Chapter 477: We Have a Forest

Lin Li walked to the recording hall and found that the host of this program was Qiu Tian from Mango Channel.

But it's normal to think about it, Tao Yufeng has been in Mango TV for so many years, and now although he is gone, his interpersonal relationships are still there, and the first choice to find a host is naturally the host of Mango TV.

At this time, Qiu Tian was presiding on stage: "The next person who is going to go on stage is the singers invited by our forest creek advertising building!" ”

At this time, people from more than a dozen advertising agencies in the recording hall were already standing in the guest seats on both sides, and the seats in the venue were also filled by advertisers.

After hearing Lin Li's name, there were some exclamations at the scene.

Even An Xiaoxi's Lin Xiaoxi advertising building, which is not well-known in the industry, was instantly noticed by other companies and sponsors.

"Forest Creek Advertising Building is a newly established advertising studio, set up by Ms. An Xiaoxi, and the members of the studio are all graduates of the advertising department of Yanda University, with an average age of only 24 years old......

In the interval between Lin Li's coming to the stage, Qiu Tian began to introduce An Xiaoxi's advertising building.

After the introduction, Lin Li also walked on the stage and went to An Xiaoxi's location.

Qiu Tian and Lin Li met as early as the "National Studies Conference", and at that time, Lin Li's astuteness and erudition in the show left a deep impression on Qiu Tian, and she even said in the show that she wanted to join the Imperial Forest Army.

At that time, Qiu Tian was just an ordinary girl's love for a very talented star.

Later, on the night of Weibo, when Qiu Tian was unable to host because of a cold and fever, Lin Li stood up and asked her to go to the hospital, and personally went to intercede with the boss of Weibo.

At that time, Lin Li came back with a plea and told Qiu Tian that Weibo boss Kang Zheng promised to let Qiu Tian go to the hospital and would not be investigated.

Qiu Tian listened to Lin Li's words, and then left to go to the hospital with peace of mind.

Later, Qiu Tian learned that in fact, Weibo boss Kang Zheng did not agree to Lin Li at all, and it was Lin Li who deliberately lied in order to let her go to the hospital.

Even Qiu Tian felt that Lin Li's later Weibo night had something to do with him.

Qiu Tian's assistant has been worried about this matter for a long time, afraid that the Weibo organizer will ask them to compensate for liquidated damages.

But no one came to contact them after leaving the hospital, Qiu Tian and they thought that the organizer didn't care about leaving the venue early with her, and they were overjoyed for a while.

However, Qiu Tian recently learned that it was not the organizer who was generous, but Lin Li's side had already found someone to deal with the follow-up matters, and Lin Li paid liquidated damages for her.

Lin Li didn't tell Qiu Tian about this matter, Qiu Tian has been kept in the dark, and after knowing the truth, Qiu Tian has complicated feelings.

Although Qiu Tian is not expensive, the liquidated damages compensation is not much, at least for Lin Li, who now has an appearance fee of one million, it is not much.

But Qiu Tian knew that he and Lin Li could only be regarded as ordinary friends, and it was a kindness that he could do this for himself.

Who would have known that the entertainment industry is talking about a lot of color, but he is actually such a warm person.

This time, when Tao Yufeng asked Qiu Tian to host the show, Qiu Tian was actually a little hesitant, because the station intended to let her participate in the hosting of another program next month, and the ratings of the show in the station were not bad, and for Qiu Tian, the attraction was far greater than that of Tao Yufeng.

But Tao Yufeng inadvertently mentioned that Lin Li would come to participate in this show, and after Qiu Tian heard it, he immediately agreed, and even pushed down the show arranged by the station regardless of whether the leader was happy or not.

Including Qiu Tian herself, no one knows that her ordinary appreciation for Lin Li from the beginning has long since changed a little.

At this time, Lin Li had already walked to the guest seat where An Xiaoxi was, he and An Xiaoxi stood side by side in the front, followed by An Xiaoxi's classmates and the employees of An Xiaoxi's advertising building.

After Qiu Tian briefly introduced An Xiaoxi's advertising building, he glanced at Lin Li, and the two nodded and smiled in a friendly manner, which can be regarded as saying hello.

Finally, the upcoming debut is Xiao Miao, who was invited by the famous advertising company TusAdvertising! We welcome Xiao Miao! ”

Xiao Miao was the last to take the stage as she wished.

On Weibo Night, Xiao Miao finally lost to Lin Li and missed the honor of King on Weibo Night, which has always been a regret in Xiao Miao's heart.

Losing to Lin Li, who had only debuted for half a year at that time, made Xiao Miao feel a little embarrassed.

So this time, Xiao Miao himself and his team are determined to be the last to take the stage, and they must give everyone the impression that he is a bigger card than Lin Li!

Otherwise, after these two times, everyone will think that he is worse than Lin Li!

However, what Xiao Miao didn't expect was that the program team quickly replied and said that there was no problem, it seemed that Lin Li did not insist.

This made Xiao Miao and them a little puzzled, Lin Li gave the impression that he was not so easy to speak, why did he agree so easily this time?

They thought about it, and there were only two possibilities, either the face of the program team was big enough to persuade Lin Li, or Lin Li thought that he was not as good as Xiao Miao and them, so he didn't want to appear last.

And they all know that Lin Li and Tao Yufeng had a falling out last year because of "The Voice", so the face of the program team is big enough, it doesn't seem to be true, at least in Lin Li, the program team should not dare to order him.

Thinking about it like this, Xiao Miao and the others felt that Lin Li didn't fight for this last appearance, it seemed that he recognized himself clearly and knew that he was inferior to himself.

Thinking about it like this, Xiao Miao was still a little proud in her heart.

seems to feel that he is the person with the highest status in the entertainment industry in this field, and Xiao Miao was full of energy when he appeared.

The audience also gave Xiao Miao the same treatment as Lin Li, and many people exclaimed.

"I Am an Advertising Man" is not like a popular variety show on the market, this is more like a workplace variety show.

There are not many variety shows of this type in China, and there are almost no high-quality ones, either they are too professional and boring, blocking a lot of audiences, or they sell dog meat on the head of a sheep, and there is no content related to the workplace, and they are sprayed miserably by the audience.

Therefore, it is not easy to do a good job in this kind of variety show, and there are few sponsors, and it is almost the same for the general program group to invite a star with highlights to come to the town, but everyone didn't expect that the show "I Am an Advertising Man" would invite the two most popular idols in the entertainment industry to the same stage.

Fortunately, the stars are all invited by the advertising building, and there is no need for the program team to pay the venue fee, otherwise the appearance fee of so many stars will be enough for the program team.

However, after Xiao Miao appeared, many people were a little relieved.

Now that there are Lin Li and Xiao Miao, the upper limit of this program is not good, but the lower limit will definitely not be low.

Only then did everyone understand why this show was able to attract so many sponsors.

Xiao Miao walked to the first place in the guest seat, that is, the position of Tus-Company, and stood side by side with a middle-aged man.

Lin Li saw the name written on the guest seat, and it was: He Maozhong.

Lin Li knew that this man who was nearly half a hundred years old and slightly chubby and not good-looking was He Maozhong, a god-level figure in the advertising industry.

He Maozhong and Xiao Miao smiled, and their eyes suddenly looked at Lin Li's side.

He Maozhong went out of the mountain this time, firstly, to prove that he was not old, and secondly, he also hoped to advertise the company through the program.

He was quite surprised to see An Xiaoxi here today, he didn't expect An Xiaoxi to set up an advertising building, and it was such a coincidence that he also came to participate in this show.

And An Xiaoxi brought Lin Li this time, and Lin Li, this guy He Maozhong also heard a little, although it has nothing to do with him and the advertising profession, He Maozhong still has some bad premonitions.

An Xiaoxi also came to participate in this show, which He Maozhong didn't expect, but he didn't say anything special when he saw An Xiaoxi, and suddenly felt a lot more relieved, after An Xiaoxi left Tus Company last time, he didn't make trouble He Maozhong for plagiarizing her advertising words.

It seems that An Xiaoxi also knows that it is not good to offend herself, so she endures it.

Since An Xiaoxi is still familiar with current affairs, He Maozhong is not so worried about what trouble will occur this time.

After everyone was seated, Qiu Tian began to introduce the sponsors of this issue.

There are many sponsors in this issue, and there are 18 of them, just like the advertising agency!

Even Lin Li admires Tao Yufeng very much, in just one month, he was able to find so many sponsors, how do you feel about those programs that can't get sponsorship.

These sponsors are available in all fields, including food, clothing, housing and transportation.

Qiu Tian finished introducing all the sponsors to the hand card, and then took a big breath.

"Director, I have so many words...... Gotta add money! ”

The scene burst into laughter.

"I've been hosting a show for so many years, and this is the first show to have so many sponsors." Qiu Tian sighed: "Do you think that there are a lot of sponsors for our show like me?" ”

"Yes!" The audience spoke in unison, all with laughter.

Qiu Tian smiled: "This is very understandable, after all, we are an advertising program, different from other programs, other programs need to rely on sponsors to pay the program group, and the program team advertises to sponsors, and the relationship between our program and sponsors is not so simple a transactional relationship, but more like a cooperative relationship." ”

"Not only do we advertise our sponsors, but we also create ads for them! It can be said to be a one-stop service! ”

"And we have invited countless well-known companies in the advertising industry today, as well as many new advertising companies that are full of vitality and know what users like and dislike, and here, I think sponsors will definitely be able to find the ads they are looking for!"

Everyone applauded, and through Qiu Tian's explanation, everyone also understood some of the reasons why there are so many sponsors for this show.

Of course, what Qiu Tian said is just one of the reasons why sponsors are coming here, and there are some reasons that are inconvenient to say, such as the sponsorship fee of the show "I Am an Advertising Man" is still very conscientious compared to other programs of the same type, and when pulling sponsorship, Tao Yufeng pulled Lin Li out.

Nine times out of ten, these sponsors were still hesitating, and the people who were sponsored by the program team threw out the news that Lin Li would come to participate in the show, and reassured them, and these sponsors also came to Lin Li to participate in the show, so they finally decided to sponsor the show.

After introducing the advertising company and sponsors, Qiu Tian began to introduce the rules of the program.

"The rules of our program are actually very simple, that is, the sponsors give the advertising effect and budget you want, and then all our advertising buildings give advertising plans, if there is a plan to be adopted, then the sponsor's cost is divided equally by the program team and the advertising company, and finally the advertising building with the most cumulative advertising costs for the whole season of the program is the champion of our "I am an advertising man"!"

Everyone applauded, and Lin Li also knew the rules of this program for the first time, and I have to say that it was quite good, allowing sponsors to jointly select the best advertising agency.

Because this involves the advertising cost of each sponsor and their future advertising effect, their choice must be very deliberate, and the final result will definitely be convincing.

And if the sponsor does not have a favorite advertisement from beginning to end, then only a small part of the sponsorship fee is required in the end, which is completely acceptable to the sponsor.

Qiu Tian said: "Today is the first episode of our program, except for a few well-known advertising companies, other companies may not know much about our sponsors, so in this first issue, our program team will first give you an exam question." ”

The scene fell silent all of a sudden.

"In order to let our sponsors understand the strength of each company, the program team hopes that this first advertisement in the program will be for themselves!"

The whole audience was stunned.

Advertise yourself yourself?

Qiu Tian was a little surprised when he saw them, and said with a smile: "Yes, just let you advertise yourself, we don't set rules, only limit the time, before three o'clock in the afternoon, all companies must submit finished products, we will broadcast them here, see if the company's advertisements are more creative, and can be more loved by sponsors." ”

The members of the advertising agency who participated in the contest were a little surprised, and the topic was something they did not expect.

In the advertising agency industry, there is almost an unwritten rule, that is, the strength of an advertising company depends on how many advertisements on the market are produced by your company.

It may not be clear to the outside world, but in the industry, they are very clear about the fact that the company took the advertisements of those big brands.

Therefore, advertising agencies have always focused their business on how to advertise to their clients, and so far no famous advertising agency has become famous by advertising itself.

In other words, it is possible for other companies to advertise for their own companies, but advertising companies will not.

This makes this question a little difficult for them by the program group, the advertising company advertises itself, they have never done it before, how can they do it in such a short period of time?

It's a big problem to be more attractive than other advertising agencies.

After all, advertising is not simply to promote the company, if you really make a company promotional video, it will be laughable and generous.

However, this question set by the program team has deep meaning, because there are too many advertising companies participating, but in order to show respect, the program team will definitely play the introduction screen later, but if it is a direct introduction at the beginning, it is somewhat boring.

Therefore, the program team simply changed the strategy and let the advertising companies advertise themselves, which can not only let the sponsors see their level, but also let the audience know about the advertising companies when the program is broadcast.

This method of the program team is also deeply loved by sponsors, and they also don't know much about many advertising companies.

"This advertisement...... It's not good to shoot......"

After listening to this, An Xiaoxi glanced at Lin Li, and then looked at the classmates behind him.

"The main thing is that the time is too short......"

"I haven't done anything like it."

"It's okay, we're not used to it, and so are other companies."

At this time, people from other advertising agencies are also talking to each other, and they don't seem very confident.

Only Lin Li was not nervous, and even wanted to laugh, among the more than ten classic advertisements selected last time, there was a suitable one.

Isn't that a coincidence?

An Xiaoxi looked at Lin Li and seemed to be full of confidence and relieved, she turned around and said to the people behind her: "It's okay, we have Lin Li, they don't." ”

…………