In July, Rebus made a big splash in the mainland technology circle and personally hosted the press conference of Xiaomi's mobile phone, which has received a lot of attention and reports from the industry media.

Xiaomi mobile phone is a MIUI platform smartphone developed by Xiaomi Technology and manufactured by Fushikang, and it is also the second brand of domestic smartphones.

I have to say that Rebus's action is unusually fast, and it has taken the lead in releasing its first generation of products ahead of other friends in the mainland, and other brands will not have products until 2011 at the earliest.

According to the data released by Mr. Lei at the press conference, the parameters of Xiaomi's mobile phone are quite eye-catching.

The first generation of Xiaomi mobile phones are 3G smartphones, straight boards, 4-inch, capacitive screen multi-touch, single card dual mode, 854×480 pixels, dual core, etc.

Among them, the operating system adopts MIUI+ native WOS1.3 version system, CUP uses Qualcomm Snapdragon MSM8260/MSM8660, and the GPU model uses Qualcomm Adreno220, 1GB RAM, 4GB storage space, removable memory card expansion capacity 32GB and so on.

Judging from the basic parameters, it is not bad, at least it is much stronger than Huaqiangbei's copycat machine, the key is that it is commendable that Xiaomi mobile phone can launch products on the market so quickly.

But what really made Rebus show off and successfully grabbed the headlines in the industry in July was not these, but the first-generation mobile phone of Xiaomi Technology, which made friends and Huaqiangbei copycats look at the retail price that was about to be angry.

At the press conference, the retail price given by Rebus was 1,999 yuan.

It's more than half as cheap as an Azure-3 phone.

As soon as the price of Xiaomi1 came out, except for the Cote d'Azur, the other friends were stupid and directly stunned.

Friend: We haven't made money yet, Rebus, you are going to make your smartphone into a cabbage price?

……

Weekend.

Science and Technology Complex Building.

At this moment, it is breakfast time, Luo Sheng is enjoying the nutritious breakfast prepared for him by An Qingxue, and at the same time, there is a laptop on the dining table, and he is browsing the news on the Internet while eating.

Now the news and news reports on the Internet have been swiped by Rebus and Xiaomi phones, and the rhythm of the Côte d'Azur and Azure series phones has also appeared.

The majority of netizens showed their expectations for the small Mi mobile phone between the lines, because it can be bought for 1999 yuan, and although the performance is not as good as that of a high-end machine like Azure-3, it is also very good, because the cost performance is too high, so far no smartphone can compare with this small Mi mobile phone.

This is a very worthwhile product for the majority of ordinary consumers, but the reason why the Internet is so hotly discussed is that Rebus said that the supply is insufficient and only takes the online sales channel.

Luo Sheng, who was dining, also smiled when he saw such news, and he closed the webpage without even reading the following content.

There is no doubt that Rebus's focus is on "hunger marketing", but now the topic is in full swing with the cost-effective advantage of the product, which is also a kind of marketing, and Rebus still has a very good set of marketing.

In fact, this is the best solution for Xiaomi's rapid expansion, like the Cote d'Azur, spend a huge amount of money to build a high-end offline flagship store, and focus on offline channels to build, Xiaomi Technology does not have the financial resources at all, let alone this risk tolerance, Rebus is still seeking the next step of financing for Xiaomi.

If the person seeking financing is called Luo Sheng, all VCs in China will definitely take the banknotes and smash the money with red eyes, take it and spend it, and give as much as you want.

Investors are now superstitious about the "Luo Sheng effect", but Rebus does not have such a magical "magic".

The reason why the Cte d'Azur was brought to the rhythm at this time is because the price of Xiaomi's mobile phone is 1999 yuan, which is directly pointed to the expensive price of Azure mobile phone 4000+ yuan to monopolize the high price, and it is also the first time that the horror profit of this mobile phone has been exposed, and someone uploaded a video to disassemble an Azure mobile phone and calculate an approximate digital cost according to the above parts, even if there is no specific number, but the profit is absolutely terrifying.

Third-party data analysis agencies claim that profit margins are conservatively estimated to be as high as more than 50%, and such huge profits have caused an uproar in the outside world.

Some melon-eating netizens have expressed their request for the Cote d'Azur to publish corporate profit data, and some people question that Azure mobile phones should not be sold so expensive, and there are all kinds of voices.

Luo Sheng didn't care too much about this, the Cote d'Azur is a non-listed company, and there is no need to explain to the public whether the financial report data is released or not, and only needs to be responsible to the board of directors.

And there is one thing, Luo Sheng will never doubt that there must be no shortage of friends behind these rhythms, maybe Rebus will arrange it silently, because this can better bring out the cost performance of Xiaomi's mobile phone.

When this kind of thing happens, you don't need to spend too much time reasoning, whoever can profit the most is the first object of suspicion.

……

Morning.

Qin Weimu came to the Science and Technology Complex Building.

"This is the investment report of Shengfeng Capital in the first half of this year." Qin Weimu took out a thick document from the briefcase he brought with him and handed it to Luo Sheng, then made a cup of tea by himself, and sat lazily on the sofa as a quiet beauty.

Luo Sheng flipped through the thick list of documents and materials, and said in surprise after a while: "Yo, in the first half of the year, you invested in 3,741 enterprises or research institutions?" What is the total investment amount? ”

Qin Weimu: "892 billion, and there are still 3000 billion in book funds." ”

When Luo Sheng heard this, he turned his head and looked at Qin Weimu for a moment, and finally gave her a thumbs up silently.

There's not much more to say.

Originally, at the beginning, the companies invested by Shengfeng Capital, especially start-ups, were concerned by other VC venture capital institutions, and they also followed suit.

Later, I found out that something was wrong, Shengfeng Capital was playing a wide net, which was no different from throwing money with your eyes closed.

The followers are empty, because the risk index is soaring, this blind following the trend is simply the rhythm of looking for death, Shengfeng Capital is thousands of scale and number of investments, unless all follow the trend, it is no different from gambling, it all depends on luck, not following behind.

But those VC institutions have made a choice very smartly, since I can't understand the operation of your Shengfeng Capital, then I won't follow the trend, and I will invest directly in your Shengfeng Capital.

Perfect.

This is like speculating in stocks, some people can't understand the trend of a single stock, and feel that the risk is too great, their own confidence is insufficient, and an operation mistake may face a situation of losing money, but want to make money in the stock market, then there is another operation, that is, not to buy any single stock, but to buy the entire stock index, that is, to see the market to operate.

For example, if you are really optimistic about the prospects of Hong Kong stocks and have enough funds in your hands, then direct investment in the Hang Seng Index is over, no matter which stock rises or falls, you don't have to care, you can hedge the risks well.

The reason why VCs invest in Shengfeng Capital is the same, so Shengfeng Capital was more than 300 billion precipitated funds last year, and nearly 900 billion yuan was spent in the first half of this year, and there are still more than 300 billion yuan.

In the first half of this year, Qin Weimu used his trading art to earn more than 18 billion yuan for Shengfeng Capital, this woman is indeed very talented in investment, after all, she made the predictions of Greek bankruptcy and European debt crisis very early.

In addition, it has absorbed more than 70 billion yuan from VC, and its state-owned assets office has smashed more than 10 billion yuan to support it, which is equivalent to indirectly supporting the development of the science and technology industry, because Shengfeng Capital only shoots in related industries in the field of science and technology, and the State-owned Assets Supervision and Administration Office has not been absent once.

At this moment, Luo Sheng, who was browsing the documents, said quite unexpectedly: "Hey, DJI is also in it, and Shengfeng Capital has actually become the largest shareholder, accounting for 47% of the equity......"

As he spoke, Luo Sheng immediately looked at Qin Weimu: "Who made the shot?" ”

Qin Weimu: "I made a move, what's wrong?" Aren't you optimistic? Oh no, I invested a lot of money into it. ”

After speaking, Qin Weimu couldn't help but hesitate a little, she still looked a little unconfident in front of Luo Sheng in her career, after all, Luo Sheng had never overturned.

DJI was established in 2006, and in March this year, DJI launched a new round of financing, Qin Weimu was very decisive to let Shengfeng Capital contract this financing alone, and directly smashed 20 billion into it, which is the largest single investment amount of Shengfeng Capital in the first half of this year, and the scale of other investments is either millions, tens of millions, and rarely more than 100 million.

"Why aren't you optimistic? I'm quite bullish on this company. Luo Sheng said with great satisfaction, and immediately looked at Qin Weimu and said with a smile: "How did Mr. Wang 'cheat' 200000000000000 from you?" Let's hear it. ”

The founder of DJI, who is also born in the 80s, is five years older than Luo Sheng, and is also a self-made entrepreneur who founded the company in Pengcheng.

Qin Weimu recalled: "At that time, I went to Pengcheng to see the drone they are developing intensively 'DJI Phantom1', which is expected to be launched at the end of 2011 or 2012, the company's founder is very ambitious and has clear goals and execution, he wants to make DJI a world-leading drone aircraft control system and drone solution R & D and manufacturer, committed to providing the most powerful performance for the drone industry, industry users and professional aerial photography applications. Experience the best revolutionary intelligent flight control products and solutions. ”

Luo Sheng couldn't help laughing: "Your shot is 20 billion, DJI will not be short of money in the next three years, well done, I am very optimistic about this company, as long as Mr. Wang comes to me, I am very happy to provide it with the most advanced AI technical support to provide solutions for its intelligent flight control system." ”

Luo Sheng was very surprised by Shengfeng Capital's move on DJI, and he didn't expect Qin Weimu's investment vision in the technology industry to be so superb.

Of course, Luo Sheng was most proud of the fact that he got the treasure of Qin Weimu.

……

(End of chapter)