Chapter 413: This is a win
The competition for the Lin family has always been fierce.
Cheng Yixin didn't watch it for two minutes, and an opponent came to provoke, which was nothing more than ridiculing them for not being able to get a work, and by the way, ridiculing Cheng Yixin for relying on nepotism.
Ah Ken couldn't stand the grievances the most, and scolded them all one by one as soon as possible, but the young Jiang Yue looked extremely stable and did not panic at all, and even helped to appease Ah Ken and take care of everyone's emotions carefully.
And Cheng Yixin naturally wouldn't take the initiative to take care of them, and continued to recite the key points without hearing anything from the window, thinking that it would be better to wait for Lin Dong not to lose face.
At ten o'clock in the morning, the so-called debriefing seminar began on time, and the two groups gathered around the table, and there was a smell of gunpowder at the beginning.
Cheng Yixin is still working on the manuscript in her heart, and it seems that she is a non-lethal one, but she doesn't know that Li Li has long regarded her as a thorn in the heart.
Lin Dong arrived quickly, and the meticulous white shirt showed the man's integrity, which meant that she had to rely on herself today.
Cheng Yixin took a deep breath and cheered up to deal with the bad things in front of her, but she couldn't let Han Zichen's hard work go to waste.
"Which of you starts first?" The minister stood flatteringly, smiling so much that only two slits remained in his eyes.
Li Li naturally wouldn't let go of this opportunity to be in the limelight, and immediately stood up first, standing in front of the projector first, with a smug look on her face, as if someone didn't know that she was the team leader.
Cheng Yixin can't wait to talk about it later, don't just rush the ducks to the shelves.
Distracted, the lights in the conference room dimmed, and everyone's eyes were focused on the PPT.
After a set of explanations, the general idea is similar to Lin's consistent style, basically relying on the sale of branches across the country, and then inviting a celebrity endorsement to increase popularity, so as to attract others to buy and increase sales for Lin's.
Cheng Yixin shook her head, she didn't agree with this plan, this is really an old method, too conservative, although it can ensure basic sales, but the results are probably like that.
Judging from her few knowledge reserves and Han Zichen's tutoring last night, she feels that what is needed in today's market is innovation, rather than blindly conservative.
Sure enough, there was no smile on Lin Dong's face, and He Na really shook her head slightly, obviously not satisfied.
Li Li probably knew that she didn't react immediately, but when she stepped down from power, she stepped on Cheng Yixin hard, which was regarded as discouragement.
Cheng Yixin: "..."I was really shot while lying down."
There was a sharp pain in her feet, it was a few centimeters of shoes, how dare she be in front of everyone... Could it be that she is determined that she is a newcomer in the workplace who dare not speak out?
She took a painful breath, thinking about it, it would be okay to slap her in the face with the plan book later.
So she limped over to everyone, without much expression on her face, just briefly sorting out the materials and speaking.
"I am a latecomer, I am not very familiar with many of Lin's businesses, and I do not have enough professional knowledge, and it is helpless to be temporarily qualified as the team leader, but I am hard, and what the market needs most today is innovation, rather than blindly conservative."
Relying on this opening alone, it attracted Lin Dong's attention.
"The so-called marketing is nothing more than opening the market first, and then carrying out a certain amount of marketing. Generally speaking, the capitalists' way of opening up the market is very simple, it is nothing more than relying on the low price in the early stage to attract customers, but this time we only have a month, this method obviously does not work. "Zero-One Reading Network
"So we have to grasp the people's consumption psychology, stimulate their desire to consume, in today's world, people buy things not by their own will, but by bringing goods and recommendations."
She was talking eloquently on stage, but Lin Dong couldn't help but wander.
I thought she was a simple and lovely girl, and this kind of work that requires professional technical analysis will definitely not be done, and the appointment of a team leader is just a deliberate exercise, but at present... There really seems to be a bonus.
At this time, He Na tilted her head slightly, and the two made eye contact, both of which were surprised.
Cheng Yixin didn't know that she had won, and continued to explain as if no one was around.
"It's very common to operate with influencers today. If we invest a certain amount of agency fees and let them launch our products through live broadcasts or recommendations, it will definitely be effective. ”
She stared at Lin Dong confidently, she didn't embarrass him now, did she?
But Li Li immediately retorted unconvinced: "This point of view is not true, now that Internet celebrities are everywhere, do you know how much it costs just to invite them?" ”
Cheng Yixin raised her eyebrows, turned around and pointed to the PPT, and explained: "I made it very clear here, I only need to invite a few well-known Internet celebrities to bring the goods, and bloggers will naturally follow suit, and we don't need to publicize too much at all..."
She paused, staring at Li Li with sharp eyes: "Besides, the value of Internet celebrities is much lower than that of celebrities, compared to what Team Leader Li said about asking celebrities to endorse, my cost is much less." ”
She lifted her chin and looked defiant.
Now that she is in contact with Li Li, her feet are still aching faintly, how can she be worthy of the physical pain if she is not hit well.
For a while, the atmosphere was deadlocked, and even Ah Ken stood up and made it clear that he was defending Cheng Yixin.
Lin Dong raised his hand to signal them to be quiet, then straightened his tie and stood up slowly.
"We listened to both of their proposals, and overall the completion was good, but there were some problems with each of them."
A few short words from the man eased the scene a lot, and they all looked at him with bated breath.
"The first set of surveys is indeed more accurate and more in line with Lin's style, but it is too conservative... If you can't get out of your comfort zone, you can't get more benefits. ”
"Some of the data in the second group are problematic, but in general, the style is much bolder and the ideas are very original, especially good at using the Internet, which is in line with the way young people shop today..."
"If it were me as the decision-maker, I would choose the second group."
Lin Dong propped up the table with both hands and spoke bluntly, which was equivalent to slapping Li Li in the face and making them unable to get off the stage in public.
It is true that only innovation will have a market, and it is impossible to lead the company to progress by resting on its laurels.
Cheng Yixin was even stunned in disbelief, they won?
Jiang Yue and the others all began to cheer, deliberately angry at Li Li and their group, who let them mess with people, now they are finally slapped in the face.
The corners of He Na's mouth were slightly hooked, she closed the file, looked at everyone with a serious face, and said in a deep voice: "This is just the preliminary formulation of the plan, and then it will be put into practice, and the sales will depend on everyone's ability." ”