This, how could Tang Shijin agree?

It's not that she can't bow her head, but she has to be low and valuable, what is the value of the Shen family now? It's completely gone, okay?

Shen Tingshi is afraid that he has not seen the situation clearly.

But it doesn't matter, there aren't many things he wants to use her.

At present, the person who needs ventilation is just Tang Shiheng, and in this matter, it is not that he can't listen to Shen Tingshi's opinion.

In short, just drag it slowly.

After Shen Tingshi left, Tang Shijin groaned all the way, and didn't pay attention to where he went, until someone came over quickly and saluted her: "President Tang." ”

Tang Shijin raised his head and was stunned.

She didn't know this person, and she didn't react for a while, but the person had already said: "President Tang is polite, the surname Xu is silent, and the father Xu Chengzhi." ”

"Oh!" Tang Shijin returned the salute: "Xu Xiaolang." ”

Xu Lingran looked at him at the age of seventeen or eighteen, wearing a scribe's shirt, young and handsome, and said with a smile: "Where is President Tang going?" I'm familiar with this area, so I can show President Tang the way. ”

Tang Shijin smiled: "I didn't go anywhere, I was thinking about things and came here in a hurry." ”

Xu Lingran immediately said enthusiastically: "President Tang has been gone for a long time, why don't you come up and have a cup of tea?" While comparing the "Lingran Teahouse" next to his hand.

Tang Shijin felt that this kid was very good at talking and coming to things, so he nodded helplessly: "It's okay." ”

Xu Lingran was very happy and invited her in.

In this place, there is a dim sum shop at the bottom, and a tea house at the top, with a separate staircase.

went upstairs, Xu Lingran made tea with his own hands, and said: "I have a lot of dim sum here, I'll ask someone to bring some, President Tang can taste it?" ”

Tang Shijin nodded, took a sip of tea, Xu Lingran said: "Go up from here, it is a small hillside, the local people call Guishan, although it is not high, the scenery is good, there are many osmanthus flowers, there are also many plum blossoms, and there is a question wall left by the immortal Li Bai on the mountain, and now it is the flowering period, if Tang will be interested, Lingran can be a guide." ”

Tang Shijin shook his head: "I'm not interested." ”

If you want to put others aside, you will talk to death on this day, Xu Lingran is still smiling, and said with a smile: "This osmanthus has another benefit, it is very fragrant, it can be used to make snacks, it is better for President Tang to taste this osmanthus crisp ......"

Tang Shijin looked at the plate, tasted the chopsticks with chopsticks, and nodded: "Not bad." ”

Then Xu Lingran asked, "Does President Tang think my dim sum here looks good?" ”

Tang Shijin glanced at the plate, "What?" ”

Xu Lingran said with a smile: "Don't hide it from President Tang, I actually want to ask for a ...... or two My one-year appointment with my father is almost up, but until now, I'm still losing money, and I really can't figure out what the problem is. ”

Tang Shijin tilted his head.

She was a little interested in this, stood up, leaned against the window and looked out for a while, and asked him, "A year of appointment?" ”

"yes!" Xu Lingran said with a smile: "Several brothers in my family, my father asked us to study first, but if we really don't want to study, we can also do business." When I was sixteen years old, I became famous, and my family wanted me to continue studying, but I really wanted to do business, so my father asked me to pick one out of the shop at home, saying that I could earn 20% more than before, even if I won, I would never care about it again. I thought that there was a wall of poets and immortals in this place, and all the people who came were literati, and they would not read in vain, so I chose this place. ”

He stood beside her and pointed forward: "But I just took over, and in less than two months, that dim sum shop was opened over there, and a lot of business was robbed. ”

Tang Shijin smiled: "Then what did you do for this?" ”

Xu Lingran said: "I went to see the dim sum of that house, I have tasted all of them, and they are not as delicious as mine, and I have prepared a lot of inscriptions outside the store, I want to make the literati stop...... I also made an appointment with a friend to come to my teahouse for a meeting, and tried my best, but to no avail.

Tang Shijin smiled: "Then do you know what is the biggest difference between you and that store?" ”

Xu Lingran thought for a while: "It's the same, I know all about his new dim sum, nothing out of the ordinary." Besides, I'm also a literati, and I'm half a point better than those people when I talk to them. ”

Tang Shijin said: "But have you ever thought that the biggest difference between you is ...... Those who go up the hill will see your shop first, and those who go down the hill will see his shop first. ”

Xu Lingran was slightly stunned.

Tang Shijin sat back and looked at him, Xu Lingran muttered: "Those who go up the mountain will see my shop first, and those who go down the mountain will see his shop first......"

He muttered several times, and then his eyes lit up, "I see!" We actually have our own geographical advantages! If I were a literati who went up the mountain, I would still be in high spirits when I went up the mountain, and I would definitely not have the heart to buy snacks! When I went down the mountain, I was exhausted, and when I saw the teahouse, I wanted to sit down and rest! ”

Tang Shijin nodded: "Yes, so what do you think your store should do?" ”

Xu Lingran said: "Make something easy to carry? But the mountain is not big, and it takes less than two hours to walk around, and they don't usually eat on the mountain......"

Tang Shijin said: "The weather in the south of the Yangtze River is warm, come to enjoy the tea in autumn, come to enjoy the plum wine in winter, between the green mountains and green waters, a little rest, is not very emotional?" You can make a set of things in your shop, such as mats spread on the floor, small stoves, snacks, tea items...... You can send a young man to accompany you, or you can book it when you go up the mountain, and send someone to arrange it in half an hour or when, and the teahouse on the top can also be a restaurant directly, and you can do some simple food. ”

"Among these people, there are just a few small mats, and they still have to eat when they come down, and they are embarrassed not to come to your house to eat with your things? No matter how delicious the dim sum is, it is easy to be learned, but the location is not to learn, even if he wants to learn from you, it is not as good as the location on your side. ”

"This is one of them, and the other is that you say that you are a literati, but you don't use the benefits of a literati, you must understand that you are now a businessman, and most of your former classmates will faintly feel high when they see you, but they are even more reluctant to deal with you, so now, you should not stand at the same angle with them in the first place...... For example, you can get a thing like "Guishan New Words", write down all the poems written by these people after they visited Li Bai, or set up a table upstairs, the four treasures of the study, and let these people start writing after they come down, and summarize them after writing, so why worry about the literati not coming? Everybody wants to come and see it! ”

Xu Lingran was extremely impressed: "Yes! Sure enough, the God of Wealth is the God of Wealth, why didn't I think of it! ”

Tang Shijin smiled: "Let's go, go down and have a look." ”

Xu Lingran simply accompanied her respectfully, and Tang Shijin walked around the store.

Today's stores, unlike later generations, are all counters, which look ugly and unintuitive.

Tang Shijin asked a few words, then came out and said: "Your four-treasure box, don't sell it like this, you sell it like this, one is ten wen, two are twenty wen, and the four treasure set is twenty wen." ”

The four treasures are four very beautiful dim sum in the store, which are sold by one, and the current price is, one is six wen, and the four treasure set is twenty wen.

But the four treasure sets are generally not sold, and everyone generally only picks one.

Xu Lingran was puzzled: "Why? ”

Tang Shijin said: "You don't care why, you just do what I say, and then you can naturally see the difference, and then you can figure out why for yourself." ”

In fact, it is the bait effect, which is also a common small routine in marketing.

If I give you a high price and a low price, even if the high price is relatively cost-effective, most people will choose the cheaper one...... And if you set an obviously unreasonable middle number in the middle, then everyone will subconsciously choose the expensive one.

But Tang Shijin didn't plan to tell him carefully, drinking him a cup of tea, and teaching him had already paid back the tea money.

She said, "Farewell." He walked away.