Chapter 51: The First Sight of Jin Yong
Zhou Wenqiang really didn't look away, and soon after Lei Luo took over the management of the company, he did it in an orderly manner.
As early as two days ago, the factory began trial operation, and worker training, department running-in, establishment and communication of rules and regulations, etc., have all been in place.
Under Zhou Wenqiang's suggestion, the production director hand-selected by Lei Luo led a group of screaming strong men to shout the slogan of 'my factory is my home, I am a Beiwang person' every day.
On Hong Kong Island, where capital is still in the primitive accumulation stage, the concept of corporate culture was pioneered and the sense of honor of 'Beiwang people' was established.
Based on the workload of twenty workers, it should not be a problem to produce two to thirty thousand bags of herbal tea per day.
But now that the funds are more sufficient, Zhou Wenqiang is ready to play bigger.
He is ready to directly launch 50,000 bags of herbal tea on the first day of the listing of Wanglaoji herbal tea!
Buy 2 get 1 free! Buy 10 raffles!
The first prize was for the latest radio, which in Hong Kong Island in the 50s was definitely a large electrical appliance at home, and some girls even shouted 'I'd rather cry in front of the radio than laugh in the silent night!' This kind of money-worshipping rhetoric.
This requires the recruitment of about 20 workers, and at the same time, it is also necessary to purchase new land and build factories to prepare for the upcoming 'Hong Kong Island's new herbal tea era'.
Selling 50,000 bags of herbal tea a day is simply an astronomical amount, so it is necessary to increase the investment in advertising, not only to buy full-page propaganda, but also to think in modern advertising.
Glancing at Wang Laoji, Zhou Wenqiang smiled and said, "Brother Laoji, for the sake of our bagged herbal tea business, you may need to make some sacrifices this time." ”
Wang Laoji was stunned: "Sacrifice?
Brother Zhou, don't look at my brother as a big boss, I understand this word.
Sacrifice means death!
In order to sell herbal tea, you want my life?
No way! ”
Zhou Wenqiang just took a sip of tea, and almost didn't spray it directly when he heard the words.
"Brother Ji, you think too much.
I mean, you need to sacrifice your color and hue to be the spokesperson of our herbal tea, which is the graphic male model on the advertisement.
I promise, when your photo of Brother Ji is published in the newspaper, I don't know how many women will be fascinated, and there will be countless pairs of big watery eyes looking at you, and your sister-in-law is definitely not the only one! ”
Don't look at Wang Laoji's long and thin face, in fact, I don't know how many modern fitness coaches to surpass the tendons and flesh of that body, they are the most natural muscles, and the muscle filaments can be seen through the skin! It's not the kind of dead muscle that comes out of eating protein powder.
Such a flat male model, and he is also a big man, and he doesn't have to spend money, it's really useless.
Wang Laoji was stupid.
Ha.
Sacrificing color or something, I understand it, and I, Wang Laoji, won't mind.
But what is a flat male model?
Still going to be in the newspapers?
Are there really a lot of women looking at me with big watery eyes?
Pounce on your mother, it sounds like it's very enjoyable?
"Brother Zhou, what if you do what you said...... What kind of flat male model, will it be very face-saving? ”
"Yes! A must have! ”
Zhou Wenqiang said with a serious face: "Brother Ji, believe me, when the time comes, you will become the most famous boss in the entire Hong Kong Island!" ”
"Pounce on your grandmother, it's done!"
Wang Laoji's face was excited.
Zhou Wenqiang smiled: "Then Brother Ji just agreed?"
I'll contact the newspaper now, Brother Ji, you are waiting for my good news......"
In the 50s, the most influential newspaper on Hong Kong Island, "Oriental Daily", had not yet been launched, and if you want to talk about sales and influence, "Ta Kung Pao" and "Sing Tao Daily" are the first to be launched.
These two newspapers were the first newspapers in China to be published and their influence spread far overseas, and the other was that they themselves had branches overseas, and their sales were good.
A good relationship with these two newspapers will be of great benefit to Wang Laoji Herbal Tea in the future.
In addition, as a large-scale comprehensive newspaper, Sing Tao Daily has a very sensitive sense of business, and it is the first newspaper to publish commercial advertisements on Hong Kong Island, and has the strongest print advertising production capacity in the industry.
Wang Laoji is his eldest brother, the first time people show their faces in the newspaper, and the advertisement must be produced with excellence, so on the side of "Sing Tao Daily", Zhou Wenqiang must go in person.
And "Ta Kung Pao", there is a heavyweight who Zhou Wenqiang wants to meet.
According to the calculation of historical time, Jin Daxia should have been transferred to Hong Kong Island's "Ta Kung Pao" as a supplement editor and presided over the "Afternoon Tea" column.
Although "Afternoon Tea" is not a commercial column that sells tea and herbal tea, it accounts for a tea word after all.
And because of Jin Daxia's writing knowledge, this column is insightful in talking about current affairs, and sometimes it will launch steamed tea sketches and talk about the elegance of the tea ceremony, so it has a certain influence in the intellectual circle and high society.
Wang Laoji herbal tea not only has to enter the civilian class, but also enter the upper class and become a real famous brand, this is Zhou Wenqiang's plan.
Of course, Zhou Wenqiang will go to "Ta Kung Pao" in person, mostly for Jin Daxia, he really wants to see what this legendary hero looked like when he was young, and he also needs to personally persuade Jin Daxia to let him write an advertorial for Wang Laoji herbal tea on "Afternoon Tea".
Jin Daxia will be able to set up "Ming Pao" in the future, and he is also a long-sleeved and good dancing figure, it is estimated that he will not be too dogmatic and rigid, and Zhou Wenqiang is still somewhat sure to convince him.
Zhou Wenqiang, a big customer, came to the door and gave "Ta Kung Pao" four days of advertising business on the front page and the entire issue, and the editor-in-chief almost died of happiness.
Although most of Ta Kung Pao mainly reports and analyzes current affairs and current affairs, and its style is serious and extremely high-level, it also needs to divide time.
If Zhou Wenqiang comes two or three years late, I am afraid that no matter how much money he gives, he will be turned away, but in 50 years, such an unpleasant thing will never happen.
At this time, "Ta Kung Pao" was just founded on Hong Kong Island, it was a period of economic difficulties, and its biggest competitor, "Sing Tao Daily", began to launch commercial advertisements as early as half a year ago.
At present, the average daily sales of "Ta Kung Pao" is about 3,000 copies, and Zhou Wenqiang directly smashed 1,500 Hong Kong dollars, which is equivalent to buying out the sales of the newspaper for five days.
What's more, Zhou Wenqiang only bought the front page page, other pages can still publish content, newspapers can be sold, and the editor-in-chief is not a fool, so he agreed without thinking about it.
Zhou Wenqiang paid the deposit, and after giving the design requirements for the publication and the advertising sentence of 'afraid of getting angry and drinking Wang Laoji', he no longer talked about advertising, but asked to meet Lin Huan, the editor in charge of the "Afternoon Tea" column.
What's so hard about that?
Facing Zhou Wenqiang, the God of Wealth, let alone Lin Huan, even the wife of the editor-in-chief, they can all be seen.
The editor-in-chief even went out in person and happily brought Zhou Wenqiang to Jin Daxia, and was afraid that Jin Daxia would accidentally offend a big customer, so he specially advised: "Editor Cha, Mr. Zhou is our distinguished guest and your reader, especially to come to meet you, you have to receive it attentively." ”
In his mind, how could a young man like Zhou Wenqiang meet a small male editor, most of whom were readers of "Afternoon Tea".
Unexpectedly, it was crooked, Zhou Wenqiang really read Jin Daxia's novels in his previous life, so he smiled at Jin Daxia very naturally: "Jin ...... Mr. Lin Huan, I am your loyal reader. ”