However, Huo Bufan specially inquired before registration, and there was no word Jiazi in the trademarks related to weight loss, and he had not heard of any weight loss company in China called this name.

"Not only Jiazi, but also the trademarks of Yichou and the future, now some people have raised objections and want to suspend our review!" Another employee came to report.

"How so?" Ning Xueqing hurriedly took the tablet in the employee's hand and looked at it.

"It's too much of a coincidence, no one called this name before we registered, I've checked it many times, why are so many companies popping up now?" Jian Sisi was very unhappy.

Although she doesn't know much about trademark registration, she also participates in some basic work.

Now that the audit has been suspended, it is tantamount to a denial of her work performance.

"It's no coincidence, it's clear that we've been deliberately blocked." Huo Bufan didn't pick up the tablet handed over by Ning Xueqing, for him, it didn't matter if he watched the content or not.

Turning his head and looking at the fitness equipment categories of those stores, Huo Bufan said: "It is understandable that the trademark has been maliciously complained, and it is understandable that the counterfeit stores are also amused, and it is not strange that the products are the same, after all, these things are easy to operate." However, we have just come up with a new idea for fitness equipment, and these newly opened stores immediately put related products on the shelves, which makes me feel a little strange. Make a call to Mr. Mu and ask if there is any situation over there. ”

"Okay, I'll go!" Ning Xueqing hurriedly nodded in response and went over to call Mu Shijie.

When she inquired, Huo Bufan was not idle, and asked Jian Sisi to check the business licenses of these counterfeit shops as soon as possible to see if there was any connection between them.

The so-called wood shows in the forest, and the wind will destroy it.

The company's weight loss activities have been so effective that they have made a name for themselves in the country, and in the entire Taobao weight loss category, New Hope's store is undoubtedly the first place.

Someone is the first, someone is the second, the third, the fourth......

Don't look like it's just a few places, but in fact, the difference in sales is very big.

In Huo Bufan's store, the monthly sales of weight loss products have reached hundreds of thousands, and the sales of the second place have just exceeded 10,000.

Twenty or thirty times the difference, how many people can bear it?

Many people know that everyone's products come from the same formula, and it is infuriating that there is such a huge gap when the product effect is the same.

Therefore, it is normal for those fake stores to pop up.

Some of them want to gain popularity, but some of them simply want to sell some fake and shoddy products and deliberately ruin the reputation of the Jiazi branch.

These are all very common malicious commercial competition methods, Huo Bufan is no stranger, and he doesn't find anything surprising.

Only the fitness equipment made him keenly aware of a hint. And in one of the stores, he also saw a big picture of the teaser, saying that within three days, the latest weight loss drink will be on the shelves.

There seem to be a lot of domestic beverage products, but in fact, 80% of the market share is occupied by those few, and the remaining seven or eight companies share the remaining share.

As for drinks with weight loss functions, so far, except for the Jiazi branch, there is only one company specializing in light food products.

It's not that competing weight loss companies don't want to make drinks, but they are reluctant to invest, and it is difficult to develop drinks that meet the needs of the public and can really achieve near-zero calories.

Even if you simply imitate the flavor, it can't be done in three or two weeks.

Now this fake store has announced that there are weight loss drinks on the market, and fitness equipment is on the shelves, which makes Huo Bufan instinctively suspect that someone has leaked the news.

If it is simply a leak of the next operation idea, it is not too serious, but if the beverage formula leaks out, it is a big problem.

Don't look at the fact that Jiazi Branch has not invested much in the research and development of beverages, it seems that it is easy to make it, in fact, it can be made with such a small amount of money and time, and 90% of the credit is due to luck.

Sometimes doing business is like this, if you are lucky, you will be smooth, and if you are unlucky, you will invest 10 billion, and no one cares about what you may make.

For this result made by luck, Huo Bufan still attaches great importance to it.

Ning Haobin, who was sitting on the other side, watched several people busy with their work, and also saw Huo Bufan's frowning brows.

His face was calm, but his heart blossomed.

Don't think that if you make some money by doing an event, you can really be stable, how about now? Just make some trouble for you, you can't help it, right?

The low level is like this, when you encounter difficulties, you can only hold your head and hit the wall!

Ning Haobin didn't have any sense of apology at all, he wholeheartedly believed that he had exposed the true face of the couple and let people see that their level was very low.

He never thought that what he was doing would be a catastrophe for any company.

Why did the original Jiazi branch go from an annual sales volume of more than 100 million to an instant collapse to the point that Huo Bufan could buy most of the equity with just 8 million?

Isn't it because the core formula has been leaked?

The world's largest companies are extremely strict about the secrecy of such recipes, such as the most famous Coke Company, which sells only this one type of beverage every year, and makes more than 99% of the profits. Their formulas, others have no idea who has them, and they can't find a place to steal them if they want to.

It is also said that decades ago, there were people who were willing to spend hundreds of millions of dollars to buy formulas, but they couldn't buy them.

Soon, Ning Xueqing hung up the phone and said to Huo Bufan: "Mr. Mu said that there is no problem with the branch, everything is the same as before." It's just that some sellers in the gym equipment industry called them today to ask if they need a foundry, and they can give a lower price. ”

Mu Shijie was still a little strange, the idea of fitness equipment has just been set, and now the R&D department is developing ergonomics, not to mention the function and style, even the material has not been decided, why did someone come to the door to ask?

But he didn't take it too seriously, after all, so many people listened, and it was normal for someone to brag about it.

After listening to Ning Xueqing's words, Huo Bufan pondered for a while, and said: "Call Mr. Mu again and ask him to go to the R&D department, and all the people in this department will gather and ask one by one." I suspect that the recipe for the drink may have been leaked. ”

"Huh?" Ning Xueqing was shocked.

Although she can't reach the level of Huo Bufan in terms of business, she also understands what it means that the formula is leaked, and the lessons of the Jiazi branch are still in front of her, who dares not to take it seriously?

However, how could it leak?

The people in the R&D department are all personally managed by Huo Bufan and Ning Xueqing, and the confidentiality contract has also been signed. No one would dare to take such a risk.

After all, it's just a drink, and it hasn't fully shown enough potential so far, who wants to spend tens of millions of dollars to buy it?

Even though she felt that it was unlikely, Ning Xueqing was more willing to believe Huo Bufan's judgment.

The husband's judgment has never been wrong, not before, and will not be now.

Thinking that the formula might be stolen, where could Ning Xueqing sit still, she immediately called Mu Shijie again.

On the phone, Mu Shijie was also surprised when he learned that Huo Bufan judged that the drink formula might have been leaked, and said repeatedly: "Impossible, right?" ”

"Whether it's possible or not, since there is this chance, you have to check! All people in the R&D department, all recent external contacts, account fund incursions, must be checked! On the lawyer side, you are responsible, all the formalities are completed, and don't leave a handle for others. Ning Xueqing said.

was anxious, but when she gave the order, Ning Xueqing still seemed very calm and calm. It's a huge improvement from when you first started your business.

Mu Shijie knew the seriousness of the matter, and immediately said: "Okay, I'll do it right away, but I still don't think it's likely." ”

"No matter how big or small, check it out!" Ning Xueqing said in a deep voice.

After hanging up the phone, she immediately returned to Huo Bufan and asked what to do next.

Huo Bufan had already thought about the next step, and said: "No matter what the result is, we have to plan for the worst and prepare to sue." ”