239 Membership

It's a good day on February 2nd.

The embroidery workshop is scheduled to reopen on this day.

The elegant and antique style of the store is a earth-shaking change compared to the previous rustic.

Before the opening, the autumn shopkeeper and Lin Meiyi sent invitations to all the ladies and ladies in the city, but on the opening day, only Mrs. Wang, Yang Qingqing, mother and daughter, and Mrs. Xu, Lin Meiyi's die-hard fan Xu Yuan's family.

Oh, by the way, there is also an unexpected person, the wife of Wang Shanyuan, the head of Yushan Academy, Mrs. Xu.

When she came, Erya kept talking about her sister's ability, and the master must go to see Yunyun.

It can be seen that this person was forcibly brought over by Erya, and Lin Meiyi didn't need to see it with her own eyes, she could imagine the scene of her sister doing everything to support her work.

Mrs. Xu was very face-saving, bought two ear hangs in the embroidery workshop, and ordered a set of clothes.

Mrs. Wang and Mrs. Xu also ordered clothes and bought a lot of things.

However, this did not hide the dismal results of the embroidery workshop on the opening day.

After sending off the guests, Shopkeeper Qiu stood at the door of the store, looking at the lively scene diagonally opposite, and always felt that this heart should be panicked.

Seeing Lin Meiyi coming over, Shopkeeper Qiu immediately complained to her: "You said that this Wang Yun didn't mean it, who believes it?" Don't pick other days, pick what kind of member she is doing today, you can upgrade your membership if you spend 199, you can upgrade your membership if you spend 299 or 100, you can also enjoy a 20% discount, and there are free gifts on special holidays. ”

"Miss Yiyi, do you think she won't lose money if she does this?" Shopkeeper Qiu was puzzled, how could she calculate that this seemed to be a loss!

"Shopkeeper Qiu, you don't understand this." Lin Meiyi asked Yunxiu to get an abacus for herself, and personally calculated it for Shopkeeper Qiu to show the doorway here.

"First of all, the membership discount, the eight-percent discount seems to be profitable, in fact, the pricing of the clothing is still set by Wang Yun herself, as long as she raises the price on the original price, no matter how much she discounts, she will not lose money, and it can also make customers feel that they have earned."

"The second is the membership system itself, full reduction of consumption, it seems to be a loss, but in fact, Wang Yun's cashback trick is just a disguise, those things with a price of 299 minus 100 are only 199, and they may not even be, but for the sake of the discount, everyone still can't help but buy, because they think it's cost-effective."

"If I'm right, Wang Yun should use this full reduction activity to clean up the inventory of old goods, not only to make money, but also to clean up the squeezed goods in his hand, the best of both worlds."

"Finally, let's talk about the membership promotion system, didn't I tell the shopkeeper before? What are the ladies comparing these years? This membership card itself gives a division of identity, which can greatly satisfy the vanity of some high-end group consumers, why not? ”

Shopkeeper Qiu listened to what Lin Meiyi said, and gradually reacted, and couldn't help but gasp, "Isn't this business all about integrity?" Wang Yun is doing this, isn't this market chaotic? ”

Lin Meiyi shook her head, "One person doing this is called chaos, and many people do this, and it becomes the unspoken rule of the industry." ”

Sure enough, Lin Meiyi's words were confirmed.

Wang Yun's successful event marketing methods have attracted the attention of all merchants, and everyone has begun to follow her membership system, the city is full of members, and even the grocery store to buy something has someone ask you if you want to become a member, you can exchange points for gifts~

When something new becomes popular, people take it for granted, and those who don't have it are embarrassed.

After being asked by the guests many times if they had any members, Shopkeeper Qiu and Mo Qingcheng were forced to follow the trend and had to open the membership system, and it took a lot of effort to customize different membership cards.

The discount has brought a wave of business, but due to the proximity to Wang Yun's shop, the embroidery workshop has been in the position of being hanged.

At first, Shopkeeper Qiu didn't think deeply, but when the feeling of being led by the other party's nose became clearer and clearer, she finally noticed that something was wrong.

On this day, when looking at the scene where only a few people patronized the store, and it was just for the hairpins and earrings, the feeling that the autumn shopkeeper had accumulated in her heart became even stronger, and she hurriedly ran to the backyard to find Lin Meiyi, who was discussing with the craftsman master how to make the earrings more exquisite, and pulled her to the back hall.

"Something is wrong! Yiyi girl, this thing is not right, yesterday I checked the accounts in the store, and then the embroidery workshop will only be left with hairpins and earrings two things profit, in the long run, the embroidery workshop may not be able to maintain! ”

Shopkeeper Qiu said excitedly, but he didn't expect Lin Meiyi to behave very calmly.

She smiled lightly: "I also read the account of the embroidery workshop, don't scare me, you don't scare me, I can still understand the account book, the current profit is completely enough for the embroidery workshop to go for another ten years, but if it goes on like this, there is no difference between the current embroidery workshop and the original embroidery workshop, if the small owner wants to rely on the embroidery workshop to compete for the position of the master, it is really a bit hanging." ”

"In that case, why don't you act yet, Miss Yiyi?"

Mo Qingcheng jumped out of nowhere, first glanced at the shopkeeper Qiu, and then looked at Lin Meiyi together.

Lin Meiyi took a look, and knew in her heart that the two of them were testing her together.

"Looks like you're getting into the trap too." Lin Meiyi looked at the two of them, and her dark eyes seemed to see through the disguise of this world and saw the essential things.

Mo Qingcheng asked anxiously, "What do you mean by this?" ”

Shopkeeper Qiu learned a little about the inside story, and was dialed by Lin Meiyi at this point, and had a guess, "Could this be Wang Yun's intention?" She just wants you to fight with her? ”

Lin Meiyi glanced at Shopkeeper Qiu in surprise, "I didn't expect Shopkeeper Qiu to guess it so quickly." ”

Shopkeeper Qiu smiled and smiled bitterly, "I still know a little bit about the private affairs of the two of you, but I didn't expect her to be so obsessed, it's been almost a year since the last Peony Meeting, and she hasn't let go yet, why is this person so vindictive?" ”

Lin Meiyi shrugged, "I'm also confused about this, so these days I'm always thinking about whether to take care of her, I always feel that taking care of her is just what she wants, and I'm a little unhappy in my heart." ”

"Don't ignore her......." Lin Meiyi didn't continue, only looked at Shopkeeper Qiu and Mo Qingcheng, and spread her hands helplessly, "Forget it, knowing that I am in charge of the embroidery workshop, she will not give up this opportunity, since this is the case, then I will play with her again!" ”

"I can't always be in the name of a steward for nothing, can I?"

Lin Meiyi said this to Mo Qingcheng, Mo Qingcheng listened to the conversation between the two in a daze, and he was completely confused.

Leng Buding asked Lin Meiyi this rhetorical question again, and could only smile and nod, not knowing what to say at all.