Yi. But she didn't have time for them to learn, so they could only accumulate experience in practice.

Fortunately, Song Yi currently only has one store, Mengdiezhuang, and he can have the time and energy to check it in person. Although it was harder, Song Yi didn't want to smash his signboard. She thought, either don't do it, or do it to do your best.