"The slogan for the future launch of WhatAPP is the reliability and simplicity of this app, and don't do anything fanny. The goal is clear, don't get in the way of the user. ”

Luo Sheng paused for a moment and said methodically: "The bad thing about Yahoo shopping is that they always have to put more ads and logos on the page, what does this have to do with users? Anyway, as a user of Yahoo, I left a very bad impression when I used the product, advertising does not solve everyone's commercialization problems, and I think that the service model is a pure model, the customer is the user, it's as simple as that. ”

The new project was quickly laid out and the focus was on focus, even if the product was adding new features in a way that avoided making the product as complex as possible.

Even if people want the desktop version and want a username, WhatAPP must insist on the practicality and simplicity of the app and the quality of service.

As for advertising, games, and gimmicks, they will all form obstacles.

But what's interesting is that these elements that will form obstacles overseas can shine in China, because that's how WeChat plays, open WeChat, and there are all kinds of messy small programs in it.

Luo Sheng certainly used WeChat in his previous life, which is one of the indispensable apps for Internet life.

The content in WeChat is everything, strange and fancy. For example, the circle of friends function, public account, with media attributes, etc.

Although many features may annoy some users, the vast majority of users like them and find them very feature-rich.

Different regional markets, user needs are different, of course, users can not be forced to choose, this is doomed to failure, so in the future, Bluestar Technology will launch products similar to WeChat, so it must not follow the path of WhatAPP, which is also why Luo Sheng is not afraid of other people in China to copy this model in the mainland, sometimes too blind worship will also overturn.

As for the domestic version, Luo Sheng is not in a hurry, because the growth of mobile Internet users has not officially begun to break out, and the real outbreak time point is in 2012 when Shanzhai smart machines and Huaqiang Peking University shined.

It's early.

If it is launched too early, it will make others imitate the past first, and when the car rolls over, it will be impossible to find the ground.

But now at this time node, there is no shadow of WeChat, what time node is it now? In the first half of 2008, according to the timeline of the previous life for reference, about the year.

In any case, Luo Sheng will definitely not let Brother Xiao Ma get WeChat out first, otherwise the blue space will not be able to mix in China.

Because WeChat is a real-name social product, the blue space is very likely to be killed by WeChat, a social app that is also a real-name system, and the result is that the blue space will die from the mobile Internet, just like the PC dominated the Renren network for a while in the previous life, because of the loss of the mobile Internet, it was cut off by WeChat, and finally it was basically cool.

After arranging the new project, Luo Sheng said: "The second thing I want to talk about at today's meeting is the issue of the company's external bond issuance. ”

Issuing bonds?

The company's current capital chain is very abundant, and there are no negative assets and non-performing assets, even if it is a huge expense to cooperate with major film companies in digital film rights and mergers and acquisitions of Marvel some time ago, coupled with the impact of the economic winter of the general environment, Bluestar Technology's revenue has declined significantly.

But a few months later, Bluestar Technology Group's cash reserves are still at a high level of $10 billion, which went down before, but now it is up again.

I don't know why the money of Bluestar Technology Group is spent endlessly, and the company's asset scale is more and more spent, more and more.

Luo Sheng is good, now he has to issue debts to raise money in a word, emmm......

Zhang Bowen was very keenly aware of an important message, and he did not forget what Luo Sheng said at the beginning, ready to copy his own company.

In other words, Zhang Bowen realized that it was not far from a complete collapse of the world economy.

Luo Sheng said: "Well, I think that so far Bluestar Technology Group, the company has no debt, which is a very abnormal phenomenon, so it is necessary to be in debt, not to owe some money, to be tired, to share, wealth and people gather." ”

Everyone: "......"

Lao Zhang's heart moved, and he immediately looked at Luo Sheng: "Mr. Luo, since you have issued bonds, how many bonds does the company plan to issue to the outside world?" What is the issuance rate? ”

Luo Sheng pondered for a moment and said: "8.5 billion US dollars, five-year term, interest rate 7.19%, rated 3A corporate bond." ”

Everyone showed a surprised expression when they heard this data, 7.19%, even if it is now in the economic winter, I am afraid that many institutions, especially financial institutions, will know about such bonds, and they will desperately tighten their belts and squeeze out as much as they can to buy the bonds of Bluestar Technology.

You must know that the general investment and wealth management is about 4, and the deposit bank is about 3%.

A very realistic and cruel problem is that banks are always willing to lend money to large companies that are never short of money, for the simple reason that they are not afraid that the other party will not pay back, which is basically a profitable business.

Conversely, even in the best economic climate, the banking sector is reluctant to lend money to small and medium-sized enterprises, especially start-ups. The reason is also very simple, you go bankrupt and the bank will be unlucky with you, and the risk is too great.

In the face of these two scenarios, banks, especially commercial banks, can vote with their feet.

When everyone at the meeting saw Luo Sheng's expression and attitude, everyone knew that this matter was basically settled.

The opportunity must not be lost, and Luo Sheng does not want to discuss too much with his subordinates in this matter, so as not to miss the opportunity.

Well, it's not democratic here, anyway, I'll do it!

As long as you see it, you can make the right shot.

Zhang Bowen immediately made a memo about this, and he was already thinking about the implementation in his heart.

Luo Sheng added: "This is a stupid hat behavior that may seem like giving money to outsiders, and it's best for everyone to think so, hehe......"

After laughing, Luo Sheng continued: "The $8.5 billion, and then $3 billion from the company's book funds, a total of $11.5 billion, our goal is to buy back about 10% of the shares of Bluestar Technology Group, if there are too many, it will definitely not work, Wall Street is not a vegetarian, it is very likely that other institutions will follow us." ”

Under normal circumstances, the company will cancel the repurchased shares after the completion of the share repurchase, but Luo Sheng's decision is not to do so, but to keep the repurchased shares as "treasury shares", which are still issued shares, but do not participate in the calculation and distribution of earnings per share.

These repurchased "treasury shares" are retained for future use in the issuance of conversion bonds, employee benefit plans, etc., or sold when funds are needed.

Therefore, in the long run, today's decision to issue $8.5 billion in bonds with an interest rate of 7.19% seems to have paid a lot of price, but as long as the stock value increases significantly in the near future, a small part of the liquidation of the repurchased shares can be completed in a few years to make up for the expenses here, and most of them are real gains.

Not strictly speaking, this is no different from the empty glove white wolf, which means that there is basically no price, and then about 10% of the shares are repurchased, and in the future, Bluestar Technology Group will continue to issue bonds abroad, so the interest rate required for bond issuance in the future can be diluted with the shares repurchased for the first time.

In this way, the result is that this small amount of money is rolling more and more, and this debt is owed more and more money, and if the company is in urgent need of funds or something in the future, it can barely survive by selling some treasury shares or something.

But is it really that simple? If everyone thinks like this, it can only be said that they underestimate Luo Sheng too much.

Under the advice of Qin Weimu, a personal staff member, Luo Sheng adopted her suggestion, so this is just his starting point, and the real purpose is to sell the repurchased shares to his offshore trust fund at a premium of the current market value.

You must know that Luo Sheng now has more than 45 billion US dollars in his hand and can be called at any time, and it is really stupid not to operate such a large amount of money.

And if you think that this is the end, you are still too young, and it can only be said that Qin Weimu, a woman, is full of tricks in the operation of financial capital, and everything is legal.

It is no exaggeration to say that with Qin Weimu, a virtuous helper, Luo Sheng's personal assets have easily doubled or doubled, and of course, her own assets have also doubled.

The repurchase of shares was finalized at the meeting, and the meeting was over, Luo Sheng did not stay in the Bluestar Technology Group for too long, and after dealing with the work affairs for half an hour here, he started the research of the Cote d'Azur company.

At present, the Cote d'Azur has three major plans, and its R&D department is stepping up the research and development of the next generation of Azure phones while consolidating the existing business operations.

The second plan is the research and development of the open source operating system WOS, which is used to deal with the competition of Google's Android system in the field of open source ecology.

The third plan is the development of game consoles, which will be the second largest hardware segment of the Cote d'Azur company, and its significance is by no means as simple as a game console on the surface, re-following the path of Sony's failure, with the goal of pointing the sword at Intel and overturning its supremacy.

From the battlefield of PC to compete with Intel, Luo Sheng has to take off his skin even if he can win, and fight against others in the strongest head-on, this is not brave, but stupid.

Sony's thinking is right, the intention is to open the situation from the game console, have a solid strategic fulcrum, and then seek the next offensive line, the game console is Sony's home field, just Intel is not the absolute hegemon here, and the overall is the easiest strategic policy to provoke the toothpaste factory.

Luo Sheng decided to do this, although he is also a new player in the field of game consoles, but at least he avoided the hardest side of his opponent and attacked the opponent's relatively weak point.

Accumulating small victories for big victories, and finally laying the overall victory, the ideas of great men are still invincible in the competition of shopping malls.

In addition, another Luo Sheng is very concerned about the supercomputer of the science and technology complex building, and he will not intend to give Shuguang Technology about three months to get it done.

With the passage of time, on June 22, Bluestar Technology Group officially disclosed the news of its planned issuance of corporate bonds with a face value of up to $8.5 billion.

As soon as this news was revealed, the industry was shocked, and it was immediately targeted by major financial institutions on Wall Street.

All of a sudden, all the capitals rose up, and they all rushed to the city, which can be described as the world's crowding, all for profit.

However, the vast majority of the denominations of corporate bonds, which are as high as US$8.5 billion, or about 58 billion yuan, can only be issued overseas.

Without him, what Luo Sheng needs is 8.5 billion US dollars, not 58 billion soft sister coins, and in the end, he still has to exchange foreign currency, and there is no doubt that when the economy is good, he may not be able to exchange so much, and the current environmental foundation will definitely not be able to exchange 8.5 billion US dollars in foreign exchange.

That can only be done by issuing bonds abroad.

And as soon as this kind of good news appears, Goldman Sachs will never be absent, and it is the one that moves the fastest.

Less than two hours after the news was disclosed, Paul Watson directly called Luo Sheng's mobile phone from the other side of the ocean with a personal call, which is the embodiment of the advantages of network resources, and the embodiment is unpretentious.

……

(PS: There is also a chapter of monthly pass plus more at night, ask for a ticket~~)

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Sogou