Chapter 124: Retreat as Advance
Song Mu completely persuaded Woody Smith with the strategy of retreating as advance. The heart that became anxious because of the smearing news all over the world finally calmed down at this moment.
Woody Smith happily exchanged a few more words with Song Mu and inquired about the production process of "Mulan", then reluctantly hung up the phone and turned his head to call his secretary over.
After explaining a few words to the secretary, the secretary turned around and went out, conveying Song Mu's strategy of retreating into advance.
Woody Smith turned to look out the window at the scenery, and a smile appeared on his face, he couldn't wait to see those people eat flies when "Splitting the Mountain to Save the Mother" was a success......
In the next few days, W Bi Pictures did not respond to the negative news, nor did it increase its publicity efforts, and "Splitting the Mountain to Save the Mother" was released when the vast majority of the market was negative news.
Due to the impact of these negative news, except for the cinemas under W Bi Pictures, no matter which company's cinemas have more or less lowered the number of films scheduled for "Splitting the Mountain to Save the Mother", and the smallest cinema schedule is even only two screenings a day, and the data can be described as miserable.
The small number of films also means that the box office will be much lower, so on the day of the release of "Splitting the Mountain to Save the Mother", it was like "Miserable! News such as the Chinese cartoon "Broken Rice Country" and "Did the Little Golden Man Look Away" once again occupied the news pages of major media.
For these, almost all the people in charge of the "Splitting the Mountain to Save the Mother" project are as anxious as ants on a hot pot, but Woody Smith still looks light.
Whenever someone asks him, the most common thing he says is: "It's okay, calm down, the turnaround will definitely come." ”
The turning point in Woody Smith's mouth finally arrived on the third day of release.
The Windy City Sun has a film review columnist named Joseph who wrote a film review about "Splitting the Mountain to Save the Mother".
Mr. Joseph likes to write in a sarcastic tone, and his comments are often straightforward, so the audience likes his film reviews.
However, this time this gentleman was unusual, not only did he not have any ridicule, but even gave "Splitting the Mountain to Save the Mother" a score of 3.5 points.
The reason why it is said to be "Gundam" is because in Joseph's case, the perfect score is only four points. In other words, if you give 3.5 points to another word, it is that "Splitting the Mountain to Save the Mother" is almost full marks for him.
In his review, he says:
"My loyal readers should know that I don't actually watch cartoons. This time, I can see such a work as "Splitting the Mountain to Save the Mother" and write this review, and I need to give credit to those who hacked it.
"I have to say, I was originally out to make a big news. I thought I had a chance to give a rare half-star review, but I didn't expect that the half-star was given, and three more stars were added before the half-star.
"I have a lot to say about "Splitting the Mountain to Save the Mother", which is directed by Chinese director Song Mu and adapted from the famous myths and legends of Huaguo.
"In the opening scene......
"Plot-......
“……
"This cartoon directed by Song Mu has changed my prejudice against Chinese cartoons and even cartoons themselves. Here I would like to retract what I once said, that is, 'what kind of movie is cartoon'.
"If we can make an animated film like "Splitting the Mountain to Save the Mother", then I think the animation must be regarded as a kind of movie.
"But unfortunately, we don't.
"Fourth, Mi Jinmei, and other companies that cover the animation business, please work hard. For now, Huaguohai Fine Arts Film Studio has made an animated film, how long will you stay put? ”
……
……
Joseph's film review immediately detonated the curiosity of the people from all walks of life, and in the next few days, with Windy City as the center, the number of moviegoers of "Splitting the Mountain to Save the Mother" became more and more popular, so that if you want to watch "The Splitting Mountain to Save the Mother", you must book tickets one day in advance.
Businessmen are profit-seeking, even if everyone wanted to see W Bi's jokes before, but at the moment, when interests are involved, major theaters in the United States have also begun to increase the number of films scheduled for "Splitting the Mountain to Save the Mother". first returned to the number of screenings when it was not released at the beginning, and then began to crowd the schedules of other films, and by the time it was the most lively, the number of films scheduled for "Splitting the Mountain to Save the Mother" in some cinemas had reached 80%.
However, even so, it still can't get the audience to buy tickets that can be watched on the spot......
Since the main product of trendy toys is still related to "Splitting the Mountain to Save the Mother", with more and more viewers, not only the box office of the movie has been rising, but also the sales of trendy toys in the United States have also been driven.
What's even more ruthless is that instead of selling the ordinary version in limited quantities, Mi Guo Chao Play also uniformly adopts the "blind box" mechanism, what doll you want can't be purchased directly and you have to fight luck, which further drives the sales of tide toys.
For a time, the marketing of tide toys without hunger even achieved the achievement of short supply, and Lianhua toy line had to work overtime to barely meet the needs of the ordinary version of the rice market.
This made Ni Jiashu, the person in charge of the lotus toy line, suddenly fall into a situation of mixed joy and sorrow. He likes the sales of trendy toys in the United States and the trend it has caused; The sad thing is that "Splitting the Mountain to Save the Mother" will be released in Europa countries half a month later, but the current production capacity is a little difficult to supply even the market of the United States......
"So...... This? Song Mu stared at Ni Jiashu, who came to the door in person, and asked.
Today is the day when Lianhua and the studio settle the joint payment of "Seven Brothers" X "Splitting the Mountain to Save the Mother", and Ni Jiashu didn't have to come in person.
However, not only did he come by himself, but after the settlement, he found Song Mu's elite group and explained to Song Mu the current situation of tide play.
This was the first time Ni Jiashu had come to the elite group office, but he was blind to anything around him, he set his eyes on the stack of boxes behind Song Mu's desk, and said straight as usual: "Miss Song, I want you and your elite team to speed up the painting work of the limited edition. ”
Song Mu raised her eyebrows, she looked at the group of people who were busy in the office of the elite group, and explained helplessly: "Mr. Ni, you have also seen that we have more than 20 people working here now, and in other parts of the studio, there are about 70 people working on Mulan-related work.
"Everyone in the elite group is busy with "Mulan" now, and in the future, we will put more and more energy into "Mulan", and our main business is also here.
"I can only say sorry for the request to speed up the limited-edition livery of the trendy toys. And I need to tell you in advance that the supply of limited edition toys may also decrease in the coming months. ”
After listening to Song Mu's words, Ni Jiashu was silent, he came over in person to urge the production of the limited edition of trendy toys, but he didn't expect that not only did he not rush it out, but also further reduced the output.
"How about a ghostwriter?" Ni Jiashu said a very reliable method in his opinion, "Since it is difficult for private signatures to be imitated to be exactly the same, can we have people who are not very important in their work paint them, and then have the names signed by everyone in the elite group?" ”
"Isn't this a fake?!"
Song Mu didn't say anything, and Liu Xiaoping, who didn't know when she appeared on the side, said in surprise.
"Where is this a fake?" Song Mu blushed a little, because she was really moved by this method just now.
"How is it not fake?" Liu Xiaoping argued: "The biggest difference between the limited edition and the ordinary edition is that the limited edition was drawn by our main creators?" If you ask a gunman to ghostwrite, what kind of limited edition is this?! And let's sign our names, isn't this a scam?! ”
Liu Xiaoping was originally a loud voice, but now she happens to be a little emotional, so the voice is extraordinarily loud. Everyone working in the office of the elite group suddenly looked over, and Han Yangqiu, Li Xuelin and Wang Xue walked over directly.
"Xiaoping, what's wrong with you? What was just said? I vaguely heard you talk about scams? Li Xuelin asked with concern.