Chapter 479: I Speak for Myself!
After working for a long time, I made it on the computer again, and it took a lot of time.
Fortunately, there are many people, and An Xiaoxi's advertising building did not spend time on formulating a plan at all, so after making this advertisement, there is still a lot of time, and everyone still has enough time to eat.
After eating, it was close to two o'clock in the afternoon, and everyone went to the headquarters of Youku.
What Lin Li didn't expect was that they were not the first advertising agency to return to the recording hall, and they were not even the top three.
By the time Lin Li and the others returned to the recording hall, there were already four or five people from the advertising agencies who had already returned.
Lin Li and they were very curious, these advertising companies were even faster than their own side, but their own side omitted this part of the discussion plan, although the shooting took some time, but on the whole it was still very smooth.
Lin Li was quite curious about what kind of answers these companies could give.
The time is slowly approaching three o'clock in the afternoon, and there are more and more advertising companies and sponsors returning to the recording site, and the sponsors are all full of expectations, and some of the people in the advertising agency seem to have little confidence.
On the contrary, Tus-Advertising Company was the last to come back, and their leader, He Maozhong, had a confident smile on his face, and the people from other advertising agencies saw them like this, and they all had a premonition that they were going to be reduced to the wedding dress of Tus-Company this time.
At three o'clock in the afternoon, everyone arrived.
The director team shouted that the scene was quiet, and then Qiu Tian came up.
"After a few hours of intense preparation, now that all of our advertising agencies are ready to advertise themselves, we are all looking forward to seeing what it will be like for advertising agencies to advertise for their own companies."
Qiu Tian smiled, swept the scene, and said, "Let's take a look at the advertisements that all advertising companies give us one by one, huh...... We will reveal according to the order in which all the advertising agencies return to the scene, so the first one is Meijia Advertising Agency. ”
Qiu Tian looked at the Meijia advertising agency with guest number 13: "Mr. Chen, your company is the first to come back, and it takes the shortest, it seems that you have a strong execution ability, are you very satisfied with your advertising this time?" ”
Mr. Chen of Nameijia Advertising Company smiled and said: "In such a short period of time, you let me say that I am very satisfied, and it seems that I am too unpursued, but if you want me to say that I am not satisfied, it seems that it does not respect the program and sponsors, and it also seems that our company is impetuous, so I think this problem should be left to everyone to evaluate." ”
"Mr. Chen said well, then let's take a look at your advertisement."
After Qiu Tian finished speaking, Mr. Chen of Meijia Advertising Company operated on the computer of their guest seats, and the computers of each guest seat were connected to the big screen in the middle of the stage, and soon the big screen in the stage began to play their advertisements.
The advertisement of Meijia advertising agency began with a picture of a job seeker playing the role of a star they invited today.
Then I saw this job seeker go out with his own materials, and the perspective followed the job seeker all the way to Meijia advertising agency.
The job seeker stops at the downstairs of the Meijia advertising agency, and the camera highlights the billboard of the Meijia advertising building.
Everything in the picture cuts to the application process within Meijia advertising agency.
One of the job seekers pulled out several of his Ph.D. diplomas, and several of the interviewers shook their heads.
The next interviewer pulled out a large stack of his own certificates of honor and trophies, and the interviewers shook their heads in the same way.
Finally, the picture is the star they invited today, he pushed off the certificate and trophy on the interview table, and then pulled out a banner that read: Meijia advertisement, don't look at the resume, look at the strength!
Then the interviewers nodded their heads.
This is the end of the ad.
There were many people at the scene applauding, in such a short time, they can shoot like this, not to mention how amazing, but for such a type of advertising that everyone is not good at, this advertisement is at least qualified.
"I didn't do this ad today, I think I saw it somewhere."
Before the host Qiu Tian could speak, the leader of Jiutai Advertising Company on the 16th said.
Everyone was stunned and looked at Meijia advertising agency.
Because everyone thinks that this is a temporary advertisement, the judging standards are relatively low, which makes them feel that the advertisement of Meijia Advertising Agency is okay.
But if they don't make ad hoc ads, but have already made them, then the evaluation criteria are different, and the ad will be difficult to pass.
Mr. Chen of Meijia Advertising Company said: "This advertisement is indeed something that our company has had before, but today the time is so tight, I see that many companies have also used their own company's previous ideas, so I think this is also fair." ”
After Mr. Chen finished speaking, Qiu Tian was a little surprised, today's program team is indeed temporary, and none of them have passed the gas, just hoping that everyone can show their abilities without preparation, but the program team never expected that although many of these companies have not advertised themselves in the media, many of them actually have some internal creativity.
Today's time is so tight, they can't think of a better one, so naturally they use the previous things.
Anyway, the program team didn't say that they couldn't use the previous advertisements, and even if the program team asked for it, no one knew about everyone's internal creativity.
It's just that the advertisement of Meijia Advertising Agency was unfortunately recognized.
"Don't worry, everyone, our director team will negotiate." Qiu Tian said.
Today's theme is to make an ad to prove your strength, but if everyone uses the previous idea, it will lose the meaning of the topic, and it will be unfair to a truly original advertisement.
However, the program team did not say that they could not use the previous advertising ideas, and there was no way to verify whether these advertisements were made today or the ideas they had before.
If it continues, it will only bring the show to a halt, anyway, let them advertise themselves, just hope that the sponsors and the audience will know more about them, and it will not affect the competition behind, so Tao Yufeng and they quickly gave the answer.
As long as it's not plagiarism, it doesn't matter if it's a previous ad or an ad made improvised today.
Although some companies have complained about this, after all, this time it is just like introducing themselves, and it is unlikely to affect the subsequent games, so it is over after complaining for two sentences, and no one really jumps out.
The second advertising company is called Hengchuan Advertising Company, and after their advertisement was played, An Xiaoxi laughed and said to Lin Li: "This is also the previous advertising creativity." ”
Lin Li only then understood how those advertising companies could complete the advertisement faster than himself.
It turned out that they were all using the previous advertisements.
Then two more commercials ran out.
The previous ads, if they were produced today, would be pretty good, but knowing that they were all using the previous creatives, then these ads are very average.
At this time, the program team in the background was a little anxious.
"Tao Dao, these advertisements ...... Not good. ”
"yes, it's not attractive."
"We're so blatant about letting viewers watch commercials...... Will it cause disgust among the audience? ”
"Youku attaches great importance to our team, don't overturn this time."
……
Tao Yufeng was also a little upset by what a few of them said, so far, although these advertisements are not very bad, but it is probably more difficult for the audience to watch them.
"Wait...... Look at Lin Li's them. Tao Yufeng said.
Another person heard Tao Yufeng say this, and couldn't help but say: "Director Tao, although Lin Li is talented, he is not a professional in advertising, he is just supporting An Xiaoxi this time, and the specific advertisement still needs to be produced by An Xiaoxi, I don't think it will be brilliant nine times out of ten." ”
"I think it's better to pin your hopes on Andy Advertising, their advertising will have a higher probability of being outstanding!"
The backstage of the program team was already worried, and the sponsor representatives on the scene also had heavy faces after watching the first few advertisements.
They came to this show, but they were surprised by an advertising company, but now they see this level of advertising, they can find some professional advertising companies at random, and they can also have this level.
So far, they've been disappointed.
Lin Li and they also returned to the recording site very early, so it was soon their turn.
Although Lin Li gives everyone the impression that he is very talented, can write songs, can write poems, and has full marks in creative ability, this is an advertising program, and Lin Li is just an invited star of the advertising building.
The only thing everyone is looking forward to is the last Tus-Company.
"According to the previous order of return, the next one to appear is the Grove Creek Advertising Building." Qiu Tian looked in Lin Li's direction, "Are you ready?" ”
An Xiaoxi nodded.
"Okay, then let's enjoy the self-advertising of the advertising building in the forest creek!"
After Qiu Tian finished speaking, he walked to the side of the stage, An Xiaoxi inserted a USB drive into the computer, and began to play the advertisement made at noon.
In the picture, Lin Li got out of the car in a straight suit, with countless flashes and cameras in front of him, and the people around him seemed very excited, screaming with flowers.
At this time, the voice of Lin Li's narrator sounded.
"You only smell my perfume, but you don't see my sweat."
Lin Li's voice was clear and firm, and after everyone heard this, they couldn't help but start looking at the screen.
The camera followed Lin Li's face, but the people on the other side had completely opposite attitudes, they looked angry, scolding at Lin Li, and their voices were like monsters.
"You have your rules, I have my choices."
In the picture, in the face of everyone's scolding, Lin Li was unmoved, straightened up and walked towards the front.
The camera stayed in place and slowly followed Lin Li's back, and everyone saw that the building that Lin Li entered was called the Forest Creek Advertising Building.
"You deny my present, I decide my future!"
The picture is Lin Li's determined back, which is a little lonely to watch, but it is touching.
Lin Li's voice was neither humble nor arrogant, sober and powerful, which made the audience stand on the same front with him in an instant.
The picture cuts back to the advertising building of the forest creek, Lin Li is dressed ordinary, holding flowers, and waiting for people under the scorching sun.
A noble man beside Lin Li, next to him, there was a special person holding an umbrella, holding a more advanced flower in his hand, and looked at Lin Li with disdain.
"You laugh at me for having nothing and not worthy of love."
At this time, An Xiaoxi came out of the advertising building, and the noble son smiled when he saw it, but An Xiaoxi walked straight to Lin Li and held up an umbrella for him.
"I pity you for always waiting."
Lin Li coldly dropped a sentence.
With Lin Li's voice, the noble son's face was already very ugly.
The camera is everything, it is an interview hall-like room, and there are three middle-aged and elderly people sitting in front of Lin Li, who pulled their faces and shook their heads at Lin Li.
Lin Li departed gloomily......
"You can despise our youth, and we will prove whose era it is."
After saying the words to prove whose era this is, Lin Li walked out of the hall, violently took off his suit, and threw it!
The picture switches to the scene of Lin Li singing in the bar, at this time Lin Li is already wearing a leather coat, holding an electric guitar, and singing a powerful song on the stage, although this picture is only for a moment, but the crazy shock of the audience is still there!
The focal length of the picture has changed, and when it becomes clear again, it is a whole handsome and handsome face!
It was as if Lin Li was looking in the mirror at the camera, and after taking a look, he took half a step back slightly, and Lin Li straightened his tie.
"Dreams are destined to be lonely journeys, and there are doubts and ridicule on the way, but so what......"
Lin Li in the picture slowly raised his fist at this time......
"Even if you are covered in bruises, you have to live beautifully!"
After saying the last sentence, Lin Li's fist swung out hard!
Shattered the glass in front of the camera!
The footage of the glass shattering and flying was played in slow motion, like a snowflake.
Lin Li stood among the snowflakes and raised the corners of his mouth slightly.
"I'm Lin Li, and I speak for myself."
End of ad!
Everyone at the scene was stunned, the picture of Lin Li's last broken glass, combined with Lin Li's incomparably charming voice, was so shocking that words couldn't describe it at all!
I feel a surge of blood in my chest!
They were all young, and they were despised and denied!
They also had dreams that they held onto.
But now, if it weren't for this advertisement, they would have forgotten that they had all this!
Yes, live for yourself!
Speak for yourself!
This is really the best advertisement!
Everyone couldn't help but applaud.
"This ad is fantastic!"
"It's the first time I watched an advertisement, and I was so enthusiastic!"
"I want to watch it again!"
"Lin Li's performance is really good! My eyes are wet! ”
"This advertising building advertisement is really amazing, in such a short time, to be able to make this level of advertising, I think the inspiration is also ashamed!"
"Well, I'll give 10 points for this advertisement!"
"The students of the advertising department of Yan University are so terrifying!"
…………
The audience applauded thunderously, while the people from other advertising agencies looked like they were going to die.
This advertisement ...... It's also great, how can they get the ads behind them!
This speaks for himself, interpreting the advertising spirit of the Forest Creek Advertising Building, and the picture of the Forest Creek Advertising Building in this advertisement is not much, and the timing is just right.
Some advertisements brag to themselves, so they dress themselves up as plastic flowers with real flowers.
Some ads are flattering to the user, like flowers that want to attract attention.
And Lin Li's advertisement, have an attitude, don't flatter, be yourself!
Lonely and arrogant, like a snow plum in the cold winter!
In one word, it's premium!
Now in the show, everyone is cheered up.
The people in the program team are also excited, it turns out that the advertisement can be so good-looking!
It seems that the pessimism is too early, this show is worth watching!
Only the people from other advertising agencies are a little uncomfortable at this time.
How can this Nima compare, the previous group of people is better, and the advertising companies behind are now embarrassed to take out their own advertisements!
He Maozhong's face was gloomy, and the team behind him was silent.
The advertising building of the forest creek is not good!
…………