Chapter 1225 Chain Operation
"It's up to you to make your own decisions. If you need to do anything for your husband, just ask. Ling Yuan looked at Feng Jiao and smiled at her.
Feng Jiao smiled and shook her head: "I don't just want to tell you about the opening of the new store, but also the cooperation with Sister-in-law Osmanthus and their husband and wife." Through the words of Sister-in-law Osmanthus and Brother Zhou, I thought of a way to promote the various delicacies of our Fengfu Food Group in the shortest time and the fastest speed, which is to join and chain operation. ”
Ling Yuan raised his eyebrows with great interest: "Oh? Franchise and franchise? If you join, I can probably understand. It is like Zhou Zhengyang and Sun Guihua to do their own business with the help of the trademark and fame of Fengfu Food Group. So what does franchise mean? ”
"The meaning of chain management is actually somewhat similar to that of franchising, that is, we open chain stores of major stores under our Fengfu Food Group Group in other streets and even other places through bidding for the right to use registered trademarks, as well as training in advance, providing ingredients, etc."
"For example, we can open a few branches of Fengfu hot pot restaurants in Ping'an Street, Liuwan Lane, which have the largest traffic in Ling'an City, or even Qinglong City, Xuanwu City, and other places farther away, and then hand them over to people who have been trained in advance to operate."
Although franchise management and franchise were new concepts that Ling Yuan had never heard of, he could understand their meaning through Feng Jiao's description.
"It turns out that the so-called chain operation is to organize a number of stores scattered in various places to form a scale, on the one hand, you can use the reputation of Fengfu Food Group to attract more customers, and on the other hand, it can also make Fengfu Food Group's business bigger and more influential, right?"
"Yes. Our family A-Yuan is smart! Feng Jiao praised from the bottom of her heart.
For a new term that he had never heard of that that crossed time and space, it was already rare for him to be able to understand it to this point.
"Chain management is to organize scattered stores, which will have more scale advantages. I will apply the complete and effective operation mode of the stores under the Fengfu Food Group to the chain stores in the way of franchising, and do a good job in training and guidance, so that the franchise stores and chain stores can operate at the fastest speed, and obtain benefits from it while expanding the influence of food, so that the franchise network can grow day by day. ”
"In this way...... Ling Yuan thought for a moment and said, "As a husband, you should let Lingshan prepare and carefully choose some partners." ”
Speaking of this, he couldn't help laughing: "Lao Xue, Lao Qin, Lao Dong, Lao Lu, and even Jiang Qianqian, the new head of the Jiang family, should be very willing to cooperate with us." ”
They are not bad for money, and they are frequent customers of the major restaurants under the Fengfu Food Group, so they naturally know this account in their hearts and know how much benefit they can get by joining the Fengfu Food Group now.
"Yes. That's what I mean, too. Feng Jiao smiled: "Because they are all frequent customers of the wine shop, they know better than others how attractive the food is." What's more, it is more convenient for them to have a few restaurants that deal in food, and it will be more convenient for them to enjoy food in the future. ”
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