0794 Hunger Marketing

Shen Dapeng didn't think much about it and followed in, in his previous life, he had been in the capital for so many years, and he knew that there were more real authentic food in the old alleys and deep alleys, and when Li Zeyu opened the door just now, he smelled the strong aroma of cooking, not to mention how hygienic it was, just this taste was really good.

"Brother, get in and out, close the door!!"

Someone in the house urged again, Liu Fengxia and Wang Yuying were a little embarrassed, so they had to sneak into the house, and then Li Zeyu rubbed his hands, swallowed his spittle, and closed the door, putting on a posture of preparing to eat and do a big job, "Boss, there are five of us, find a place ......"

Before he finished speaking, Li Zeyu found that five of the six tables in the room had been occupied, and only a rectangular dining table for four people was left in the corner, and if you wanted to sit five people, you could only add a stool to sit in the aisle.

Wang Wutu Restaurant is just a brick house, and it is true that the space is limited, with six tables placed in the small space to the left of the door, and a narrow passage on the right leading directly to the small kitchen in the backyard.

Through the window of the passage, you can see that two middle-aged men are cooking and frying in the small kitchen, and a woman in her thirties is waiting for the food next to the passage with an oil-stained apron.

The hotel has a total of six tables and three people, and noon is the time for dinner, and these people are very busy.

The woman was not pretty, she was a little short, her skin was slightly dark, but the smile on her face was really comfortable and relieved, and she walked out of the passage quickly when she saw a guest come in.

"We're five, right? Can you squeeze it in the inner position? The best thing in our house is stew, followed by frying in oil, home-style stir-fry tastes good, the most important thing is that the price is not expensive, the dish is big, five people, you will order our standard three, a stew, a fried oil, enough to eat a full stomach. ”

The woman habitually chatters a lot of enthusiasm, and she can also see that in the group, the expressions of the two women are a little disgusted, but in a small business like their restaurant, what they want is to be enthusiastic and able to speak, even if it is not delicious, they can also say it with a three-inch tongue, which can be regarded as the survival of low-level small businessmen!

"Okay, sister-in-law Wang, let's just squeeze inside, the old three, plus a platter of boiled vegetables, five bowls of rice, not enough to add more!" Li Zeyu has been here a few times, but he always went to Honglin City to talk about business, and he only took time to have a meal, he knew that it was the Wang brothers who cooked, and this woman was a sister-in-law, so he didn't know much about anything else.

Sister-in-law Wang saw that the guests were not familiar with it, and thought it was the first time to come, but after listening to the words, she still knew her name of 'sister-in-law Wang', and she should also be a repeat customer, but there were too many guests in the hotel business, how could she remember Li Zeyu, who only came once in a few months, not to mention the other four people she had never seen once, it was impossible to have an impression at all.

"Okay, brother, you sit, the hot water is not enough to pour it yourself, I'll give you the menu."

Sister-in-law Wang helped pour a pot of hot tea, brought it to the innermost dining table, and found a plastic stool for her, and then walked quickly towards the kitchen.

The five of Shen Dapeng had just sat down, and before they could get used to the crowded space, they saw Sister-in-law Wang coming back with a large plate of boiled vegetables and putting them on the table, the smile on her face never dissipated and became concerned, "Let's try the boiled vegetables first, the rice will be hot with the dishes, otherwise it will hurt my stomach if I eat cold rice." ”

"If you can speak well, half the story will be done, and this boss will do business." Zhou Chengmin likes this kind of verbose and enthusiastic language environment, when he was still a small trader in the market, he also saw the death of the customer, and he couldn't wait to take the customer to his own home, and say a few more words in order to sell more goods.

"Not only can I do business, the first time I came to their house was an employee of a company, I was curious about what they shouted 'the old three'? Can any of you guess that I have this meal invited! ”

"Snort, it seems that Miss Ben can't guess, you dare not invite a treat, big head, you brought us to this hotel, believe it or not, I threw you into Honglin City, and then you took the bus back by yourself?" Wang Yuying rotated the key to the BMW 5 Series in her hand, her eyes were shining, she grinned evilly, and whistled a few times defiantly.

"Can't I have a treat? The old three are not very expensive, and they scare you. ”

"The old three are the same, it should be...... Sauerkraut stewed goose, ground three fresh, leek scrambled eggs, right? ”

Li Zeyu was a little dazed, staring at Shen Dapeng with big round eyes, "Brother Peng, how do you know?" ”

"Hah! The guests at the five tables next to each other all have these three dishes, is it difficult to guess this question? ”

"Huh?" Not only Li Zeyu was puzzled, but Zhou Chengmin, Wang Yuying, and Liu Fengxia all turned their heads curiously to look at the other tables, and sure enough, there were these three dishes, and they were also the fastest and cleanest.

"One stew, one stir-fry, one over the oil, the same three!"

Li Zeyu looked at the sauerkraut stewed goose on the table of other customers, and felt that his saliva was going to stay, "Their business is a little bit very fun, the daily number of ingredients is fixed, and it is open from the morning, as long as the ingredients are gone, they will close the door to rest, especially these three things, basically one meal time at noon is gone." ”

"And what if you still want to eat it?" Wang Yuying asked curiously.

"If you want to eat, just wait for tomorrow!" Li Zeyu once experienced the feeling of watching others eat the same three things, and he could only eat boiled vegetables and ordinary home stir-frying, but it was still early, otherwise he wouldn't even be able to eat boiled vegetables.

"It's kind of a business hack!" Zhou Chengmin's already shrewd eyes flashed with wisdom and thinking, and his eyes blinked, obviously thinking about things seriously.

"Hunger marketing is just that!"

Shen Dapeng has read a book similar to economics, which has an accurate and detailed introduction to this method, "a marketing strategy for commodity suppliers to deliberately reduce production in order to regulate supply and demand, create the illusion that supply exceeds demand, and maintain the image, selling price, and profit margin of the product." ”

"Hunger Marketing! Is it okay to use it in other industries? Chengyu Real Estate is just preparing to develop the bungalow area near the county station, if we build the building and are not in a hurry to sell, do you say that the house will be particularly easy to sell? ”

Zhou Chengmin asked excitedly in a whisper, Wang Yuying nodded as a matter of course, "Not only does it sell well, but the price will rise, after all, the development rights of good locations near Qingshu County are in the hands of Chengyu Real Estate, we want to develop it, and no one can build a building if we don't want to develop, when the demand is greater than the production, the price will naturally skyrocket!" ”

"Soar! Qingshu County is just a county seat, with a population of more than 100,000 or 200,000 in the urban area, and the state-owned enterprises and factories are almost bankrupt, and the salary of ordinary people working is less than 1,000 yuan. Once it exceeds 3,000 in the past few years, who would dare to think about it? ”8)