Chapter 810: Propaganda Methods
When a new store opens, it also needs to be used by a few familiar people, Zhao Dongjia will naturally send people from other places, Xuan's had only been in Tongfulou in Zhiyang County before, and the chef there was the most familiar, so Zhao Dongjia selected a few people from that store who usually got along well with Xuan's and let them come here.
As for the lack of people in Zhiyang County, and then transferred from other places, Zhao Dongjia sent a total of two cooks and two runners to recruit people from outside, but this leader has to be a person he is familiar with.
In this way, Xuan Shi and Siqi still need to pick three or four cooks, and they have to run a little more, at least six or seven, and this store is still quite large.
Picking people is a big deal, you can't be in a hurry, once you settle down the person, then you have to rest assured, don't use the suspicious, don't suspect the person, you want to recruit at this time, and then the thing is not very smooth.
It wasn't until the sixth day of the seventh month that all the people to be recruited were recruited, plus the two cooks transferred from Zhiyang County, there are now a total of five chefs, and there are a total of eight in the running hall, which is completely enough.
He also recruited Mr. Ledger, who is a talent who has been promoted many times, and he no longer plans to take scientific examinations, and wants to find a job to support his family, so it is enough for him to come to Tongfulou to do the accounting room.
The sixth day of the first month gave everyone a good place, and the seventh day of the first month finally cleaned up, and the signboard was hung up and covered with red silk, which was considered to be ready.
Xuan's watched upstairs and downstairs several times, his heart pounding, and he was a little nervous.
Siqi said, "Mother, don't be afraid, it will open tomorrow, and Zhao Dongjia will come over this afternoon, and our business will definitely be booming." ”
This restaurant has a lot of ideas, it was supposed to be decorated decently, but it looks like that, but it lacks some novelty.
When they came, it was almost decorated, but Siqi just didn't think it was good, so he discussed it with his father and mother, and changed a few places.
Now this restaurant is decorated, it looks different from other places, although it is still used those tables, chairs and benches, but the way of placement is different, as soon as you enter the door, it gives people a feeling of open sight.
A shelf is set up in the lobby, on which some simple side dishes are placed as gifts, all of which are some seasonal side dishes, and they don't cost much silver, packed with small plates, customers need to pick them up, if it is summer, you can also put on the drink to quench your thirst, these are also free.
Originally, she wanted to do this, Liu Xi didn't think it was good, and it would cost more money, but Lin Changyuan and Xuan's thought about it and felt that this method was very good.
Although Tongfulou is a relatively high-end restaurant, not all of them who come here are rich and oily, ordinary people, living can still save money, there are some free things, who doesn't want to?
And these things seem to cost money, in fact, it doesn't cost a few silver, but this is a mind of Tongfulou, in the future, a spread of ten or ten to hundred, everyone knows about this, there will be more and more guests, even if you spend some silver to go in, then more can be earned.
After they said it, Liu Xi instantly felt that this method was very good, he hadn't thought about it before, he would serve whatever dishes the guests ordered, so he was surprised when he heard it just now, and thought that the little girl in the second owner's family was ignorant and talked nonsense, and he felt that it made sense when he thought about it carefully.
Similar to such a small change, Tongfulou has also done a lot, which distinguishes Tongfulou from other restaurants, it looks the same, but when you enter it, after you really come here to eat, you will find the difference.
If you continue to operate it well, you will be sure that the business will be prosperous in the future, and in time, it will be ranked in Fucheng.
With these little ideas, Xuan's is also more confident, she is full of enthusiasm these days, but when it is really about to open, it is inevitable that she will still feel nervous.
"Son, if it opens tomorrow, what if there aren't many customers coming to the door? In such a large restaurant, if the business is deserted, there will be no customers coming in. ”
Siqi said, "Mother, you forgot, didn't I ask someone to help us promote it a few days ago?" Now most of the people in Fucheng know that Tongfu Building will open tomorrow, and there will definitely be guests coming to the door. ”
This is also the way to think about it, the general store opening is to invite the gong and drum team to be lively on the opening day, attract everyone's attention, and then give some discounts, and the customers are the ones attracted on the day.
But Siqi thinks that this is not enough, the number of customers on the first day of opening is very important, of course, the more the better, we must think of a way.
She had already come up with an idea a few days ago, and this time they came to Fucheng with two bags of longevity fruits, just thinking that after coming to Fucheng, she would see the situation, and it would be good if they could put it in Tongfu Building to attract customers.
The Jiang family is doing the business of Fucheng Changsheng Fruit, and they don't have to worry about it after handing it over to the Jiang family, anyway, the Jiang family, who earns more and earns less, will calculate the share that should be given to them, so the family really doesn't know how Fucheng is selling, and they don't know that it is inconvenient to buy it here, so they directly brought two sacks.
A few days ago, Siqi and Xuan's fried a lot of salt and pepper longevity fruit and garlic longevity fruit together, and then asked Lin Changyuan to find the person who brought them to buy a house, and through that person, they found thirty beggars in Fucheng, all of whom can speak well and can wipe off face.
The reason why they will look for beggars is because beggars have no face and no skin, and they don't even have a place to live, and they can get things done by giving them some money, which is much more useful than looking for other people.
Moreover, these people were found through Wang San Mazi, who had some reputation in Fucheng, he was a jack of all trades, he could do anything, and he also knew Zhao Dong's family.
Find those beggars through him, and those beggars will be jealous of him, and they will not take the money and collect things and do nothing, otherwise they will not be able to mix in this city in the future.
In this way, it doesn't cost much to achieve the best publicity effect.
Xuan's sewed some cloth bags, put the longevity fruit in the cloth pockets, handed it to the beggars, and then asked them to go to the street to shout, and the shouting was naturally the opening of the Fulou on the eighth day of the seventh month, along with the location of the Fulou.
In addition, Siqi also wrote a lot of notes, which were stamped with the seal of Tongfulou, as a coupon, indicating that it was available from the eighth to the ninth and third days of the first month of July, as long as those who came to eat in Tongfulou on these three days could take out this coupon, which was worth 30 yuan, and a table of guests used one.
As long as someone comes forward to ask, they will give the other party a handful of longevity fruits, plus a coupon, and after a few days, five hundred coupons have been issued.